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There are several other platforms dedicated to specific fields of interest and their offerings are a lot more and distinct from the majorly used social networks like Facebook, Instagram, Twitter, etc. Event management apps, photo and video sharing apps, business apps, etc. are the trendiest form of social networking sites.
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Social Networking Websites: A Medium to Bring People Together Social media, an emerging fad amongst youth is a platform that brings people together. No matter where someone goes around the world, they can easily stay in contact with their loved ones. Although, these digital interactions cannot replace real-life interactions but there are scenarios where you’re not left with any option like when one of your friend or a family member moves overseas. Social media is primarily known for growing connections. Though it acts as a strong tool in reconnecting old friendships and relations, but it is not limited to just reconnecting. Social media breeds new connections amongst the individuals that otherwise could never have interacted due to social, geographical and other real and practical barriers. Sometimes, these new connections turn out more productive when collaborative connection forms between minded individuals. There are several other platforms dedicated to specific fields of interest and their offerings are a lot more and distinct from the majorly used social networks like Facebook, Instagram, Twitter, etc. Event management apps, photo and video sharing apps, business apps, etc. are the trendiest form of social networking sites. The motive of all these platforms is to offer an exclusive platform that encourages more participation, contribution and interaction for forming a much calmer and closer digital community.
Fleeber This platform is exclusively made for musicians and music lovers. Although YouTube is one of the biggest platforms for music lovers but Fleeber is for those musicians who want to contribute to the musical world. As one of the biggest challenges for a musician is to build a network, this platform connects musicians with the music lovers and highlights their talent before the world. This platform’s tagline is “Music Happens Together” and it is empowered by the uniqueness of the platform that allows individuals to connect with different musical preferences. From forming a band to recording gigs, finding recording studios and connecting with the producers to sell their original work can easily be done over this platform. Moreover, this helps the newcomers to get a slight push in the music industry. GoodTime It is one of the trendiest forms of socializing platforms that allows its users to create an event along with facilitating them to invite guests, schedule the convenient date and time, collaboratively finalizing the place and menu as per the group’s location and preferences. This
platform facilitates seamless interaction amongst the guests and invitees. One of the USPs of this platform is that it uses Artificial Intelligence to provide a personalized and smooth experience to its users where appropriate places are automatically showcased to the event planner as per the guests’ convenience and preferences. GoodReads According to its founders, this platform is not a social platform for the people that just read books, it is a platform for those who fall in love with them. When a user is reading a book on this platform, he/she can also see what their friends are reading that helps them to explore their areas of interest. Along with this, users can discuss as well as recommend the books they are reading along with discovering a list for future readings based on the previous users’ reviews. As Facebook, Instagram and other socializing networks show suggestions for making new friends based on their common friends, this platform also showcases the suggestion of books based on their past readings and interest. These platforms have made the world small along with enlarging the reachability of the individuals and providing them the opportunity to work together and stay connected with each other across the globe. Recently, some new industries have introduced their social media apps like money transfer apps, event creation apps, and lifestyle apps that along with performing their core functions, offer their users a kind of social media platform to communicate with each other. However, some social networking sites help you to connect, follow and share with your loved ones, people you admire, etc., there are some platforms that gives you the ability to be a contributing member of this digital community. Ways to Use Social Media Platform to Create and Promote Buzz-Worthy Events In the 21st century, the popularity of social media networking sites has significantly changed the complete business dynamics. Today, businesses tend to resort to numerous social network platforms for effective marketing strategies and lead generation prospects. Social media promotions help in improving the company’s reputation and brand name. At the same time, it also opens up new avenues for event organizers to spread the message to hundreds of users with whom they are not even connected. These best social networking site can thus prove to be such great tools for enhancing an event’s visibility. Event managers are increasingly turning to social media to help plan, promote, and manage the follow up of certain events. Tools like Facebook, Twitter, Instagram, and LinkedIn are
free to use and are a perfect way of promoting your events and encouraging delegates and prospective delegates to engage with you and each other before the event takes place. Here are five simple ways to make the most out of social networking platforms to promote attractive events: Visual Testimonials You should include visual testimonials of past attendees and if it is your first-time event, you can expect some advance praise from future participants. It would be much better if you use a photo of the contestant and then out the text quote on top of the picture. Even a photo of a packed auditorium combined with an upbeat quote will suffice.
Make Use of Creative Hashtags The most popular tool for promoting any event is using hashtags. You should use a hashtag which is short, engaging, easy to remember, and unique enough to not get confused with other hashtags and attractive enough to stand out in a crowded sea of social media. Create a Contest Social media contests are taken in the form of fun and friendly competition and are effective too. Every contest promises something in return for the winners. Contests can be both; simple and complex. Contesting a contest may include attractive photos, essays, creating your own GIF or retweeting a post. For instance, a hashtag #iWannaGo was made where participants participated and the winner was actually awarded a trip to the destination they mentioned in the contest. Use Multiple Social Media Platforms Is it enough to be on social networking application like Facebook, Twitter, and Instagram? These social media networks might be the most popular ones but you need to diversify your efforts. You should also make use of other lesser known networks such as Tumblr, Pinterest, Vine, and niche-specific networks for social media event promotion. Do not forget to include YouTube because it is also a big social network, just like blogs and discussion forums. Remember that less popular networks are less competitive but can make a great impact on the promotion of events. Interactive Page Social media marketing requires a lot of planning and strategizing. Creating an informative page on social networking sites is not the only aspect that needs to be taken care of. It is important to make the page interactive to draw the attention of prospective attendees. With interactive features such as online polls and more page, visitors become more interested to visit the page and get relevant information. Call for Action Apart from arousing the interest of your prospective attendees, it is essential to induce them to sign up for the event. This can be achieved by including ‘call for action’ buttons on your social media pages. Assisting prospective attendees to sign up for your event right from the social media page makes it convenient for them to register for the event. Promotion strategies definitely play a significant role in ensuring the success of events. In the last few years, the social network platform has gained a lot of importance as an idea for event marketing and promotion. Social networking applications like Facebook, Twitter,
Instagram, and LinkedIn are some latest buzzword in the promotion of the event. Social media has acted as an affordable marketing medium for event organizers to promote their events efficiently. By using the above-mentioned ways, you will be able to generate excitement and engagement around your upcoming event. For more, you can go on out our Social Channel Facebook - https://www.facebook.com/GoodTimeSocial/ Twitter - https://twitter.com/thegoodtimeapp Instagram - https://www.instagram.com/thegoodtimeapp/