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LC’S STRATEGY MAP

LC’S STRATEGY MAP. F1. ABV AVRG PROFIT GRWTH. FINANCIAL. F2. Generate sales growth 20%/yr. F3. Attain 60% undiscounted sales. CUSTOMER. C1. Satisfy basic fashion needs of middle class consumers. C2. Ensure ability to match customer preference per store. INTERNAL PROCESS.

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LC’S STRATEGY MAP

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  1. LC’S STRATEGY MAP F1. ABV AVRG PROFIT GRWTH FINANCIAL F2. Generate sales growth 20%/yr F3. Attain 60% undiscounted sales CUSTOMER C1. Satisfy basic fashion needs of middle class consumers C2. Ensure ability to match customer preference per store INTERNAL PROCESS IP3. Fulfill demand per store J.I.T. IP5.Replenish without overstocking IP1. Deploy fashion consultants to monitor future trends IP2. Use test store to examine customer preference and reactions IP6. Link P.O.S system with inventory mgt LEARNING L2. Train in prompt order processing . L3. Develop ability to use P.O.S data for forecasting demand. L1. Develop ability to use feedback to source or develop new designs

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