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Analyze – THINK - CHANGE

Analyze, think, and change your organization with the proven strategies from "Switch" by Chip and Dan Heath. Shape the path, motivate the elephant, and lead your people towards success. Build habits, tweak environments, and script critical moves to drive change and foster an innovative culture.

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Analyze – THINK - CHANGE

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  1. The situation The situation 3 3 1 1 1 Analyze – THINK - CHANGE • 3 Shape the path • Build a habit • Tweak the environment • 1 Direct the mahout • Script the critical moves • Point to the destination 2 2 2 see – fEEL- CHANGE • 2 Motivate the elephant • Shrink the change • Find the feeling • Immediate rewards • Grow your people 1 1 1 Innovation Culture Innovation Culture Innovation Culture Innovation Culture Chip and Dan Heath, SWITCH, 2010 Chip and Dan Heath, SWITCH, 2010 Chip and Dan Heath, SWITCH, 2010 Chip and Dan Heath, SWITCH, 2010

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