Private Cloud Gold Content

1. Private Cloud Gold Content Selling the Private Cloud Solution

2. Internal Use ONLY – remove before presenting Presentation Notes • Presentation Title: Transforming Enterprise IT with Private Cloud • Version: 2013 v1.0 • Owner: Lawrence Chiu • Shelf Life: Jun 2013 until replaced • Target Audience: End Users (IT), OEM Sales, Intel BDMs, Solution Specialists, Demand Creation, Geo Marketing, OEM, ISV and other Fellow travelers approved for use by FT sales & marketing • Approved use:Public • Revision History Rev 1.0 First release (Oct 2013) • Legal Review: Anne Moebes (Axiom Law) Oct 2013 4

3. Internal Use ONLY – remove before presenting Contents • Scope and Usage • Links to other Sales/Marketing Resources • The Private Cloud Pitch (short and long versions) • Legal Information Slides • If you remove slides from this deck, you must take corresponding legal information slides, if applicable 5

4. Internal Use ONLY – remove before presenting Presentation ScopePrivate Cloud Gold pitch – Selling the Private Cloud Solution will… • Communicate the IT value proposition of private cloud solutions compared to a traditional IT environment, describe why private cloud is logical next step after virtualization, and introduce typical cloud operating environments by VMware, Microsoft and OpenStack • Illustrate to enterprise Business & IT decision makersthe benefits to leverage Intel’s hardware and software to maximize their datacenter efficiencies in private cloud deployments • Provide materials to guide customer CCV discussions, a capability matrix with drill-down to technical materials. Note: This is not a deep dive technical presentation and is intended for first conversation with customer • Please customize the presentation as needed for your customer 6

5. Internal Use ONLY – remove before presenting For More Information Key CCV Content: • Private Cloud CCV Pilot Discussion Guide • Private Cloud Setup Gold pitch (This 30-3-30 presentation) • Private Cloud CCV Pilot Key Capability Matrix • Additional Resources form Intel IT, Cloud, Network, and Storage teams (Included in this presentation) • Cloud Competitive Action Guide (pg.22)

6. Top Relevant Materials • Enterprise Private Cloud • E5 and Private Cloud PDF (2013) • Enterprise Private Cloud CCV pitch (2013) • Enterprise Cloud setup pitch (2013) • Open Cloud vision (2012) • Power Mgmt / Node Mgr PDF (2012) • Intel TXT white paper (2012) • Xeon ROI calculator • SSD datacenter TCO calculator • ODCA • VM Interoperability POC paper (2013) • Compute Infrastructure as a Service usage model (2012) • BMW best practices (2012) • Security provider assurance usage model (2012) (Intel TXT adds value) • Interoperability across clouds usage (2012) • PEAT Tool (for RFPs) • Intel Infrastructure Program • VMware vCloud Director • Microsoft System Center • OpenStack (NM & TXT use) • Storage and Network • Storage see catalog here • Powerful Relief for Data Center Pain Points • 30-3-30 CSIG Gold Intel-based Storage • The Scale-out Storage World, and Intel Architecture's Place Within It • Scale out storage white paper • Scale out storage animation • Storage ROI Estimator • Network • Public domain SDN details • CNG Gold Deck - Intel Ethernet with Backup • Hadoop Clusters Built on 10 Gigabit Ethernet • IT@IntelStorage and Network • Using Converged Network Adapters for FCoE Network Unification • Solving Intel IT's data storage growth • Upgrading Data Center Network Architecture to 10 Gigabit Ethernet • IT@Intel Cloud see catalog here • Virtualization to Cloud IaaS Planning Guide (2013) • Platform as a Service (2013) • Cloud Computing Cost: Saving with a Hybrid Model (2013) • Maximizing Cloud Advantages Through Cloud-Aware Applications (2013) • Accelerating Deployment of Cloud Services Using Open Source Software (2012) • Developing a Highly Available, Dynamic Hybrid Cloud Environment (2012) • Best Practices for Building an Enterprise Private Cloud (2011) • Intel IT Center: Under the Hood of Intel IT’s Private Cloud - Webinar

7. Top Relevant Materials - 2 • Security • Security Animation Videos: • Ivy Bridge Server Security Animation Video • Secure Cloud with High Performing Intel Data Protection Technologies • Intel Distribution for Apache Hadoop AES-NI Encryption Animation • Virtualization Animation Video:  • Why Greater Performance Per-Core Matters for Server Virtualization • Security White Paper: • DuPont Increases Security with Intel-based Encryption • Strengthen Cloud Security with Intel® Advanced Encryption Standard New Instructions  • Fast, Low-Overhead Encryption for Apache Hadoop* • Overcoming Performance Obstacles in Data Encryption

8. Internal Use ONLY – remove before presenting 30 Seconds Pitch

9. Transforming your Traditional IT toEnterprise Private Cloud Improving service provisioning1 from 90 days to 45 min Cloud Efficient IA Hardware Hardware enhanced Security 1 Source: Intel IT, 2012 http://www.intel.com/content/dam/www/public/us/en/documents/best-practices/intel-it-midyear-performance-report-2012.pdf Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance

10. Internal Use ONLY – remove before presenting 3 Minute Pitch

11. Enabling the Most Demanding Private Cloud Workloads with Latest Servers, Storages, and Networks Storages Networks Servers Intel® SSD Series Intel ® 10Gb Ethernet Server adapter Intel® Xeon Processor Portfolio Up to Up to Up to 2X • Higher Throughput in virtualized environment3 11.8X 3X • More Energy Efficient1 • More I/O bandwidth vs. prior gen.2 Up to 1 Source: Best SPECpower_ssj*2008 publications to http://www.spec.org. 2007 config. 2x 4C Intel L5335 processors, 4x 2GB FBDIMM memory, 1x 36GB SATA 2Source: Intel internal measurements of average time for an I/O device read to local system memory under idle conditions comparing Intel® Xeon® processor E5-2600 product family (230 ns) vs. Intel® Xeon® processor 5500 series (340 ns). 3Source: Intel Internal Estimates. IOPS comparison between Intel SSD and HDD. Intel does not control or audit the design or implementation of third party benchmark data or Web sites referenced in this document. Intel encourages all of its customers to visit the referenced Web sites or others where similar performance benchmark data are reported and confirm whether the referenced benchmark data are accurate and reflect performance of systems available for purchase. Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance

12. Transforming your Traditional IT toEnterprise Private Cloud Delivering Agility, Security, and Cost savings • Cloud Efficient Processor, Networking and Storage Solutions based on Intel Architecture • Secure Data Movement with Intel Data Protection Technology • Get Results1: • From 90 days  45 min in service provisioning • Globally shared capacity 1 Source: Intel IT, 2012 http://www.intel.com/content/dam/www/public/us/en/documents/best-practices/intel-it-midyear-performance-report-2012.pdf Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance

13. Internal Use ONLY – remove before presenting (Tailor content to customers’ specific needs, focusing on customer hot buttons and pain pointsusing CCV methods) 30+ Minutes Pitch

14. Unleashing Business Unlimited Transforming IT with Enterprise Cloud Deployments

15. Major Opportunities for Leading Organizations

16. Key Challenges for Enterprise IT departments • Complexity • Legacy applications and interoperability • Infrastructure strain and shadow IT • Compliance • Regulatory compliance and standards:i.e. PCI DSS*, HIPAA HITECH*, FISMA*FedRamp*, NERC*, FINRA*, FFIEC* • Security • Data privacy and governance • Infrastructure risks and service risks IT

17. Agenda • Reaping Benefits of a Scalable and Elastic IT • Transforming IT with Enterprise Private cloud

18. Benefits of Scalable and Elastic IT

19. Evolution to Simplicity and Efficiency Traditional IT Datacenter Today Enterprise Private Cloud Service Need Arises IT Scopes Balance User Demands Service Need Arises Self-service, orchestrated secure provisioning Setup Compute, Network, Storage Services Manually Configure Devices Service Provisioned Service Provisioned 1 1 Time to Provision New Service: Months Time to Provision New Service: Minutes 1Source: Intel Internal IT Estimate, 2012

20. Enabling Enterprise IT as Service Broker to deliver Strategic Initiatives IT

21. Enterprise Cloud Maturity Journey Server Consolidation Distributed Virtualization Private Cloud Hybrid Cloud Virtualization replacing silos; Automation replacing manual; Standards replacing proprietary

22. On the Path to Evolve Traditional IT Top Reasons Why IT Owners Choose to Virtualize?1 Reasons to Invest in High Performance Virtualization Server HW $ Up to Up to Up to 1Source: ESG: Virtualization and Cloud Computing Move the SMB Market Forward, 2012. VMware link 2 Source: Intel estimation as of September 2013. See next page for configuration data and assumptions. 3Source: VMWare vSphere * 5.1 feature set (8 vCPUs/VM, 512 VMs/host, 1TB memory) over VMWare vSphere * 4.1 (64 vCPUs/VM, 320 VMs/host, 255GB memory/VM). 4Intel estimates of maximum achievable I/O R/W bandwidth (512B transactions, 50% reads, 50% writes) comparing Intel® Xeon® processor E5-2680 based platform with 64 lanes of PCIe* 3.0 (66 GB/s) vs. Intel® Xeon® processor X5670 based platform with 32 lanes of PCIe* 2.0 (18 GB/s). Baseline Configuration: Platform with two Intel® Xeon® processor X5670 (2.93 GHz, 6C), 24GB memory @ 1333, 4 x8 Intel internal PCIe* 2.0 test cards. New Configuration: Platform with two Intel® Xeon processor E5-2680 (2.7GHz, 8C), 64GB memory @1600 MHz, 2 x16 Intel internal PCIe* 3.0 test cards on each node (all traffic sent to local nodes). See benchmark results disclaimers on following page. Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance

23. Delivering results with Enterprise Cloud Cloud-enabled services >1M BMW vehicles today Goal: 10M vehicles supported New revenue opportunities Provisioning: 7 days  40 min 67% less management time See case study Read BMW’s private cloud strategy ODCA best practices

24. Enterprise Private Clouds

25. Enabling Secure and Seamless Service Access with a Modernized Enterprise Architecture Datacenter Infrastructure IT as a Service User Services SaaS Infrastructure Orchestration Applications PaaS DC Control and Automation Service Security Infrastructure Security IaaS Intelligence Storage Compute Networks

26. Understanding Enterprise Private Cloud AttributesWhere in the spectrum are your business workloads? Private Cloud • Typical Private cloud attributes • Business Critical; typically on-premise • Full IT Security / Privacy / Geo control • Rich Customization • Time To Cloud: Slow: Time to Provision : Fast • Typical Public cloud attributes • Unlimited Capacity and Scalability, PAYG • Standardized Configurations (i.e. T-shirt size) • Time To Cloud: Fast: Time to Provision : Fast HIGH Decision Support ERP Data analytics Supply Chain Database Sales Automation Application Development Environment Business Value (SLA) Email Web Video/ Web Conf Social Business Payroll Outsourced Public Cloud Low Typical Workload Analysis 29 LOW Deployment Cost HIGH

27. Achieving Higher Private Cloud Efficiency and Security Up to 40% • More servers and performance per rack.2 Intel® Data Center Manager Up to 30% Intel® Node Manager • Power reduction at similar performance.1 Intel® Virtualization (VT) Intel® Trusted Execution Technology (TXT) Intel® Data Protection Technology withAES-NI Secure Key • Delivers built-in encryption acceleration and quality for better data protection • Protects VM isolation and provides more secure platform launch 1..30% savings: Config: Intel Xeon processor 5500 series, 64GB memory with node manager enabled compared to no node manager. Oracle: http://www.intel.com/content/www/us/en/data-center-efficiency/data-center-efficiency-xeon-oracle-changing-the-game-study.html 2. Baidu: Config: Intel Quad-Core Xeon® processors with eleven p-states (2.8 down to 1.6 GHz). Each server was configured with 18 GB of DDR3 memory and PSMI 1.44 instrumented power supplies http://www.intel.com/content/www/us/en/data-center-efficiency/data-center-efficiency-xeon-baidu-case-study.html. Results have been estimated by Intel based on software, benchmark or other data of third parties and are provided for informational purposes only. Any difference in system hardware or software design or configuration may affect actual performance. Intel does not control or audit the design or implementation of third party benchmark data or Web sites referenced in this document. Intel encourages all of its customers to visit the referenced Web sites or others where similar performance benchmark data are reported and confirm whether the referenced benchmark data are accurate and reflect performance of systems available for purchase. Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance 30

28. Enhancing Infrastructure Security and Trust EXTENDED SECURITY POLICY Isolate, protect, control VMs Private Cloud DC • Public Cloud DC Provide visibility & reporting Apply security policy at multiple control points Company A Monitor workloads across cloud infrastructures … Pool n Pool 1 Company B Company C Verify Cloud InfrastructureIntegrity Enhance Audits with Geo-Location ControlGeo-Location of Workload

29. Better Security for Private Cloud Interactions Secure access to enterprise resources for different HW, SW, and cloud services Logistics An Intel Company Vendor Partner An Intel Company Sales / Marketing Customers Enterprise Factories

30. Building Trust & Compliance in the Cloud Taiwan Stock Exchange (TSWE) successfully deployed a secure cloud infrastructure Using Intel TXT and solutions from Cisco*, HyTrust*, McAfee*and VMware*, TWSE was able to meet its business needs and increase the overall trust and security of its cloud infrastructure. Used Intel® Trusted Execution Technology to create trusted compute pools Capable of enforcing policies, secure migration, and meeting customers’ compliance and security requirements In collaboration with ecosystem solutions built on Intel® Platform Protection Technology Intel does not control or audit the design or implementation of third party benchmark data or Web sites referenced in this document. Intel encourages all of its customers to visit the referenced Web sites or others where similar performance benchmark data are reported and confirm whether the referenced benchmark data are accurate and reflect performance of systems available for purchase..

31. Service Orchestration for your Cloud Environment Deep Engagement and Support for all major Cloud Operating Environment and platform solutions * * * OpenStack APIs Watcher (Nagios*) Actor (Puppet*) Collector (HDFS) Decider (internal) System Center 2012 vCloud Director Dashboard (Horizon) Hyper-V Compute (Nova) vCenter Server Network (Quantum) Storage(Cinder | Swift) Windows Server 2012 vSphere NSX vSAN ESXi COMPUTE SSD Hard disks NETWORK STORAGE

32. Better Together: Increasing Private Cloud ROI with VMware VMWare vSphere * 5.1 and Intel Data Center Building Blocks 2013 up to 4Xthe VM density1 Intel® Xeon® E5-2600 v2 Product Family Intel SSD 10GbE Improved Security with trusted compute pools with Intel® TXT and faster encryption with Intel® AES-NI Native FCoEcan provide cost savings thru added infrastructure consolidation Reduce network & storage bottlenecks- Up to 2X more R/W bandwidth with IntegratedPCIe* 3.02 + 2009 Intel Xeon® 5500 Series HDD 1 GbE An Agile & Efficient Datacenter via Virtualization Baseline 1 Source: Intel estimation as of September 2013 . See following page for configuration data and assumptions. Results have been estimated based on internal Intel analysis and are provided for informational purposes only. Any difference in system hardware or software design or configuration may affect actual performance. 2Intel estimates of maximum achievable I/O R/W bandwidth (512B transactions, 50% reads, 50% writes) comparing Intel® Xeon® processor E5-2680 based platform with 64 lanes of PCIe* 3.0 (66 GB/s) vs. Intel® Xeon® processor X5670 based platform with 32 lanes of PCIe* 2.0 (18 GB/s). Baseline Configuration: Platform with two Intel® Xeon® processor X5670 (2.93 GHz, 6C), 24GB memory @ 1333, 4 x8 Intel internal PCIe* 2.0 test cards. New Configuration: Platform with two Intel® Xeon processor E5-2680 (2.7GHz, 8C), 64GB memory @1600 MHz, 2 x16 Intel internal PCIe* 3.0 test cards on each node (all traffic sent to local nodes). 3 Source: VMWare vSphere * 5.1 feature set (8 vCPUs/VM, 512 VMs/host, 1TB memory) over VMWare vSphere * 4.1 (64 vCPUs/VM, 320 VMs/host, 255GB memory/VM). Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance VMware vSphere* 4.1 Intel® Xeon® 5500 Series 1 GbE Networking HDD More VMs—60% increase3 Bigger VMs—300%increase3 More CPUs supported—700% increase in vCPU3 + VMware* vSphere 4.1 VMware* vSphere 5.1

33. Better Together: Increasing Private Cloud ROI with Microsoft Microsoft Windows* Server 2012 and Intel Data Center Building Blocks up to 9.8Xthe performance1 up to 71%lower idle power1 up to 9.5X performance1 up to 68%lower idle power1 Easier & faster encryption—by up to 10X2 Enhance productivity- up to 30% reduced latency3 Up to 2X more R/W bandwidth with Integrated PCIe* 3.04 A secure and resilient cloud foundation Unified FCoE & iSCSI networks to save Near-native virtualized I/O performance 2013 Intel® Xeon® E5-2600 v2 Product Family Intel® SSD DC S3700 SeriesIntel 10GbE Baseline A cloud-optimized operating system Windows Server 2003 Intel® Xeon® 5300 series 1GbE Networking High Performance HDDs Many VMs—up to 1,024active VMs5 Large VMs—up to 64virtual processors/VM5 More resilient and economical storage5 Hyper-V 3.0 w/ VM plus file migration + 2007 Intel® Xeon® 5300 Series SAS HDD 1GbE Windows* Server 2003 Windows* Server 2012 1 Source: Intel estimation. See next page for config and related benchmark disclaimers 2 Source: Intel estimation. See next page for config and related benchmark disclaimers 3 Source: Intel estimation. See next page for config and related benchmark disclaimers 4 Source: Intel estimation . See next page for config and related benchmark disclaimers 5 Source: Microsoft Windows Server 2012 feature set (64 virtual processors and 1024VMs). Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance +

34. Enabling the Most Demanding Private Cloud Workloads with Latest Servers, Storages, and Networks Storages Networks Servers Intel® Xeon Processor Portfolio Intel® SSD Series Intel ® 10Gb Ethernet Server adapter Up to Up to 11.8X Up to 2X • Higher Throughput in virtualized environment3 • More Energy Efficient1 3X • More I/O bandwidth vs. prior gen.2 Up to 80% Up to • Greater Performance6 Up to • Lower Maximum Latency in virtualized environment4 80% • Reduction in wiring ports5 66% Up to 30% • Lower Latency6 3Source: Intel Internal Estimates. IOPS comparison between Intel SSD and HDD. 4Source: Intel Internal Estimates Maximum latency comparison between Intel SSD and HDD.5 Ethernet consolidation source: Intel 10GbE ROI Calculator. This ROI calculator is a cost comparison for a highly virtualized solution, using multiple 1GbE connections versus a dual port 10GbE implementation. http://www.event-management-online.de/LAD/calculator.aspx. 6Source: Intel Internal Estimates. Details at www.intel.com/go/xeone5disclaimers 1 Source: Best SPECpower_ssj*2008 publications to http://www.spec.org. 2007 config. 2x 4C Intel L5335 processors, 4x 2GB FBDIMM memory, 1x 36GB SATA 2Source: Intel internal measurements of average time for an I/O device read to local system memory under idle conditions comparing Intel® Xeon® processor E5-2600 product family (230 ns) vs. Intel® Xeon® processor 5500 series (340 ns). Intel does not control or audit the design or implementation of third party benchmark data or Web sites referenced in this document. Intel encourages all of its customers to visit the referenced Web sites or others where similar performance benchmark data are reported and confirm whether the referenced benchmark data are accurate and reflect performance of systems available for purchase. Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance

35. As markets move more quickly, the ability to respond rapidly to customer demands and unexpected opportunities is critical to business success. Private Cloud with Agility & Velocity IT@Intel 90 days 45 min 1 Source: Intel IT, 2012 http://www.intel.com/content/dam/www/public/us/en/documents/best-practices/intel-it-midyear-performance-report-2012.pdf Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance Service Provisioning

36. Transforming your Traditional IT toEnterprise Private Cloud • Cloud Efficient Processor, Networking and Storage Solutions based on Intel Architecture (Intel Xeon Processors, Node Manager, Datacenter Manager) • Secure Data Movement (Intel TXT and Geo-location) • Better Security for Private Cloud Enterprise Access (Intel API management solutions) • Deep Engagement and Support for Private Cloud Platform solutions (VMware, Microsoft, OpenStack, etc.) Delivering Agility, Security, and Cost savings

37. Thanks

38. Enterprise Hybrid Clouds

39. Scaling beyond Private cloud to Hybrid cloud Public Cloud Private Cloud • Benefits of Hybrid cloud • Full control for breadth of IT resources • Unlimited scalability • Scale up and down burst usage 100%Private 100%Public Optimal Ratio Dependent on Organization and workloads Requirements for Hybrid cloud • Automated Scaling • Latency sensitive app-aware HA • Transparent pricing • Governance • Interoperability

40. Accelerating Software Defined Infrastructure Intel® Infrastructure Builders • Intel® Cloud Builders • Intel® Network Builders www.intelcloudbuilders.com www.IntelCloudFinder.com networkbuilders.intel.com

41. Additional Intel Technologies and Performance Benchmarks

42. Benchmarks Deploy Powerful Private Cloud by Refreshing withLatest Processor, Network and SSDs Improving Efficiency with latest Processors1 Reduce Cost and Power with 10Gb Ethernets Optimizing workloads with SSDs Up to 11.8X 48 15k RPM HDDs 7 Intel® SSDs Up to Up to 38%2 I/O Improvement 2007 Intel Xeon L5335 (2.0Ghz, 4C, 50W) 2012 Intel Xeon E5-2660 (2.2Ghz, 8C, 95W) 98%2 Power Reduction 1 Source: Best SPECpower_ssj*2008 publications to http://www.spec.org. 2007 config. 2x 4C Intel L5335 processors, 4x 2GB FBDIMM memory, 1x 36GB SATA http://www.spec.org/power_ssj2008/results/res2007q4/power_ssj2008-20071129-00017.html. 2012 config. 2x 8C Intel E5-2660 processors, 4x 4GB RDIMM ECC memory, 1x 160GB SSD http://www.spec.org/power_ssj2008/results/res2012q4/power_ssj2008-20121106-00576.html 2 Source: SNIA* (Storage Networking Industry Association) model for Solid-State Storage. Calculations based on 4K random, 65/35 read writes. 3.5” SAS 15K HDD 48 drives, 73GB RAID 5. I/O, Power, Storage TCO model done in 2012 and can be found can be found at: www.snia.orghttp://www.snia.org/sites/default/files/Copy%20of%20SNIA_Enterprise_TCO_Calculator_Rev_%201_4.xls Intel does not control or audit the design or implementation of third party benchmark data or Web sites referenced in this document. Intel encourages all of its customers to visit the referenced Web sites or others where similar performance benchmark data are reported and confirm whether the referenced benchmark data are accurate and reflect performance of systems available for purchase. Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to http://www.intel.com/performance

43. Benchmarks Lowering Storage Costs with with Latest Storage Solution based on Intel Xeon Processors Up to 50% Reduction in storage footprint1 Storage Refresh Up to Reduction in storage capacity growth rate1 25% Thin Provisioning Allocated& Unused Available Storage Up to 25% Improve storage efficiency1 Storage De-Duplication Data Allocated& Unused Data Data Data 1 Source for savings claims: IT@Intel Whitepaper “Solving Intel IT’s Data Storage Challenges”. December 2011 Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors.  Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions.  Any change to any of those factors may cause the results to vary.  You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. as of 31 May 2012. For more information go to http://www.intel.com/performance 50

44. Enhancing Datacenter Workload Security ANALYZE Intel® Distribution Apache Hadoop* ISOLATE Intel® VT and Intel® TXT ENFORCE Intel® TXT ENCRYPT Intel® AES-NI Protects VM isolation and provides a more secure platform launch Establishes “trusted” status foundation for security policy-based workload control Delivers built-in encryption acceleration for better data protection Hardware-enhanced analytics platform to achieve insights faster Security Standards Intel & partners are collaborating to drive unification and consensus across industry security standards to enable consistent controls and protections

45. *Other names and brands may be claimed as the property of others. Interoperable Solutions with Trusted Compute Pools Solution providers Customers DuPont deployed Intel TXT to ensure that the computing pools remained trusted, based on the original configurations across both Linux and Windows operating environments. “Seurity in the cloud is paramount and Virtustream has adopted some of Intel technologies around security including Intel TXT.” Don Whittington VP & CIO, Florida Crystals “Hardware-enhanced security provided by Intel TXT is critical to protect our sensitive data and was key in our selection of Virtustream for cloud services.”  John F. Hill CIO, Veyance Technologies

46. API Management Enhancing Service Security with API Management • Hybrid deployment – patterns where components of a business application reside on public cloud while others are in private domain – are exploding IaaS/PaaS Virtualized Enterprise Apps SaaS “How do I simplify exposing backend apps with enterprise security to cloud, mobile, partners?” InternalApplications Internal Users & Dev Traditional Enterprise Boundary Extended Enterprise Legacy: SOAP, EDI, Kerberos Mobile: OAuth, JSON, REST New App Protocol Threats 1-n App Mash-ups Network Firewall

47. API Management Enterprise Mobile App Development

48. Software Defined Architecture

49. Comprehensive Coverage of Workload Optimized Solutionswith Intel Product Portfolio Enterprise Resource Planning Graphics Rendering Dynamic Modeling and Simulation Collaboration Tools Cloud RAN Edge Routing Compute Intensive Big Data Content Deliveryand Gaming E- Commerce Storage De-dupe • Static Web • MemoryCaching DedicatedHosting DedicatedHosting Entry Networking Entry Networking Cold Storage I/O Intensive • Static Web Cold Storage

50. Software Defined Infrastructure: Networking Software Defined Virtualized Hardware Defined etc etc Firewall Firewall VPN VPN Dedicated Appliances VM2 VM2 VM3 VM3 VM1 VM1 etc Firewall VPN Network Function Virtualization Network Function Virtualization Centralized control: provision & program Physical Network SDN Controller Network Pool Network virtualization Evolve Re-Architect Standardize. Virtualize. Automate.