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Potomac Conservancy partners with Natural Resources Conservation Service, Loudoun and Lord Fairfax SWCDs, and WV Eastern Panhandle Conservation District to engage non-operator landowners in conservation. The goal is to reach at least 500 landowners by offering the services of a Landowner Advisor. This initiative has already resulted in more than 500 landowners receiving outreach materials, with 75 expressing interest and 37 requesting site assessments. The program has also leveraged additional funding of $386,000. The challenge now is to move landowners from interest to action.
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Engaging Absentee Landowners in Conservation Potomac Conservancy Partners: Natural Resources Conservation Service Loudoun and Lord Fairfax SWCDs, VA Eastern Panhandle Conservation District, WV
Goals and Objectives • Engage at least 500 non-operator landowners in conservation through the services of a Landowner Advisor
Why Is This so Cool? • Large, under-tapped audience that own a lot of land 1997 Census of Agriculture, Agricultural Economics and Land Ownership Survey (1999)
Results so Far: • More than 500 landowners receiving outreach materials • 75 landowners expressing interest (15%) • 37 landowners requesting site assessments • Leveraged FS money to raise additional $386,000 for this effort
Challenges • Moving landowners from interest to action