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LP Executive Development: How to Become More Effective Within Your Organization. Meet your presenters. Jesus Alvarez Senior Manager, Loss Prevention Forever 21. A description of your role within your company. Brief history of how you moved up the ladder.
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LP Executive Development: How to Become More Effective Within Your Organization
Meet your presenters Jesus Alvarez Senior Manager, Loss Prevention Forever 21 • A description of your role within your company. • Brief history of how you moved up the ladder. • What is the number 1 thing you look for in future leaders? Sandra Tillett EVP, Operations & Loss Prevention Lane Bryant Arlene Estrada-Petokas Director, Human Resources CKE Restaurants, Inc.
Let’s talk 3. Brand & Ability to Lead 2. Brand 1. Basics of being effective
Basics of Being Effective Good Attitude Build Essential Skills Communication Skills
Managing your brand is like a stock portfolio… • We make our brand more valuable by knowing what skill-sets, capabilities and aptitudes to invest in and which not to – throughout the course of our career. Your Personal Brand is: Who you are. What you do. The unique way you do it
Our brand sets us apart Who is she? What does she do? What is the unique way she does it? Who is he? What does he do? What is the unique way he does it?
What’s your Brand • What word would your direct reports use to describe you? • What would your supervisor say makes you stand out? • What does Operations say about you and your contribution to the bottom line? • Senior Executives often only know employees by what they have heard. What has your CEO heard about you?
Brand + the Ability to Lead Teams are formed, created and an important part of a companies success. Effectiveness is defined as.....successful in pursuing a specific goal or purpose. • Individual contribution is critical, but is even more powerful when aligned and a team is moving together under one sense of purpose.
IMPROVING YOUR EFFECTIVENESS WITHIN YOUR ORGANIZATION It Starts with…… DEFINE WHAT SUCCESS LOOKS LIKE SHARED VISION & PURPOSE TEAMBUILDING STAY IN YOUR LANE • Clearly defined goals • Understand and align to the mission your company has set forth, the team’s objectives • A Priority Must be • Self-consciousness as a team • They discuss shared values • How the team will work together • What gets in the way and • How to overcome road blocks • Developing a culture of collaboration, respect and trust • Prioritize time together and align in the company’s objectives • Create a team or unit that leverages cross functional expertise, ideas and align on top line actions • Effective Teams • Discuss openly issues and agreed upon resolutions • Leverage each team members strengths and professional expertise • Everyone plays a role • Leverage your expertise • Trust that expertise and action as an independent aligned to the team • Frank conversations, open dialogue around differing opinions and ideas • Accountable to each other as a team and individually • Tools • Inspect and measure and repeat …it’s a cycle • Decisions made with general consensus and alignment • Accountability to the goals and execution of those agreed activities • No going rogue • Measurements • Actions • Activities • Define the Terms of Engagement • Keep communication flowing • Celebrate wins, big and small • Keep each other honest and on track
Let’s tie it all together Visibility BRAND Leadership Leverage Partners Communicate
Now what if one of your gears stops turning? No Visibility Poor Leader Visibility BRAND Leadership Leverage Partners Poor Partner Poor Communicator Communicate
Your Brand BRAND
Let’s Recap • Our personal and our teams level of effectiveness and the visibility of that effectiveness to our company partners is what defines us as an asset to our companies. • There is no “I” in team and understanding the critical role personal branding plays in our leadership success is key. • Personal branding gives us distinction, and executive presence is how we express that distinction. This is why we must think of leadership not in terms of our job title and job description, but as a responsibility that goes far beyond that. Leadership is a career-long journey in which our ability to see and choose the right opportunities – for ourselves, those we lead and the organization we serve – will translate into our best legacy and defining moments.
Questions? Jesus Alvarez Senior Manager, Loss Prevention Forever 21 Sandra Tillett EVP, Operations & Loss Prevention Lane Bryant Arlene Estrada-Petokas Director, Human Resources CKE Restaurants, Inc.