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Making the Show Move

Making the Show Move. Michael Heavener, ABC heavener@heavenr.com. Movement improves viewing. Visual displays affect viewers emotionally as well as intellectually Emotional reactions are very powerful motivators— Use them!

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Making the Show Move

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  1. Making the Show Move Michael Heavener, ABC heavener@heavenr.com

  2. Movement improves viewing • Visual displays affect viewers emotionally as well as intellectually • Emotional reactions are very powerful motivators—Use them! • Viewers often don’t even suspect they are being affected, but they still respond • Using PowerPoint gives you a variety of ways to affect them

  3. PowerPoint movement options • There are several ways you can add movement to your PowerPoint slides • Using grouped animation themes • (Slide Show > Animation Scheme) • Using spot animation • (Slide Show > Custom Animation) • Using transitions • (Slide Show > Slide Transition)

  4. Custom animation example • Opening statement • Another statement • Support point one • Support point two • Concluding statement • Support point one • Annotation one • Annotation two

  5. Animation scheme example • Opening statement • Another statement • Support point one • Support point two • Concluding statement • Support point one • Annotation one • Annotation two

  6. What just happened? • Did you notice: • How you concentrated on the slide longer? • How you recognized the ranking importance of the bulleted items? • How you couldn’t wait until the next point flew in?

  7. Alternatively • You could bring them in line by line, too • Slow down the pace • Force comprehension • Increase anticipation • Could this slide benefit from animation? • You could bring them in line by line, too • Slow down the pace • Force comprehension • Increase anticipation • Could this slide benefit from animation? • Yes, it could!

  8. But … • The previous slide required • Two copies of identical text • Seven different animation controls • Five unique time sequences • And a lot of jiggering to make it all work

  9. Is there an easier way? • It depends on what is desired • If you want to wow them with technology • Or highlight the text so some stands out • No • If you want to keep ‘em from getting bored … • Yes!

  10. Transitions add … • Movement • Visual clues • Anticipation • Impact • And keep things simple

  11. Transition example • Opening statement • Another statement • Support point one • Support point two • Concluding statement • Support point one • Annotation one • Annotation two

  12. What happened? • Not a single element was animated • One slide merely transitioned to the next • Yet, you perceived movement in the text

  13. Animations help you • You want to create your show • You want movement • But you don’t want to agonize endlessly over details • Animations require handling each element and sub-element individually • Sometimes, that’s a GOOD thing

  14. Transitions help, too • But you must ask “What will the effort bring?” • If the result doesn’t justify the work • If custom animations break your budget • If there’s not enough time • Use slide transitions, instead

  15. Questions? heavener@heavenr.com 425 208-5130 or 425 885-0961

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