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Case Study: Ubud Hanging Gardens Hotel, Bali

Guest feedback has been positive and the books have proved popular. Case Study: Ubud Hanging Gardens Hotel, Bali. Ubud Hanging Gardens . Built on a steep, terraced hillside, an ancient temple across the plunging gorge, this Balinese hideaway is often described as heaven on earth. The Brief

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Case Study: Ubud Hanging Gardens Hotel, Bali

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  1. Guest feedback has been positive and the books have proved popular Case Study: Ubud Hanging Gardens Hotel, Bali

  2. Ubud Hanging Gardens Built on a steep, terraced hillside, an ancient temple across the plunging gorge, this Balinese hideaway is often described as heaven on earth. The Brief The Ultimate Library was asked to upgrade the library of old books left behind by former guests and create an intelligent new reading and reference collection that helps guest understand their environment and create a Sense of Place. To reflect the brand values of Orient-Express Hotels in helping guests better “discover” their local world.

  3. The Solution • A collection of the best 40 reading and reference books including guides, travel literature, local history, culture, nature and illustrated titles, for guests who wished to discover Bali at a different pace. • Two small Suite libraries comprising a reading shelf and 5 illustrated books to inspire, inform and entertain. • The Cinema Paradiso collection of 29 films featuring the very best in world cinema was added to the existing best of Hollywood collection and a Best of Bali and Asia collection is currently being added. Ultimate Library advised on operational procedures, presentation, security, marketing and other issues that enable this concept to be developed into a robust and scalable brand standard. The total cost for the trial was $3,000 with an ongoing $1,000 for annual upgrades

  4. Offering you a Fully Comprehensive Service The Ultimate Library is a one-stop service from proposal through offering you a long term service to enhance your guest proposition • Buying Service through our extensive contacts in the publishing world we are able to source the best prices and those hard to find titles • Distribution. We will look for ways to overcome any importing challenges by distributing the goods through a local hub. • Setting Up and Training Our local agents were on hand to set up the library, reconfigure DVD players, train hotel staff and visit the site regularly to discuss feedback and further requirements • Marketing Guidelines. We provide marketing guidelines to maximise the potential of the hotel library. This includes complimentary booklists for hotels to send to their guests, for monthly newsletters or for the turn down service

  5. Feedback has been positive Guest feedback has been positive and the books have proved popular The library collection is more professionally presented and maintained The collections come across as thoughtful and intelligent which reflect well on the brand Book loss has been minimal with the help of strong operational guidelines “The library is a welcome addition for our guests and the new books are frequently used. And we have had a very positive response to the villa collections. We will be adding more books to the library and our villas over the year to broaden the scope” Nicolas Pillet General Manager

  6. Please visit www.ultimatelibrary.co.uk for a list of comprehensive case studies and for further information on the full range of services Ultimate library Contacts: Hayley Jeffries Sales & Marketing Director hj@ultimatelibrary.co.uk Tel: +44 7825 373 956 Philip Blackwell CEO & Founderpb@ultimatelibrary.co.uk Tel:+44 7785 525 941 Ultimate Library 36 St Giles Oxford Ox1 3LD Tel: +44 1865 513 901

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