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MSC Eco Cruise Fantasia, 1- 5 November 2011

MSC Eco Cruise Fantasia, 1- 5 November 2011. INTERNATIONAL EVENT – BIO & ECO WORLD - is a display of innovative products and services for a sustainable lifestyle - is the first Eco F ashion W eek in Europe. EXPO GREEN GLOBAL

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MSC Eco Cruise Fantasia, 1- 5 November 2011

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  1. MSC Eco Cruise Fantasia, 1- 5 November 2011

  2. INTERNATIONAL EVENT – BIO & ECO WORLD - is a display of innovative products and services for a sustainable lifestyle - is the first Eco Fashion Week in Europe

  3. EXPO GREEN GLOBAL FROM 1 TO 5 NOVEMBER on boardMSC Fantasia - MSC ECO CRUISES

  4. Philosophy Italy and the world have a great need foracommon vision:- A new alliance between quality and lifestyle- A link between citizens and good policy- A dialogue between institutions and enterprises The green economyis an important partof this vision: to combineecology and economy is a bigopportunity to build a sustainable society,ensuring economic and social progress.

  5. The Scenario The themes and the culture have been present on the Eco and Biointernational scene for over 20 years. From 2009 to 2010 Eco and Bio consumption haverecordedan increase of 35% higherthan any other sector. Increase of 45% in investments in thecompanies in the green economy in Italy havedeveloped tens of thousands of small and medium-sizedcompanies with this vocation.

  6. Economic objectives Providing an international showcase for companiesthat produce Biological and Ecological Products, and give them the opportunity to meet international distributorsand direct clients frommore than 30 countries. Provide opportunities for young designers to createtheir fashion collections with Ecoand recycled materials.Through fashion and beauty, promote anEco and Bio Lifestyle and Culture.

  7. Cultural objectives Educating the public to makeeco-friendly choices alsofor their holidaysand promote eco-tourism.

  8. The communication objectives Involve the media tomotivate people aroundthe world on issues ofenvironmental sustainability andSocial responsibility .

  9. The exhibition area EXPO GREEN GLOBALis open to companies from all market sectors for Italian and international services,for the presentation ofGreen Eco and Bio products and activities.

  10. The spaces for exhibitors

  11. The spaces for fashion shows runways

  12. Market Sectors ”Green” and recyclable products and services Organic, natural food Cosmetics Textiles Products of alternative medicine / vitamins and supplements Herbs and aromatherapy Health - Fitness - Yoga - Nature Spa Green house and family products Furniture and furnishings Eco Fashion and Accessories Eco Paper Publishing Ecological design and green building Innovative technologies Hybrid and electric cars Destinations of Eco tourism

  13. Events and Seminar A continuous series of moments of communication and entertainment: Eco and Organic Products Exhibitions (International Market B2B, B2C) Tastings of Organic Cuisine Eco Fashion Shows Presentation of Eco Designers Eco and Bio Seminars Workshop for children on Eco Design Models Course NLP Course with Vincenzo Fanelli Entertainment on board and tours of the cities' Ecology-relatedand and Bio world Auctions for Charity

  14. Events and Entertainment Some events in particular: Eco Fashion WeekThe first eco fashion week in Europe:a showcase for the most famous designers and an opportunity foryoung designers to present their collections made withenvironmentally friendly and recycled materials Miss Pure Beauty Competition for professional models (Next Topmodels) Eco-friendly travel - To educate andpromote the choice for eco-tourism Green Global Awards. During a gala, the audiencewill vote on the companies, products, designers, models that bestexpressed their ecological vocation

  15. The public GLOBAL GREEN EXPO is open to guests ofMSC Fantasia (more than 3000 passengers). A public aware of the ecological issuesand prospective buyers of the exhibitors products.

  16. The cruise GenoaBarcelonaPalma de MallorcaAjaccioGenoa

  17. TheMediterranean Cruise on MSC Fantasia Departure: Mon 01 NOV Genova....17:00 Tue 02 NOV Barcelona13:00 -20:00 Wen 03 NOV Palma de Mallorca 08:00-17:00 Thu 04 NOV Ajaccio 13:00-19:00 Fri 9 NOV Genoa 09:00....

  18. Participating countries Italy, France, Spain, Bulgaria,Finland, Switzerland, Germany, Austria, Luxembourg, Lichtenstein, UK, USA, Mexico, Russia, Ukraine, Japan, China, India, Thailand, Korea, Dubai (UAE), Brazil, Venezuela, Greece, Holland, Hungary, Estonia,Romania, Poland, Macedonia, Turkey, Israel,Lebanon, Australia etc…

  19. The communication of Expo Green Global • Conference with Presentation of the Event -releases in the participating countries (at Genoa on 27.10.2011) • Promotion of the event in each country,participanst through Local travel agencies • Promotion of Competition for the Miss Pure Beautyin various Italian regions, through the mediaand travel agencies

  20. The communication of Expo Green Global TV- Hosted talk shows and television programs in variousparticipating countries- TV reports about the event- Special Gala Event on TVin many participating countries Radio- Ad in the participating countries

  21. The communication of Expo Green Global Internet and social networkingwww.expogreenglobal.comwebsite of the event with spaces for sponsorsand exhibitors Communication materials - A luxury magazine-catalog of the event - Stickers, flyers, posters - Invitations for the press conferences - Invitations for guests of the ship

  22. The communication of Expo Green Global PR – Press Office - Editorials before and after the event- Interviews on board (participants from 30+ countries)

  23. An opportunity for EXHIBITORS SPONSORS MEDIA PARTNER

  24. The communication of Expo Green Global • EXHIBITORS • Promotion of their products • Direct contact with consumers (samplings) • Tastings, retail • Meeting with international distributors

  25. The communication of Expo Green Global • SPONSORS • • International visibility• Presence of all materials• Exhibition space• Availability for seminars and conferences • • 24 hours on MSC Multi Media Advertising • National television stations in 30+ countries• SKY, FOX, FTV International• Award on stage for the sponsors• Distribution of advertising materials

  26. The communication of Expo Green Global • MEDIA PARTNER • • Presentation of their editorial products• Exclusive interviews with international personalities• Presence of logo on promotional materials,banners, multimedia, displays, etc. • And many other opportunities in the studiedcollaboration.

  27. Media partner

  28. Promoters&Organizerswww.expogreenglobal.cominfo@expogreenglobal.comAlbena Petrova + 39 3454770644Franco Guglielmelli +39 3391212401

  29. MSC FANTASIA ECO CRUISE www.msccrociere.it

  30. Some of the events in the last few years beginning withTHE ECLIPSE organized by SCENT model

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