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The online shoe shopping experience often leaves customers uncertain about fit, as they cannot physically try on the shoes before purchase. Essential aspects like proper fit, materials, and construction quality are difficult to gauge online. A study by the American Orthopedic Foot and Ankle Society revealed that 88% of women and 70% of men in the USA frequently wear incorrectly sized shoes. Our team, including Bobby Chow, Grace Gong, Kathy Zhang, Sabrina Kim, and YaoYao, is dedicated to solving these issues and providing an innovative online fitting solution.
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Online Shoe Fitting Businessby team ‘Explorer’ • Conception • The suitable fit, proper materials, and dependable constructions are essential when purchasing shoes • Online-buyers are not able to judge the fittingness of the actual shoe based on the information online • Perceived problems: • No opportunity to try on • Feet shapes and sizes unmatched with shoes • Variation among manufactories • Validation • A study conducted by the American Orthopedic Foot and Ankle Society found that 88% of women and 70% of men in USA routinely wear shoes that are wrongly sized for them
Team Members: Bobby Chow, Grace Gong, Kathy Zhang, Sabrina Kim, YaoYao
