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Social Media Marketing By: Stephen Dennis

Social Media Marketing By: Stephen Dennis. Social Media Marketing.

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Social Media Marketing By: Stephen Dennis

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  1. Social Media MarketingBy: Stephen Dennis

  2. Social Media Marketing • Definition of Social Media - forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos) (Webster’s Encyclopedia)

  3. Facebook Marketing • Personal Profiles • Company Profiles • Tagging, Posting, Checking-In • Facebook Ads –(https://www.facebook.com/advertising ) • Driving Customer Interaction

  4. Twitter Marketing • Use “tweets” to market your company • Use of Hashtags and Trending • Twitter Contests • Driving Customer Interaction

  5. Blogs and Google Plus • Use of Word Press, tumblr, pinterest • Smaller but targeted audiences • Google Plus similar to Facebook • G+ interfaces hash tags into platform

  6. YouTube Marketing • YouTube Ads before videos • Posting and maintaining videos • Driving views and gaining percentage of advertising profits • Personal “channels” and followers

  7. Bit.ly Link Management • Shortening of Links for use on social media sites • Can customize each existing web address • Stat-Tracker included • Number of Clicks, Source Website, Trends

  8. Works Cited • www.facebook.com • www.twitter.com • www.Bitly.com • http://www.merriam-webster.com/dictionary/social%20media • http://www.emarketer.com/Article/Which-Social-Media-Marketing-Tactics-Work-Best/1009756

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