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ON PAGE SEO 7 MAIN FACTOR

In this ppt show how to do on page seo and which are main 7 factor use for on page seo. in this ppt mention important for which factor most important for google algorithm.

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ON PAGE SEO 7 MAIN FACTOR

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  1. 7 Main factors for on page seo ON PAGE SEO Presented by Digitalsandipacademy

  2. 7 Main Factors for On Page SEO. • Title Page. • Meta Description. • Meta Keyword. • H1 • Content • Alt Tag(Alternative tag). • URL.

  3. 1.Title Page • In Above Image Show Title Page of DSA- Digital Marketing Course | Training | Institute | In Ahmedabad . • Each page on your website should have a unique, descriptive title tag. What you input into your title tag field will show up here in search results, although in some cases Google may adjust how your title tag appears in search results.

  4. 2. Meta Description. • In The above image can see the meta description in red border. The Meta description must be important for On Page SEO. • The qualities that make an effective title tag also apply to effective meta descriptions. Although Google says that meta descriptions are not a ranking factor, like title tags, they are incredibly important for click-through rate.

  5. 3. Meta Keyword. • Meta Keywords are a specific type of meta tagthat appear in the HTML code of a Web page and help tell search engines what the topic of the page is. Meta keywords are distinguished from regular keywords because they appear “behind the scenes,” in the source code of your page, rather than on the live, visible page itself. They look like this: • Meta keywords were devalued by Google because they were being abused by site owners and marketers. Developers would “stuff” the code full of high-volume keywords and phrases, so that low-quality pages would rank for those search terms, considerably diluting the accuracy and value of the search results.

  6. 4. H1(Heading 1) • Each page should have a unique H1 that describes the main topic of the page, this is often automatically created from the title of a page. As the main descriptive title of the page, the H1 should contain that page’s primary keyword or phrase. You should avoid using header tags to mark up non-heading elements, such as navigational buttons and phone numbers. Use header tags to introduce what the following content will discuss. • The H1 is must be important for on page seo. In one page use only one H1. • H1 not use over 70 character. • H1 use must be unique. Not use duplicate.

  7. 5. Content • Your web content should exist to answer searchers’ questions, to guide them through your site, and to help them understand your site’s purpose. Content should not be created for the purpose of ranking highly in search alone. Ranking is a means to an end, the end being to help searchers. If we put the cart before the horse, we risk falling into the trap of low-value content tactics. • While it’s common for a website to have unique pages on different topics, an older content strategy was to create a page for every single iteration of your keywords in order to rank on page 1 for those highly specific queries. • On-page SEO allows you to turn your research into content your audience will love. Just make sure to avoid falling into the trap of low-value tactics that could hurt more than help!

  8. 6. Alt Tag(Alternative tag). • Alt text (alternative text) within images is a principle of web accessibility, and is used to describe images to the visually impaired via screen readers. It’s important to have alt text descriptions so that any visually impaired person can understand what the pictures on your website depict. • Search engine bots also crawl alt text to better understand your images, which gives you the added benefit of providing better image context to search engines. Just ensure that your alt descriptions reads naturally for people, and avoid stuffing keywords for search engines.

  9. 7. URL(Uniform Resource Locator) • URL stands for Uniform Resource Locator. URLs are the locations or addresses for individual pieces of content on the web. Like title tags and meta descriptions, search engines display URLs on the SERPs, so URL naming and format can impact click-through rates. Not only do searchers use them to make decisions about which web pages to click on, but URLs are also used by search engines in evaluating and ranking pages. • The URL is a minor ranking signal, but you cannot expect to rank on the basis of the words in your domain/page names. When naming your pages or selecting a domain name, have your audience in mind first.

  10. THANK YOU Do you have any questions? info@digitalsandip.in +91 7567154257 www.digitalsandipacademy.com

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