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Learn about GSTR's officers, board of directors, monthly meetings procedures, roles, farmer relations, finance, and more. Discover the thought and effort behind the action!
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Administration The thought and effort behind the action
The Company • Incorporated • Bylaws • Officers • Annual tax report • Liability Insurance • Clear identification of resource ownership • Good Shepherd Turkey Ranch, Inc. • Reese Farm • Williamson Farm
Board of Directors • Frank Reese, Jr., President • Jeff May, Vice President • Dave Mueller, Vice President • Danny Williamson, Secretary/Treasurer
Monthly Meetings Mission – everything is filtered through this lens • All meetings are tape recorded • Follow Roberts Rules of Order
Agenda • Previous minutes • Financial Report • Payables • receivables • checks written • cash flow • financial projection
Agenda • Inventory • sold • in storage: fresh, refrigerated and frozen • coming in • sent to primary customers • at processing plant • What’s not selling • develop plan based on shelf life, product value
Agenda • Line of Credit • Status • Payment schedule • Interest • Old Business • New Business • Agenda & officiator set for next meeting
Roles – Danny Williamson • HACCP • Labeling • Website • Orders • Shipping – liaison with processor on this • Record keeping & archives • Book keeping • Meeting notification & agenda development • Reception – calls go to him
Roles - Jeff May • Liaison between GSTR and farmers • Meets with every farmer every 2 months • Helps set up farm plan • Manages all contracts • Rules & Regulations • Liaison with Processing • Negotiates terms • Establishes dates
Roles – Brian Anselmo • Customer Relations • with new customers • When there are shortages & replacements • Processing • On-site rep • Product distribution & delivery • Liaison between GSTR hatchery & farmers • Hatchery record keeping • Learning to run hatchery • Delivers day-olds to farmers
Roles – Frank Reese • Oversees entire operation • Mediator / Negotiator both inside and outside of GSTR • Genetics • Manages breeder flocks • Operates GSTR hatchery • Quality Control • Liaison with Graders and USDA • Decides what’s Grade A and downgrade • Marketing, Promotion & Sales • His story and his face sell the product • Liaison with primary customers • Developing new markets
Production Planning • 1 year in advance • New business: • Chickens: Contract + 6 months • Turkeys, ducks & geese: contract + 12 months
Communication Communication is imperative! If the chain of communication is broken, quality suffers and the market it lost
Financing • Sources of funding • Loans • Credit • Personal resources • Enterprise Income • Other • Cash flow issues
Promotional Expenses • Free birds + overnight shipping • Posters • Apron cards • Promotional visits • Other
Marketing Expenses • Label development • Label approval • Educating potential buyers • Negotiating • Other USDA
Pay & Benefits • No one on the Board currently gets paid • All have off-farm income • Frank works • On farm: 7-8 hours/day x 7 days/week x 52 • Off farm: 6 hours/day x 5 days/week x 52 • Hope Board can one day be paid as consultants
Farmer Relations GSTR contracts are different from industry • Allowed to keep other livestock and poultry • Allowed to sell eggs and meat beyond contract obligation (e.g. Farmers’ Market)
Farmer Relations • Farmers own birds & buy feed • Farmers pay for transport to processor • $1500 per truck • Farmers get paid according to grade