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If you run a blog, or are aware of SEO services and related things, you may have heard the term ‘Bounce Rate’. According to Google analytics, Bounce Rate is the percentage of single page sessions that are spent on your website.
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Proven Steps to Decrease Bounce Rate on Your Blog If you run a blog, or are aware of SEO services and related things, you may have heard the term ‘Bounce Rate’. According to Google analytics, Bounce Rate is the percentage of single page sessions that are spent on your website. Bounce rate can be quite a pain for bloggers. A high bounce rate indicates that your blog is attracting visitors who are not a part of your potential customer base. Here are tips by SEO Services expert in Sydney, in order to reduce the bounce rate on your website. Improve the Blog Design: Design is the most important aspect of any blog or website. If your users cannot find what they are looking for, they will abandon your site. Don’t make them scroll too much to find things out. Make sure that the design is very clear and elegant. The navigation should be smooth, and should be responsive to all screen sizes. During testing, check your site for different browsers as well. You should also speed up the loading time of your web pages. Keep Your Content New and Beautiful: Keep the content on your site fresh. Update it from time to time. Old products should not keep reappearing. It is always good to have brand new content. It should also be made sure that the content is not very lengthy and boring. Avoid long paragraphs with no spacing. Have content that engages the audience. There are many SEO services in Sydney providing this kind of service. Improve The Public Perception of Your Brand: Your brand should tell a story that everyone can hear. It should be engaging. Make sure your visitors beforehand that who you are, what your products are, and what you do. They are not on the internet to hear your sales pitch. They are looking for a product, for a solution to their problem, and for that, they will go to someone that they know about. So communicate to your customers, create a wave of mass appeal, and make people listen to you. Only then, your visits will turn into conversions.
A Compelling Call To Action (CTA): You did everything very nicely, but forgot to add a CTA? All your hard-work goes into vain. Always have a strong, direct and compelling Call to Action in your content. This has been proven to work every time Use Social Media: Social media comes handy while marketing your blog. Have your content on every major social media, as these days, everyone is one at least one of them. They will hear you out there, and be compelled to visit you. Social Media marketing only goes out to increase your reach. So use it as much as you can. Follow the above steps and decrease the Bounce Rate on your blog. Elsner Inc 46 Chester street,Schofields NSW 2762, Australia +61 261004040 sales.aus@elsner.com http://www.elsner.com.au/