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AET 510 University of Phoenix April 8, 2009 Presentation by Learning Team D

Blackboard Inc. Innovative Adult Education Program. AET 510 University of Phoenix April 8, 2009 Presentation by Learning Team D Sandra Watkins-Keough, Luis Cova, Mark Reha. Masters in Adult Education and Training AET 510 University of Phoenix. Who is Blackboard Inc.?.

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AET 510 University of Phoenix April 8, 2009 Presentation by Learning Team D

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  1. Blackboard Inc. Innovative Adult Education Program AET 510 University of Phoenix April 8, 2009 Presentation by Learning Team D Sandra Watkins-Keough, Luis Cova, Mark Reha Masters in Adult Education and Training AET 510 University of Phoenix

  2. Who is Blackboard Inc.? • Provider of products that enable universities, schools, and corporations to host their classes on the World Wide Web • Develops and licenses their software application and related services to over 2000 institutions in over 60 countries • Public company that is based in Washington, D.C. References: (www.blackboard.com, 2009) Image Courtesy of www.blackboard.com The Masters in Adult Education and Training AET 510 University of Phoenix

  3. History of The Company • Founded in 1997 by two education advisors, Mattew Pittinsky and Michael Chasen • Went public in 2004 and traded on NASDAQ under the BBBB ticker symbol • Currently the market leader with a 77% market share in learning management systems • Active in acquisitions of e-learning technology • $312M sales in 2008 with over 1000 employees References: (www.corporateinformation.com, 2009) The Masters in Adult Education and Training AET 510 University of Phoenix

  4. Customer Base • Customer base varies in industry, size, and needs • Customers cross several geographical divides • Customers include: • K-12 • Higher Education • Corporations • Associations • Government • Career Colleges The Masters in Adult Education and Training AET 510 University of Phoenix

  5. Relevant Capabilities • Blackboard capabilities relevant to adult education include the following: • Discussion Board • Online Testing • Accessing Content Anywhere, Anytime • Library • Interactive Media • Small Group Learning Image Courtesy of http://www.kyb.mpg.de/ernstgroup/learning.html The Masters in Adult Education and Training AET 510 University of Phoenix

  6. Andragogy and Blackboard Use The Theory of Andragogy, presented by Malcolm Knowles, identified key features for learning. The chart below presents how Blackboard is relevant to Knowles’ theory. The Masters in Adult Education and Training AET 510 University of Phoenix

  7. Future Impacts on Adult Education Environment • Blackboard will continue to grow as one of the systems most used for educational purposes • Blackboard’s popularity will also improve not only in colleges and educational institutions but also for use in corporate level training and professional development • Adult students, with the intention of saving money while continuing their education, will also turn to online education References: (Dillon, 2008) The Masters in Adult Education and Training AET 510 University of Phoenix

  8. Conclusion This presentation analyzed a technological trend in adult education. After studying current trends and the usage of Blackboard, it is noticeable the impact Blackboard has had in education, colleges, organizations and training facilities. Although the future is uncertain, Blackboard and its technology will be of influence in the world of adult education. The Masters in Adult Education and Training AET 510 University of Phoenix

  9. References Anonymous. (2009). Blackboard Inc. Retrieved April 4, 2009 from http://www.blackboard.com/ Anonymous. (2009). Corporation Information. Retrieved April 4, 2009 from http://www.corporateinformation.com/ Anonymous. (October, 2004). Three-Fourths of U.S.News & World Report's Top-Ranked National Universities Use Blackboard Software. Retrieved March 25, 2009 from http://www.distance-educator.com/dnews/Article12212.phtml Anonymous. (September, 2008). Looking toward the future: Employers and employees turn to education. TCMnet Website. Retrieved March 29, 2009 from http://www.tmcnet.com/usubmit/2008/09/28/3673920.htm Dillon, S. (July, 2008). High Cost of Driving Ignites Online Classes Boom. The New York Times. Retrieved March 20, 2009 from http://www.nytimes.com/2008/07/11/education/11colleges.html?pagewanted=1&_r=1&sq=online%20conference&st=nyt&scp=3 Smith, M. K. (2002). “The Encyclopedia of Informal Education”, Retrieved April 4, 2009. www.infed.org/thinkers/et-knowl.htm. The Masters in Adult Education and Training AET 510 University of Phoenix

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