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The importance of design

The importance of design. Geoff Hollington 14.10.2010. The importance of design. The importance of design?. The importance of design ?. AAAAAAAAAAAAAAAGH!. good. The importance of design ?. ^. nice to look at. compliant. fit for purpose. ergonomic. manufacturable. right materials.

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The importance of design

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  1. The importance of design Geoff Hollington 14.10.2010

  2. The importance of design

  3. The importance of design?

  4. The importance of design?

  5. AAAAAAAAAAAAAAAGH!

  6. good The importance of design? ^

  7. nice to look at

  8. compliant fit for purpose ergonomic manufacturable right materials true to brand nice to look at price-value safe sustainable appropriate cost end-of-life good feel innovative inclusive

  9. compliant fit for purpose ergonomic manufacturable right materials true to brand nice to look at price-value safe sustainable appropriate cost end-of-life good feel innovative inclusive

  10. a great customer experience

  11. designers?

  12. joined-up thinkers, collaborators, enquiring minds

  13. joined-up thinkers, collaborators, enquiring minds > office furniture for Herman Miller > pens for Parker Pen > cameras for Eastman Kodak

  14. joined-up thinkers, collaborators, enquiring minds > office furniture for Herman Miller > pens for Parker Pen > cameras for Eastman Kodak > Materials Knowledge Transfer Network > Space Innovation Growth Team > Polymer Society

  15. joined-up thinkers, collaborators, enquiring minds > office furniture for Herman Miller > pens for Parker Pen > cameras for Eastman Kodak > Materials Knowledge Transfer Network > Space Innovation Growth Team > Polymer Society > sand fabrication > silicone rubber waste product > additive manufacture > micro air vehicles

  16. joined-up thinkers, collaborators, enquiring minds > office furniture for Herman Miller > pens for Parker Pen > cameras for Eastman Kodak > Materials Knowledge Transfer Network > Space Innovation Growth Team > Polymer Society > sand fabrication > silicone rubber waste product > additive manufacture > micro air vehicles > infection control in hospitals

  17. example

  18. HCAIs

  19. £1,000,000,000

  20. manufacturing engineers microbiologists materials scientists infection control specialists cleaning staff nursing staff designer product marketing patients architects cost accountant mechanical engineers component suppliers facility managers

  21. manufacturing engineers microbiologists materials scientists infection control specialists cleaning staff nursing staff designer product marketing patients architects cost accountant mechanical engineers component suppliers facility managers

  22. Surface Hydrophobicity Gram-positive and Gram-negative bacteria [Gram stain test — HC Gram 1882] The bacterial cell wall Gram-positive Gram-negative Bacteria adhere to hydrophobic surfaces [includes MRSA] Bacteria slide off hydrophobic surfaces [includes E coli]

  23. joined-up thinkers, collaborators, enquiring minds

  24. ACHTZIGER, Hans ADAM, Jan AFRIKA AIGNER, Richard ALT, Otmar ALTHAUS, Thomas AMADEUS-DIER, E. AMANO, Tadao AMRHEIN, Andreas ANDRES, Margrit ARAD, Ron ASHLEY, Laura ASSMANN, Gabriele ATTERSEE, C. AUBÖCK, Carl AUERMANN, Nadja AVRAMIDIS, Joannis BABLED, Emanuel BACH, Elvira BACHEM, Bele BACKMUND, Klaus BAECHLER, Donald BAKKER, Gijs BALDWIN, Philip BALLENDAT, Martin BAUDISSIN, A. BAUER, Werner BAUER, Wolf BAUMANN, Hans Theo BAYER, Herbert BAYLISS, Arlon BAYREUTHER, Karl BECHTHOLD, Jeroen BEEDEN, Sharon BEEK, J. BELLINI, Mario BENDIXEN, Klaus BENGTSON, Herta BERGMANS, Pieke BERMAN, Menahem BERNADOTTE, S. BERNUTH, Fritz BEURGES ROSENTHAL, F. BILL, Max BLOMBERG, A. BOEHM, Michael BOERI, Cini BOESS, Berthold BOGNER, Willy BOHR, Roland von BRENNER, Barbara BROEKSTRA, Jan BRÜGGEMANN, Antje BRYK, Rut BÖWER, Anja BÖWER, Stefan CAASMANN, Albert CAMPBELL, Nina CARDIN, Pierre CHAROL, Dorothea CHIA, Sandro CIMIOTTI, Emil COCTEAU, Jean COLANI, Luigi COLOMBO, Joe COSTA, J. CROISSANT, Michael CRONBACH, R. CROUSAZ, J. DALI, Salvador DAY, Lucienne DEMEL, Erich DESANTA, Simon DIAZ DE SANTILLANA, L. DIEZ, Stefan DILLER, Fritz DILLER, Helmut DINNEBIER, J. DISNEY, Walt DOEGE, Brigitte DORAZIO, Piero DREXLER, Helmut DROOP, Constanza DUBUFFET, Jean EBERLEIN, J. EBÜZZIYA-SIESBYE, A. EHRENSPERGER, Andy ELLWANGER, Marion ESCHERT, Rüdiger ESSER, Max FACENTE, Beppe FALCHI, Aldo FETTING, Rainer FEYL, Uta FISCHER, Alexander FISCHER, Cuno FISCHER-TREYDEN, E. FIUME, Laura FLACKE, Jochen FLEISCHMANN, F. FLIMM, Jürgen FOLL, Alain Le FONTANA, Lucio FORNASETTI, Piero FRANCK, Klaus FREYER, Martin FRIEDRICH-GRONAU, L. FRILING, Hermann FRITSCH, Waldemar FRITZ, Max FROGDESIGN FRUHTRUNK, Günter FUCHS, Ernst FÜSSL, Max FÖRSTER, Richard GALGON, Yves GARFOOT, Stuart GAUL, August GEISMAR, Tile GHIANDI, Pierluigi GIBB, Louise GIOVANOPOULOS, P. GOLLNICK, Carsten GOMRINGER, Eugen GRABE, Dieter GRAEVENITZ, F. GRANGET, G. GRASS, Günter GRAWUNDER, Johanna GRCIC, Konstantin GRETSCH, Hermann GRIESHABER, HAP GROEN, Daniel GROLMANN, T. GROPIUS, Walter GRÄSEL, Friedrich GUDEHUS, Silvia GUEMPEL, Susann GUGGISBERG, Monica GUILD, Tricia GULDBRANDSEN, J. GUSTAVO HADZI, Dimitri HAFNER, Dorothy HAGEN, Cosma Shiva HAGEN, Hanno HAHN, Christian HAJDU, Etienne HAJEK, O.H. HALIVOPOULOU, E. HANSEN, K. HARTH, Thekla HARTUNG, Karl HAUSER, Erich HEERICH, Erwin HEIDENREICH, Fritz HEILIGER, Bernhard HEINE, Helme HENZE, Hans-Werner HERING, Stefanie HERMAN, Sam HILDEBRAND, M. HIMMELSTOSS, Karl HIRCHE, Herbert HLAVA, Pavel HOFF, Dick van HOFFMANN-LEDERER, H. HOFMANN, Gerhard HOLZER-DEFANTI, C. HORAK, Petr HUNDERTMARK, V. HUNDERTWASSER, F. HUNT, Leslie G. HUNT, Martin HUSSMANN, Albert HYMAS, Anna HÄUSLER-GOLTZ, C. HÖRBIGER, C. IMMENDORFF, Jörg IRVINE, James JANOSCH, Horst JARUNTOWSKI, F. JEAN, Natalie JEDWAB, Debora JENSEN, G. JONGERIUS, Hella KAESBACH, Rudolf KAHANE, Kitty KANYAK, Zsofia KAPPLER, Eberhard KARL, Franz KARNAGEL, Wolf KASS, Janos KATCHAMAKOFF, A. KINAST, Franz KIND, Nicole KIRKWOOD, James KITTLER, Philip KLEENE, Alfred KLIMSCH, Fritz KNEF, Hildegard KNOBL, Andreas KOCH, Otto KOENIG, Fritz KOKOSCHKA, Oskar KOLAR, Jiri KOPYSTIANSKY, Igor KOZ, Defne KOZLOWSKA-LUC, A. KRESSEL, Jonas KRIWET, Ferdinand KUBO, Masahiko KUHN, Beate KUHNA, H. KÜHLEWEIN, B. KÜSPERT, Georg KÜSTER, Hans KÄRNER, Theodor KÖHLER, Claudia LADEIRO, Helena LAGERFELD, Karl LAMPERT, Harald LANG, Ernst Maria LANG, H. LANGE, Jürgen LANGENMANTEL-REITZENSTEIN, E. LAPRELL, Volker LARSON, Lisa LATHAM, Richard S. LEISSLER, Arnold LENK, Thomas LEPPER, Christian LEVIEN, Robin LICHTENSTEIN, Roy LIEBERMANN, F. LIEVORE, Alberto LIMBURG, Josef LINDSTRAND, Vicke LION, Dick LITTLE WONDER LLUSCA, Josep LOEWY, Raymond LOON, Johan van LOTH, Wilhelm LUCCHI, Michele de LUNGHARD, Rudolf LUSKE, Sander LUTHERSSON, P. LÖFFELHARDT, H. LÖHR, Helm MAGISTRETTI, Vico MANGIAROTTI, A. MARCUSE, Rudolf MARI, Enzo MARISCAL, Javier MARZAHN, Katja MASKE, Henry MATHEY, G. MATSCHINSKY, M. MATSCHINSKY-DENNINGHOFF, B. MAVIGNIER, A. MEAKER, Charlie MEGERT, Christian MEGYIK, Janos MEIER, Richard MEISEL, Hugo MENDINI, A. MENUHIN, Yehudi MESSNER, Reinhold MIKLAS, Michael MODRACK, Christian MOJE-WOHLGEMUTH, I. MOLDENHAUER, D. MON, Franz MOORE, Henry MOORTGAT, Achilles MORANDINI, M. MORRISON, Jasper MOSHAGE, Heinrich MÜLLER-BEHRENDT, G. MÜNCH, Willi NAGEL, Erwin NAIRAC, Rosamunde NARENDRA, S. NEELAND, Torsten NELE, E.R. NETZSCH, Uwe OBERMAIER, Ottmar OHL, Herbert OHL, Jutta OPPEL, Adolf OPPEL, Gustav OSBORN-SMITH, Jane OTTO, Edmund OTTO, Lothar PANTON, Verner PAOLOZZI, Eduardo PASMORE, Victor PASTOR, Rudolf PAUL, Bruno PETERS, Herbert PEYNET, Raymond PFEIFFER, M. PIENE, Otto PIZZIGONI, Davide PLATT, Robin PLIKAT, Claudia POMODORO, Arnaldo POMODORO, Gio PORTANIER, Gilbert POZZI, Ambrogio PREY, Kuno PRÄHOFER, Hans PUCCI, M. QUEENSBERRY, David RABUZIN, Ivan RAINER, Arnulf RAMS, Dieter RASULO, Prospero REGONDI, Gabriele REHBERGER, Tobias REICH-RANICKI, M. REINSTEIN, H. RENDLEN-SCHNEIDER, L. RHEIN, Renate RIEDEL, C. RILLING, Helmut RIS, G.F. RIZZI, James ROCHA, John ROERICHT, Hans ROSENTHAL CREATIVE CENTER ROSENTHAL, Philip ROSENTHAL, Philipp ROSSI, Aldo ROTHE, Waldemar RUGE, Nina RÜCKER, Doris RÖHNER, Thomas RÖHRIG, Karl SABATTINI, Lino SAINT PHALLE, N. SALOME SAMHABER, Solveig SANTACHIARA, Denis SAPONE, Natale SARPANEVA, Timo SAUTER, Patrick SCHARF, Kenny SCHARRER, Richard SCHEIBE, Richard SCHEID, Karl SCHEID, Ursula SCHELENZ, Erich SCHELLE, Ivo SCHEURICH, Paul SCHLIEPSTEIN, G. SCHMIDT, Loki SCHMIDT, Roland SCHMITT-MENZEL, I. SCHOTT, Walter SCHREIB, Werner SCHRÖDER, Ute SCHWANEWILM, Claus SCHWANTHALER, J. SEEMANN, K. SEITZ, Gustav SELLDORF, Herbert SETLUR, Sabrina SEVERIN, Kurt SHALEV, Michal SILVESTRIN, Danilo SIPEK, Borek SOMI SOMMERLADE, Uwe SOTTSASS, Ettore STANGL, Hans STANKOWSKI, Anton STAUDT, Jutta STEFAN, Wolfgang STEGER, Milly STELLA, Frank STILL MCKINNEY, N. STILL, Kathy STOCKMAYER, F. STÖRTENBECKER, N. SUARDI, Silvia SVENNEVIG, Yatta TAHIR, Tina TATAFIORE, Ernesto THOMAS, Fritz THORAK, Josef THUN, Matteo THURM, Karl-Heinz TRAUERNICHT, Gerd TRIBOUILLARD, D. TROCKEL, Rosemarie TUAILLON, Louis TUTTER, Karl UECKER, Günther UMEDA, Nanae URQUIOLA, Patricia VAART, Jan van der VALENTI, Italo VALENZA, Dolores VASARELY, Victor VERSACE, Donatella VERSACE, Gianni VIERTHALER, Ludwig VIGNELLI, Lella VIGNELLI, Massimo VOGELER, Heinrich VOGT, Oliver VOGTHERR, Burkhard VROLIJK, Maarten WADELTON, David WAGENFELD, Wilhelm WALLER, Jürgen WANDERS, Marcel WARHOL, Andy WEBER, Andreas WEBER, Max WEISS, Claire WEIZENEGGER, H. WEIZSÄCKER, A. WENCK, Ernst WENDLER, Kurt WERNER, Carl WERSIN, W. WESSELMANN, Tom WHITTAKER, Alan WICHERS, Jan WIELAND, Irene WIINBLAD, Bjørn WILMS, Irmy WINKELBAUER, Ewald WINTHER, Ole WIRKKALA, Sami WIRKKALA, Tapio WOLF, Manfred WOTRUBA, Fritz WUNDERLICH, Paul WÖHRLE, Beate YANG YELLOW DESIGN YOUNG, Cairn YOUNG, Michael ZAMBO, Gundis ZANINI, Marco ZAULI, Carlo ZED ZEISEL, Eva ZIVO, Sanja ZOELCH, Tono ZWICK, Carola

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