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Common Grounds

Common Grounds. Business Plan. Mission Statement. Common Grounds, unlike a regular coffee shop, will provide a place for people of all walks of life to come together to talk, read, use the Internet and drink coffee.

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Common Grounds

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  1. Common Grounds Business Plan

  2. Mission Statement • Common Grounds, unlike a regular coffee shop, will provide a place for people of all walks of life to come together to talk, read, use the Internet and drink coffee. • The atmosphere will be one of peace and serenity, a place for people to relax and escape the pressures of everyday life.

  3. The Team • Michael Latte, Founder and CEO • One of the first people to introduce the Internet café concept • Owns 6 successful Internet cafes in New York and San Francisco • Jamie Mocha , President and COO • Former Head of Operations of Sippers Coffee chain

  4. Business Concept • To create a place for the people of Toledo to come together, read, use t he Internet and drink coffee in a calm and serene atmosphere. • To add a unique dimension to Toledo, Ohio.

  5. Competition • Common Grounds Will be the first Internet café in Toledo • One of the only coffee houses providing free reading material in a living room-type setting.

  6. Goals & Objectives • The creation of a unique and inviting Internet coffee shop, unlike anything already existing in the Toledo area. • Excellent baked goods, snacks and creative drinks (both coffee and non-coffee) at a reasonable price. • We want people in Toledo to desire the Common Grounds experience. We will expand if we are able to create this need.

  7. Key Issues • Near term • Funding • Property—Lease vs. Buy • Long term • Demographic shift in the area • Competition in the marketplace

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