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Careers Advisers and the GDS

Bruce Guthrie (GCA) & Joanne Tyler (Monash University). Careers Advisers and the GDS. 9:00 – 9:45. Careers Advisers. Careers advisers are a key user group of GDS data Labour market information is used in advice for current and prospective students Names of employers Type of employer

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Careers Advisers and the GDS

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  1. Bruce Guthrie (GCA) & Joanne Tyler (Monash University) Careers Advisers and the GDS 9:00 – 9:45

  2. Careers Advisers • Careers advisers are a key user group of GDS data • Labour market information is used in advice for current and prospective students • Names of employers • Type of employer • Type of work • Salaries • Job search details • Work-study relationship

  3. Careers Advisers • Careers Advisers get final Tables A & B at the conclusion of the data processing period • They also get access to Tables C-J when they become available • They get the CoP and offers of advice from GCA • They are encouraged to discuss the data with SMs • Presentations at national conference (NAGCAS) • Careers Advisers also get the AGS reports

  4. Careers Advisers • Careers Advisers also get cut-down data files showing • Employment-related (incl. job search) details and employer names • Further study details • Spreadsheets with value labels rather than codes • Careers advisers analyse and make lists by sorting on variables • These files are copied to Survey Managers for information with encouragement given to both SMs and CAs to communicate about the use of the data • Do SMs have any concerns with this process?

  5. Careers Advisers • Careers use is less about stats and more about lists and reports – breakdowns of employer name or occupation by FoE, for example • Currently no careers adviser representation on the SRG • AQHE report suggests possibility of bigger response rate requirement for GDS to meet careers needs for richer data • Hybrid model proposed

  6. Careers Advisers • Feedback from Uni Adelaide re SM and careers services working together “an ongoing and valuable work relationship” “We receive a number of reports from David including tables on how our graduates found their current job, what methods they used to look for work in the past year, how important their program or field of education was to their current job, and their occupations by field of education [and] … a listing of employers who have hired our graduates.”

  7. Careers Advisers “I refer to this information when I am preparing presentations for students and staff of the University of Adelaide and it is always received with interest by the audience. I could be confident in saying that some aspect of the GDS is included in every presentation I make and I see it as an extremely valuable tool for Careers Service staff to utilise. If I want to use the information for an external presentation, I request permission from David Hirst, but this would be very rare. The GDS data adds validity to the work of Career Service staff and is one of the ways we can measure our performance.”

  8. Careers Advisers • UK analysis of their FDS data for careers use concentrates on professional and non-professional employment whereas we concentrate on full-time employment only. • We do analyse the level of reported occupations in terms of professional, managerial, etc., but it’s subsidiary to our core reporting model.

  9. Working with stakeholders • Where to deploy scarce resources • Where can we make a difference • Advising re course development • Major employers – by university/campus/faculty/cohort • Importance of cell size: a census not a sample!

  10. A census not a sample • Sophisticated decisions – small cell sizes no help!!!!!! • Centralised processing helps

  11. Prospective students – marketing the university • Using your degree – informed choices • Private benefit and public good • Major resource for open day • Students and parents want real information • ...and we want our students to stay – high cost of attrition

  12. International student recruitment • Agents want real data not gloss • % gaining employment in Australia • Off shore outcomes • A census not a sample • Importance of international education to the economy • What information do competitors provide?

  13. Where to make a difference • Outcomes by campus/faculty/cohort • Advise the university: analysis of data • Marketing versus spin: code of practice • New course design

  14. Employer data • Knowing who the stakeholders are • Rankings by number of graduates • Always some surprises • Employer engagement approaches • Operational planning

  15. We are stakeholders • Place on survey reference group? • Analysis of industry trends • Data needs to be digestible

  16. Questions?

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