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Research on mix coding in brands

Research on mix coding in brands. By Ann. Introduction. Tendency in mix coding in brands. Interview. In the Oriental Plaza, I interviewed a salesgirl at the cosmetic counter. In Shuang An Shopping Center, I interviewed a salesman of clothes and a consumer.

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Research on mix coding in brands

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  1. Research on mix coding in brands By Ann

  2. Introduction Tendency in mix coding in brands

  3. Interview • In the Oriental Plaza, I interviewed a salesgirl at the cosmetic counter. • In Shuang An Shopping Center, I interviewed a salesman of clothes and a consumer. • In Wu Dao Kou Market, I interviewed a schoolboy buying chewing gum.

  4. Investigation • Some consumers hold the view that foreign goods are always better than domestic goods • Historical problems • Causes from domestic manufactures

  5. Conclusion • The final reason is that consumers want to buy goods in high quality • Suggestions to solve the problem

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