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Alaskan Creative Woodworks aims to revolutionize traditional wooden souvenirs by addressing environmental concerns and cost inefficiencies. By utilizing cheap sawdust and polymer composites, we create eco-friendly yet attractive products painted with native Alaskan designs. Our business concept targets new markets like cruise liners and National Parks, offering budget-friendly and tree-friendly alternatives to existing souvenir options.
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Alaskan Creative Woodworks Bo Perkins
Problems and Opportunities • Problems with current wooden souvenirs: • Expensive • Tree unfriendly (environmental problem) • Sawdust difficult waste material • Opportunity • Create inexpensive wooden souvenirs • Don’t use extra tree wood • Buy cheap sawdust from sawmills Alaskan Creative Woodworks
Business Concept • New concept • Purchase cheap sawdust • Combine with new polymeric composite formulation to make wooden material • Mold wooden material • Paint with native Alaskan decorations • New market • Sell on cruise liners • Sell at National Parks Alaskan Creative Woodworks
Competition • Major competition • Three traditional souvenir companies • All use native tree wood: environmentally unfriendly • Expensive • Our advantage • Cheap materials (sawdust, polymer composite) • Environmentally friendly (a sales point!) • In expensive yet attractive Alaskan Creative Woodworks