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Analyze – THINK - CHANGE
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The situation. The situation. 3. 3. 1. 1. 1. Analyze – THINK - CHANGE. 3 Shape the path Build a habit Tweak the environment. 1 Direct the mahout Script the critical moves Point to the destination . 2. 2. 2. see – fEEL - CHANGE. 2 Motivate the elephant Shrink the change
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Analyze – THINK - CHANGE
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The situation The situation 3 3 1 1 1 Analyze – THINK - CHANGE • 3 Shape the path • Build a habit • Tweak the environment • 1 Direct the mahout • Script the critical moves • Point to the destination 2 2 2 see – fEEL- CHANGE • 2 Motivate the elephant • Shrink the change • Find the feeling • Immediate rewards • Grow your people 1 1 1 Innovation Culture Innovation Culture Innovation Culture Innovation Culture Chip and Dan Heath, SWITCH, 2010 Chip and Dan Heath, SWITCH, 2010 Chip and Dan Heath, SWITCH, 2010 Chip and Dan Heath, SWITCH, 2010