How Social Media Marketing Can Increase Your eCommerce Business

1. With the growth in the ecommerce business, the industry of online business has become a challenging task to convert customers to buy the products. Research shows that almost every business has transformed into the online process today and marketers are trying very hard to get connected with the target audience. Here comes the role of social media as it offers a wide web based opportunity to gain customers and increase sale. Social Media provides a wide range of benefit to the companies to target the right audience and get connected with them for selling the products in a cost effective manner in compared to the traditional medium. There are several forms of online communication included in social media like facebook, forums, twitter, blogs, podcast and many more. But the question which arises is that - how to take advantages of all such social media craze for improving your ecommerce business? Today Various Digital Marketing companies are built across for serving the marketers need. Among them make the wise social signals decision by getting connected with the SEO Company which aims in promoting and branding your website through various social media platforms by getting connected with prospective customers. Using social media will allow you to increase your customer base. With your effective online presence, your marketing campaigns can include a huge crowd of people which you could never reach through common ads. In this article I am going to mention how Social Media Practices can increase your online business: 1. Increase in the customer rate: With the use of social media, the base of your customer will be increased. By building up your online presence, a wide range of population will be included in your marketing campaign which you can never fulfill with the common local advertising method. You can now grow your business and increase your customer rate simply by maintaining your online visibility. 2. Optimizing the social media post: With the use of high converting keywords in your post, their visibility gets increased in search terms and gives you the opportunity to reach the larger audience. You must perform keyword research for discovering the terms consumers are using to search and find the content related to your product, business, industry and services and include them in your post. 3. Sharing the right content: Sales pitch is one of the common ways of turning away your customers. Therefore instead of that you can provide some share worthy and useful content which will add value to your customers. Maintain interactive, social or contextual post and share them with your customers for providing helpful tips. Apart from these, balance post must also be maintained to educate, inform and full the customers need.

2. 4. Creative Post Designs: It is a common saying that a picture always speaks more clearly than thousand words. Hence the same method applies in terms of social media. Social method must therefore include every type of engaging post with good and creative designs which are at the same time informative and have the highest chance of getting liked, share or commented. 5. Addition of social sharing buttons: With the addition of sharing widgets , for instance: Facebook like button in all your product pages turns out to be a useful task to attract customers who later gets engaged in the buying process. Apart from these share buttons must be placed in some of the prominent areas of your site like: enabling the customers for sharing review about their product with their Facebook or Twitter friends and followers or even allowing them to share the sales offer. 6. Reviews: Allow your satisfied customers to get involved in the social media marketing by sharing their reviews about your products. Reviews always plays an important role as research shows that almost 88% of people nowadays trust the online reviews more instead of the personal recommendations. Hence reviews can help in increasing sale of your product and generate your business growth. 7. Start Blogging: Effective blogging always helps in increasing traffic to your website. Blogs may be of various types and it may include a variety of activities related to your products, how it can fit in any occasion, various news, facts etc. These blogs can then be promoted in social media platforms like Twitter, Google+, Facebook for getting a better engagement with customers. Hence a large number of followers can reach your blogs in order to gather the information they are looking for. 8. Interacting with Followers: Social media always serves as the perfect platform for interacting with your customers. Go through some effective post and get engage with them on a regular basis for asking questions, responding to comments, thanking users for sharing your content and at the same time get involved in discussions. Through these various processes you can build trust among them as it a great way for showing how much you care about their needs and at the same time will help in increasing your sales. Some of the commonly used engagement techniques are: Join groups: Joining various groups and getting involvement in their discussion https://en.search.wordpress.com/?src=organic&q=social signals helps a lot in your conversion. Here you can

3. search various post, shares, videos, repost articles, photos etc which will increase the customers involvement with your business. It is one of the common ways of building an online relationship. Hosting Live Chats: Live chats always act as one of main feature in increasing conversation rate for any industry. It includes various trending news and topics where you can get involve and gather the required knowledge. Creating hash tags for live chats helps in tracking their reach and effectiveness. 9. Using paid Advertising techniques: If you have enough budgets, you can take your digital marketing strategy to the next level with LinkedIn ads, Promoted tweets, Facebook ads which you can link back to the product page for conversion. Hence the paid ads will help you in boosting the website traffic till the time they are highly targeted. Using the social media tactics in your Ecommerce business always turns out to be competitive. Hence LinkBoosterz offers the best SMO services by applying the right strategy which will always help in improving your website by creating brand awareness and generate high conversion and traffic to your website. As a result of which you will increase your conversion and finally grow your business worldwide.