New Flint Claret 187mL Bottle Change in March 2011
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The BIN range of 187mL bottles is transitioning from French Green to Flint Claret glass bottles. The updated design features a more premium look with consistent labeling across all SKUs. Changes in bottle, carton, and pallet dimensions are outlined. Barcodes and pallet configurations remain unchanged.
New Flint Claret 187mL Bottle Change in March 2011
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Presentation Transcript
187mL bottle change March 2011 1
The BIN range of 187ml bottles will be moving from a French Green (colour), burgundy (shape) bottle to a Flint (colourless), claret (shape) bottle. NEW (Flint glass, claret shape bottle) CURRENT (French green glass, burgundy shape bottle) 2
Rationale • To be consistent with the 750ml • bottle of the same SKU but in a • smaller version. • Longer skirt screwcap • Updated front and back label design • Same bottle across all SKU’s. • More premium • Streamlining for purchasing and production runs 3
Timing • From March 2011 all productions • for 187ml will be in flint claret glass • BIN 555 187ml – 28/3/11 • BIN 444 – TBA • BIN 222 - TBA 4 4
What has changed? Bottle, carton and pallet dimensions 5 5
What has changed? Carton and pallet weight 6 6
What hasn’t changed? Barcodes Pallet configurations 7 7