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This proposal outlines a comprehensive utilization plan for Ft. McPherson, emphasizing community engagement and economic development. The plan aims to benefit stakeholders such as the McPherson Local Redevelopment Authority, local cities, and residents by leveraging existing resources. Key components include a sports complex, entertainment production studio, multi-use center, and commercial spaces. The redevelopment stresses historic preservation, community needs, and job creation while utilizing Tax Allocated District funding to ensure financial viability without tax increases.
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Ft. McPherson : Redevelopment & Reuse Presented by Kennesaw Owls
Issue | Development of a utilization plan for the space of Ft. McPherson to the benefit of all interested stakeholders • Stakeholders • McPherson Local Redevelopment Authority (MLRA) • Cites of Atlanta and East Point • Residents within area • Potential Private Partners
Proposal | Utilize components of existing McPherson Research Park Master Plan and District Conceptual Plan while incorporating additional suggestions for improvement • Remove Housing Component • Preserve Historic District • Allocate space for an Entertainment Production Studio • Allocate space for a Sports complex • Incorporate a Multi-Use Center • Allocate space for Commercial Businesses, including Bio-Medical Research
Implementation | 3 – 5 Year build-out plan commencing in 2014, after the successful completion of the property clean-out • Financing • Acquire approval from the State of Georgia deeming McPherson as a Tax Allocated District (TAD) • Ideally utilizing existing tax as opposed to a tax increase • Establish Private-Public Partnerships • Initiate bidding process for Entertainment and Commercial Program Components • Utilize TAD funding for community accessible Sport Complex and Multi-Use Center
Rationale • Meeting the needs of community, stakeholders, vacant land use, economic growth, and jobless rates. • Addresses Guiding principles of Public Administration • Social Equity • Economics • Effectiveness • Efficiency • Public Value
Entertainment Production Studio • Provide a facility for a proven Georgia revenue generating industry • Utilizes the 2008 Georgia Entertainment Industry Investment Act • 20% flat tax credit on expenditures in Georgia • Additional 10% if movie production includes a Georgia logo • Industry growth of 400% since 2005 • Social and Economic Impact • Prior to 2008 - 1 film production in Georgia • Last 2 years – 26 film productions in Georgia • One film generated $30 Million in revenue
Sporting complex • Makes Atlanta competitive to other markets in untapped sporting venues • Tennis Facilities • Field Hockey • Lacrosse • Available for events, tournaments, camps, and academies • Social and Economic Impact • Job creation • Community development and involvement
Multi-Use Center • Corporate Housing, Hotel, and Food Service Facility • Utilized for Conference Events, Research Presentations, and/or Lectures • Accessible to all components of development plan(Historical District, Sport Complex, Production Studio, and Commercial Usage) • Available to outside vendersfor rental • Desirable due to close proximity to airport • Social and Economic Impact • Revenue Generation • Job Creation
Commercial Complex • Addresses existing plan involving Bio-medical research facility • Allots for additional corporate usage • Social and Economic Impacts • Job Creation • Partnerships with local colleges and universities • Economic expansion within surrounding community
Historic District • Preservation of historical buildings and property • Accessible for tours • Utilization of existing structures as applicable • Social and Economic Impact • Job Creation • Integration of Non-profit organization
Proposed Development Plan Layout Historic Distict Commercial/ Bio-Medical Multi-Use Center Production Studio Sporting Complex