1 / 18

Effective Data Dissemination Strategy Workshop

Learn how to maximize MICS data use for policy development, program improvement, and advocacy. This workshop covers key areas such as engaging media, stakeholders, and developing a dissemination action plan. Gain insights from successful MICS data utilization in Serbia. The session includes practical tips, dissemination templates, and guidance on planning from the start. Limited support from UNICEF is available, contact now for more information.

eagan
Télécharger la présentation

Effective Data Dissemination Strategy Workshop

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Multiple Indicator Cluster SurveysData Dissemination and Further Analysis Workshop Going Beyond the Final MICS Report: Planning for Data Dissemination and Further Analysis Data Dissemination and Further Analysis Workshop

  2. MICS4 Final Reports

  3. In order to maximize MICS data use… … an effective dissemination strategy should be implemented To accomplish what?

  4. MICS data have been widely used to strengthen programs and policies at both national and regional levels. Also to: • Identify high need populations or geographic areas… highlight disparities (equity focus) • Monitor progress/Update SitAn of children • Establish baseline standards for future evaluation • Set priorities for programs/Develop targets, objectives • Justify new activities and budget allocations

  5. Mobilize stakeholders and stimulate debates • Justify proposals for new projects or funding • Stimulate “positive” competition • Inform media • Plan advocacy campaigns to strengthen public policies • Highlight topics for communication program messages • Facilitate additional in-depth analysis by academia and researchers

  6. Example of MICS data use: Serbia • MICS3 findings were instrumental to: • initiate the establishment of the national commission on young children nutrition and feeding practices and • the legislative proposal to ban corporal punishment • …thanks to NGOs’ advocacy work MICS4 Survey Design Workshop

  7. MICS dissemination action plan (Key areas to be addressed: 1 of 2) HOW TO: • Create awareness about MICS and interest in MICS data prior to data release • Organize national seminar – official release of final data • Engage media and journalists • Make findings widely and attractively available at the national, regional and international level …/2

  8. MICS dissemination action plan (Key areas to be addressed: 2 of 2) • Design and produce a MICS dissemination package for non-technical audiences • Engage communication/C4D/DOC (photo, video, online stories, etc.) • Plan and conduct an effective distribution strategy • Pre-test and evaluate activities and tools Overall, consider the web as an increasingly important dissemination medium

  9. Target audiences at country level • At national level: • Ministries (both political and technical level) • Parliament, Senate • In-country international community • Civil society, including youth associations • Technical experts–universities/research centers • Mass media • Donors

  10. Target audiences at country level • At local level (using sub national level data): • Authorities • Civil society organizations • Mass-media • Health facility administrators

  11. Accessibility to MICS findings and micro data • Printed and electronic copies of the final report • “Light” version of the final report • Micro level datasets • CD ROM, flash drives • Ready made presentations • Website – national and regional • Childinfo.org and MICS Compiler • Online communities • DevInfo 6.0 (e.g., DI Book; DI Analyser)… soon DI 7.0 • Pocket card, factsheet, brochure, poster, etc.

  12. Organizing live and/or remote presentations • Launching of report • MICS video (global video on UNICEF WeShare can be adapted) • Political leaders (parliamentary briefings) • Ministries • Partners in development • Media (TV, radio, print) • Ad-hoc presentations on specific results • Thematic press releases • Creating online communities to spread the word • Organize webcasts, podcasts, etc. • Participate in national/int’l thematic and/or expert conf.

  13. Utilization ofDissemination Templates • Print materials: • Wallcharts • Brochures • Stacked informational sheets • Youth-friendly key findings report • MICS summary • Web or visual tools: • Word Press website • Animated presentations

  14. Plan for a MICS dissemination strategy right from the start (1 of 2) • MICS exercise does not end when the report is published …. • Include dissemination in survey planning…and budget • Involve communication/C4D officers • Document/archive key steps of the survey with photos, videos, interviews, web pages, media articles, etc.; kindly share with NYHQ

  15. Plan for a MICS dissemination strategy right from the start (2 of 2) • Consult dissemination examples on childinfo.org • http://www.childinfo.org/mics3_dissemination.html • http://www.childinfo.org/mics4_examples.html • Contact UNICEF dissemination staff at HQ

  16. A few tips for planning dissemination • Think of different communication tools/channels for different target groups • Include as part of the Country Survey Plan • Involve Steering Committee & communication experts • Allocate adequate resources

  17. Limited support from UNICEF • UNICEF Headquarters staff in New York can guide you in the production of: • printed dissemination materials (wallchart, brochures, key findings, etc.) and • web tools • … granted those are provided in English or in French.

  18. Contact information Daniel Vadnais, Communication Specialist, Statistics and Monitoring (dvadnais@unicef.org) and LaxmiVenkatraman, Communication Officer, Statistics and Monitoring (lvenkatraman@unicef.org) for web-related issues

More Related