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GENE ULM

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  1. Data collected from a survey of 500 registered voters in the Compton Community College District, California, conducted June 24-27, 2013. GENE ULM PARTNER | GENE@POS.ORG

  2. METHODOLOGY • Public Opinion Strategies presents the key findings from a survey of 500 registered voters in the Compton Community College District. The survey was conducted June 24-27, 2013, and has a margin of error of +/- 4.38%. • The survey was completed according to the population of the Compton District and was conducted by bilingual interviewers. Approximately ten percent of the respondents completed the survey in Spanish. • Fifty-five percent of the survey are Hispanic/Latino, thirty-five percent are African-American, and six percent are Anglo. • Gene Ulm was the pollster and primary researcher on the project. Trip Mullen was the project director and Emily Sanders provided analytical assistance.

  3. Atmospherics

  4. Atmospherics • Three-out-of-four residents (74%) are satisfied with the quality of community colleges in their area and seven-in-ten (69%) are satisfied with the safety of their local neighborhoods. • The problem lies with the lack of economic opportunity: satisfaction regarding jobs and available economic opportunities is upside-down, with more than half (56%) of CCCD citizens saying they are unsatisfied. This level of dissatisfaction is found across all age groups and ethnicities.

  5. Overall, residents are satisfied with the quality of community colleges in their area, but feel jobs are lacking. “Now, please tell me how satisfied you are with each of the following; would you say you are very satisfied, somewhat satisfied, not very satisfied, or not at all satisfied with…” Not At All Satisfied (27%) Very Satisfied (29%) Very Satisfied (26%)

  6. The area has seen an increase in satisfaction with regard to quality of education, safety, and economic opportunities. Satisfaction Trend

  7. El Camino College Compton Center

  8. El Camino College Compton Center • El Camino College has the highest mean rating among the three institutions tested. All three have positive ratings, especially from older residents and Hispanics. • El Camino College Compton Center gets its positive score from favorable word-of-mouth mentions from former and current students and their relatives, and from visible facility improvements and renovations. • Its negative ratings result from people not being able to rate it or not knowing enough about it to rate it favorably, or from those who see the campus as having poor academics or a “high school feel.” • When thinking of the campus the first things that come to mind are that the school is local and convenient but also crowded with few course offerings.

  9. El Camino College rates highest among the three institutions tested; all three have positive ratings. “I am going to read you the names of some organizations active here in your community, and I would like you to tell me what your opinion is of each type. Please use a scale from zero to one hundred, with one hundred being a very high and favorable opinion, and zero being a very low and unfavorable opinion. Of course, you can choose any number between zero and one hundred.”

  10. Word-of-mouth from former and current students contributes to El Camino’s positive ratings. “Now, please tell me why you gave the El Camino College Compton Center such a POSITIVE rating?” Know people who went there; my child/relative/friend goes there. Good for the community; has been making improvements. “Because I’m a graduate from there, for one thing they make a lot of improvements, the education you get there is top shelf.” Male – 55-64 - Black I used to go there. Good academic programs; diverse programs; good nursing program. Know of it; close to my house; convenient. Helpful and supportive faculty and staff; they take care of their students. Good teachers. Not Compton; run by El Camino. Offer a good education; give students a leg up. “I’ve heard from friends that they’re ok. Their sons and daughters attend and are satisfied.” Male – 45-54 - Hispanic Safe campus. Accept all kinds of students; helps students transfer; good for poor/minority students. I go there currently. Diversity. Jobs for graduates; help students find a job.

  11. Attributes • El Camino College Compton Center is best described (71%) by the attribute most important to area residents (83%) – that their local community college offers associates degrees and certification in professional areas like nursing or paralegal studies. • Safety is also very important to voters (78%), yet only half of voters (50%) feel “safe” describes El Camino College Compton Center. • Further, just half of voters (50%) feel the Center has a good academic reputation.

  12. That their local community college offers associates’ degrees, nursing and paralegal programs, and safety for its students is important to local residents. “Now I am going to read a number of different items that may be important for a local community college, and after I read each one I want you to rate how important each one is. We will use a scale of one to ten, where ten means you find the item VERY IMPORTANT and one means you find the item NOT IMPORTANT AT ALL.” Dec. 2009 85% The community college offers an AA or associates degree. The community college offers certification in professional areas such as nursing, a paralegal program or others. 84% Students are safe on the campus of the community college. The community college is close to your home. 76% The community college offers teaching of English as a second language. The community college offers training in trades such as automotive repair, electrical, air conditioning and others. The community college’s faculty and staff reflect the ethnic makeup of the community.

  13. El Camino College Compton Center is best described as offering associates degrees and being close to residents’ homes. “Now I am going to read a number of different statements about El Camino College Compton Center, and after I read each one I want you to rate how well each describes El Camino College Compton Center. We will use a scale of one to ten, where ten means the statement describes El Camino College Compton Center VERY WELL and one means the statement does not describe El Camino College Compton Center AT ALL.” The community college offers an AA or associates degree. The community college is close to your home. The community college offers teaching of English as a second language. The community college offers certification in professional areas such as nursing, a paralegal program or others. The community college offers training in trades such as automotive repair, electrical, air conditioning and others. The community college’s faculty and staff reflect the ethnic makeup of their community. Students are safe on the campus of the community college. The community college’s academic reputation.

  14. Partnership • A majority of voters (61%) have not heard anything about CCCD having their accreditation revoked. Older residents are the most informed (51%), a typical finding for most public affairs issues. • Among those who have heard something about El Camino College overseeing the CCCD’s academic programs, the school’s name change and renovations are the top-of-mind responses. • A very strong majority (80%) approve of El Camino College taking over CCCD’s academic programs, saying it will be good for the community and will bring better academics to the school and more opportunities for students. • Disapproval of the partnership stems from voters wanting the school to stay “local;” they say the Compton community can’t identify as well with the El Camino College brand. • Most residents (49%) feel things have gotten better since Compton Community College became El Camino College Compton Center. Half (50%) of Blacks and Hispanics agree. • Increased course offerings and renovations are key sources of positive feedback.

  15. A majority of voters have not heard much about the CCCD having their accreditation revoked and El Camino College taking over its academic programs. “As you may know, in 2006, the trustees of the Compton Community College District had their authority removed because of mismanagement and the college accreditation was revoked. El Camino College was asked to oversee the College’s academic programs and it was renamed El Camino College Compton Center. How much have you seen, read or heard about this issue?”

  16. More residents report having heard about El Camino College overseeing CCCD’s academic programs. S/R/H Trend

  17. Those who have heard of El Camino College taking over CCCD’s academic programs note the renovations and the school’s name change. “And, what specifically have you seen, read or heard about El Camino College overseeing the Compton Community College’s academic programs? Is there anything else you can tell me about that?” S/R/H A Lot/ Some Loss of accreditation; working to get accreditation back. “They are working harder to make sure the kids get a good education.” Female – 65+ - Black Improving the school/facilities; improving the college; school has improved. Changed the name; part of El Camino; glad El Camino took over. More classes/programs; better education; nursing program. “I heard the college was mishandling funds, lost their accreditation, and El Camino College picked it up.” Female – 35-44 - Black Better teachers. Better staff; management/administration. Wasn’t quality education. “I’ve heard of them losing accreditation and El Camino College taking over.” Male – 18-24 - Hispanic Good for the community. Remodeling; new buildings. More diversity; help with race issues. Not sure; nothing specific.

  18. A very strong majority of voters approve ofEl Camino College overseeing CCCD’s academic programs. “And from what you know would you say you APPROVE or DISAPPROVE of El Camino College overseeing Compton Community College’s academic programs?”

  19. Voters approve of El Camino College overseeing CCCD programs because of its good reputation. “And, can you tell me why you APPROVE of El Camino College overseeing Compton Community College’s academic programs? Is there anything else you can tell me about that?” Better school overall for all types of students; good for the community. Needs new administration/management; needs help with fiscal issues. “It’s a great college and district. They actually care about the students succeeding and moving on.” Male – 18-24 - Hispanic Better academics; more course offerings. El Camino has long history of success; better reputation; more stable. More opportunities/jobs for graduating students. Accredited; can help Compton get accredited again; would have closed otherwise. More resources/funding for students/teachers. “I attend El Camino as well as my son. It has a good reputation. They provide technical as well as academic courses to extend education further in a four year college.” Female – 55-64 – Anglo More diversity; good for minority students. Convenient; local; part of the community. More security; safer campus. Better teachers. Don’t know; not sure; nothing.

  20. Those who disapprove say Compton should oversee its own college because local residents don’t identify with “El Camino.” “And, can you tell me why you DISAPPROVE of El Camino College overseeing Compton Community College’s academic programs? Is there anything else you can tell me about that?” Compton should oversee its own college; El Camino won’t do a better job; nothing will change. Residents/local community identify with Compton, not El Camino. “I feel that the college should stand on its own two feet. I don’t think any other college should tell them how to run their establishment.” Male – 65+ - Black Not dealing with the real problems; new management can’t solve everything. Not enough classes/programs; crowded. Need a change in staff/administration; hold staff accountable. “The city of Compton is the city of Compton. It is older people who have been here forever and this is what it has been known as.” Male - Black Classes are too hard. Nothing/don’t know/not sure.

  21. A plurality of voters agree that El Camino College should always be a part of the Compton Center. African Americans disagree. “I am going to read you two statements; please tell me which one is closest to your own view.” SOME people want El Camino College to always be a part of the Compton Center. 49% …while… OTHER people want the Compton Center to return to being Compton Community College. 35%

  22. Most residents feel things have gotten better since El Camino College took over. “And, from what you know have things gotten better, worse, or have they stayed the same since Compton Community College became El Camino College Compton Center?”

  23. Respondents feel the new Center is better because of added classes and renovations to the campus. More money also means better a faculty and staff. “And, can you tell me why things have gotten BETTER since Compton Community College became El Camino College Compton Center?” I heard that things are better; word of mouth; things are just better. New classes; better curriculum; more academics. “They have a better education. They rebuilt some of it.” Male – 35-44 - Hispanic Renovations; more buildings; spending more money on the school. Better staff/management; more academic guidance to students. Drawing in more/new students; enrollment has increased. Safety has increased; campus has its own police force. “They changed the academic program. They’re adding and building buildings over all.” Male – 55-64 - Black New name; better reputation. Better opportunities for students; more jobs. More teachers; better teachers. Money to help more/new students go to school; financial aid; money from the City. “Improved the campus and staff, they made it more accessible.” Female – 25-34 - Black Learning from other campuses how to improve. Convenient, local, easily accessible. Don’t know/not much/nothing.

  24. The top reasons cited for things getting worse are a poor staff and difficulty with classes. “And, can you tell me why things have gotten WORSE since Compton Community College became El Camino College Compton Center? Is there anything else you can tell me about that?” Poor administration; staff doesn’t care about students. “Nothing is really the same and classes are not the same. It’s not being focused and you have to transfer to another school.” Female – 18-24 - Hispanic Lower enrollment; students just aren’t going there. Classes aren’t the same; hard to transfer; not enough classes. “El Camino should have never taken over Compton. Compton has enough students.” Male – 45-54 - Black No jobs/opportunities for students. Not sure/don’t know/nothing specific.

  25. Property Tax/Bond Issues

  26. Property Tax/Bond Issues • Over six-in-ten voters (61%) approve of passing a bond or property tax increase to improve the CCCD facilities. • Most voters support a bond or property tax because it is “necessary” and they would “do anything to support education.” • Local voters understand a better school means more opportunities and jobs for graduating students and feel a bond or property tax increase is an “investment” in the local community. • A majority (55%) of those who do not support the bond or property tax do so because they feel they are taxed enough as it is; only a small percentage (12%) are against the bond or property tax increase because they feel monies raised will be mismanaged.

  27. Most voters support a tax increase to improve the CCCD facilities, regardless of age or race. “And would you support or oppose passing a bond or property tax increase with the money being used to improve the Compton Community College District facilities?”

  28. A majority support a bond or property tax increase because of the improvements it will bring to the quality of education for students and disagree the funds raised won’t be used directly for the Compton Center. “I am going to read you two statements; please tell me which one is closest to your own view.” SOME people support passing a bond or property tax increase for Compton Community College District because it will improve the campus and the quality of education students receive. 54% …while… OTHER people oppose passing a bond or property tax increase for Compton Community College District because the money will get used for El Camino College instead of improving the Compton Center campus. 29%

  29. Most voters support a bond or tax increase because they support education and feel it is an investment in the community to improve the school. “And, can you tell me why you SUPPORT passing a bond or property tax increase with the money being used to improve the Compton Community College District facilities? Is there anything else you can tell me about that?” I just support it; anything for education; necessary; school needs improvements. More opportunities for students/local residents; good for the community. “Other schools are better funded. Our community deserves equal funding.” Male – 25-34 - Hispanic Renovations; better campus; improve the school/facilities. More classes, more resources; better education. Better faculty and staff. “It would have better equipment, better courses, and better teachers.” Male – 18-24 – Hispanic El Camino/Compton deserves the same funding as other schools. I used to go there; know someone who went there/goes there. “I support anywhere it would help the young people to be able to take care of their families.” Male – 65+ - Black I don’t support it. Not sure/don’t know/nothing.

  30. Most of those who oppose the tax increase do so because they feel they pay enough in taxes already or don’t know how the money will be used. “And, can you tell me why you OPPOSE passing a bond or property tax increase with the money being used to improve the Compton Community College District facilities? Is there anything else you can tell me about that?” No new taxes; I pay enough already. Don’t know where the money goes; mismanaged; wasted. “My taxes are already high enough in Compton.” Female – 35-44 - Black The facilities are fine; we need to focus on education. The government has enough money already; funds should come from elsewhere. “I am not aware of how the money is going to be used, what is going to be improved, if its even needed.” Female - Hispanic Won’t improve the schools. Compton is fine; we don’t need to change anything. “I think the money should be raised some other way.” Male – 55-64 - Black Don’t know/not sure/nothing.

  31. Gene Ulm, Partner gene@pos.org (703) 836-7655 214 N Fayette Street, Alexandria, VA 22314