Why People Fail In Network Marketing

1. Presented by: Richard Quek Website: https://dreamhacker.ws Email: richard@dreamhacker.ws

2. CONTENT Lesson #1: Who is Richard Quek Lesson #2: What is Network Marketing Hack Lesson #3: The Old Ways Of Doing Network Marketing No Longer Work Lesson #4: The 4 Main Problems Faced By All Network Marketers Lesson #5: How To Overcome These Problems Lesson #6: What Are The Benefits Lesson #7: Here Are My Recommendations Lesson #8: Taking Action Lesson #9: Conclusion

3. Lesson #1: Who is Richard Quek My name is Richard Quek and I come from the sunny country of Malaysia. I come from a middle class family and was fortunate to go for my further studies in the United Kingdom. My parents had to use their life savings to send me there. I studied Chartered Accountancy in England. It was not easy as I had to work there as part of my course. I worked in a few Accounting firms and had to study on a part time basis. After 8 years of working and studying in England I decided to return back to Malaysia. I decided not to work for anyone, so I decided to start my Accounting practice in Malaysia. I started my Accounting practice in the state of Terengganu(Kuala Terengganu)

4. I managed my Accounting firm for more than 20 years. It was during this period that I was introduced to Network marketing. I joined a popular company from the US and was with the company for more than 10 years. I learnt a lot and I started to fall in love with the industry as a whole. I did the business on a part time basis together with my wife, Nancy. We had some degree of success but did not achieve our dream. After more than 20 years in my Accounting practice, I discovered that this is not what I wanted in my life. It was really hard work and there were many problems such as staff issues and collection problems. I also slowed down in my Network marketing business as there were some obstacles I was facing at that time. I have dreams like others, to provide the best for my wife and children. I have 3 children, Daniel, Nicholas and Hannah. Today 2 of them are working with us to build their Network marketing business. So after 20 years of managing my Accounting practice, we decided to sell it off and move to Selangor (see the above map). There were 2 main problems when I decided to move. Firstly, I have more than a million ringgit (about $300,000) of fees that were due to me. When I leave I am aware that I will not be able to collect a single cent. So can you imagine the fear I faced? However, I realised that fear is what holds us back from greatness. So I decided to forget about the RM1,000,000 and took a drastic decision to move. The second problem is even a bigger one. I owed more than a million ringgit due to heavy losses in the stock market. This, I will surely have to settle! I want you to realize that I have a wife and 3 small children at that time. When I moved to Selangor (Subang Jaya), I was RM 1million in debt and have no income or job. We literally moved on faith! I still remembered, we rented a small house and we had to budget every day. The truth is that Nancy could not sleep most of the nights as she was worried for the family. To make ends meet I started giving Internet marketing seminars. It kept us going but after a while it was just too stressful. I told Nancy that this will only be temporary as I do not see me doing this forever.

5. Then in 2004, I got a call from my friend, Micheal Ng from Australia. He is a Malaysian who had migrated there. He told me about a new Network marketing company from the US that market a unique food supplement. I provided him with my credit card details and every month 2 bottles of food supplement arrived at my home. Nancy was not happy as we were financially tight at that moment. She also refused to consume the product. The truth is that she got burnt out with Network marketing and said that all the Network marketing companies are the same. She refused to know of what I was involved with. One day when I was in Singapore conducting my Internet marketing preview, I meet up with one of our upline from Australia. He told me he was coming to Malaysia and asked me to organize a meeting. Like most people I invited many of my friends and contacts. On the day, I still remember only 4 people showed up. Nancy was forced to come to open the small meeting room where she was conducting English classes to school kids. She sat at the back of the room! Surprisingly after the presentation, she told me that this is what we have been looking for! By the way from the humble beginning of 4 prospects, two joined us. You know what? Both of them are gone from the business. However, we know what we wanted and continued showing the business to prospects. After that we started working together and in just 10 short months we were able to achieve time and financial freedom. Were there challenges? Let me share with you a few of the obstacle we faced, when we first started. 1. We have no one to assist us as our enroller was in Australia. All he provided us was a set of slides. Without understanding about the products and compensation plan, we just read off the slides. You know what? As we keep reading the slides, we began to understand more about the business and the products. Some people actually joined us. 2. The company was not yet opened in Malaysia. I recalled prospects asking if there is an office in Malaysia and I have to say ‘not yet’. When they asked if I have the products, I told them that I’ll go to Singapore to collect them. I literally was smuggling products into Malaysia. There was only one product available at that time. Despite the challenges, we persisted as I believed that

6. success is built on inconveniences. However, you can be convenient and remain broke for the rest of your life! I still remember one incident that happened to me when we first started the business. It was a Wednesday and I drove to the office to order some products. I found a nice car park and parked my car. Then I opened the car door and stepped out, without being aware that there was a big hole beside my car. I fell into the hole but managed to keep myself up with my arms. I can see the next floor car park from the hole. I was slightly injured and had a black eye as my glasses broke. I still continued to the office to order the products. The manager asked me what happened and joked that I must have been punched by the prospects. This happened on Wednesday and we have a weekly meeting on the day and I was doing a presentation that night. What will you do in my situation? Most will be too shocked to attend. After all I have a legitimate excuse. Not me, I attended the meeting without any dark glasses and did my presentation as scheduled. You know why? I was hungry for success and did not find any excuses not to attend. Fast forward to today, we live a life of time and financial freedom as we were willing to pay the price for success. We are still actively building the business although we can stop building as we have built the pipeline. We have been blessed tremendously and we are here to assist others to change their lives too. What we achieved from the business? 1. We have time and financial freedom. We are at home most of the time doing what we enjoy, watching movies, reading and surfing the Internet for knowledge. 2. We managed to send our son to the US to do his higher education. 3. We live in a 7 bedroom house. We also have other landed properties that we invested in. 4. We drive the cars of our dream. We bought a car for each of our children. We have 5 cars in the house.

7. 5. We have been able to travel to many countries and enjoy great food and meet new friends. 6. The best satisfaction to us is to be able to assist others to change their lives. 7. I have been able to author more than 10 books. These are on the topics of Internet marketing, Network marketing and Personal development. We have been able to transform our live through the business. Today we have many great friends and we have learnt to be more caring and patient. As a whole we have transformed ourselves physically, mentally, spiritually and financially. I am telling you my story not to brag, but to impress upon you that you too can change. It is a matter of decision. As the saying goes, ‘It is in your moment of decision, that your destiny is shaped’. Stay tuned as in the next chapter, we will take a look at what is the Network Marketing Hack…

8. Lesson #2: What is Network Marketing Hack There are many reasons why many people fail in Network Marketing. In fact 95% fail miserably in this industry and it’s not their fault. The purpose of this ebook ‘Network Marketing Hack’ is to reveal to you how to bullet proof yourself against failure in your Network Marketing business. We will identify the various objections that many network marketers face and then then offer the solutions to these objections. It is my hope that the information provided here, will be able to bullet proof yourself from future failure in the Network Marketing business. Network Marketing is one of the best business models that can provide ordinary people with extra-ordinary success, life style, income and freedom. So do learn and implement the ideas provided here. However, before we proceed, I want you to keep an open mind as the ideas here may be contrary to what you have learnt in the past. Please bear with me as we’ll take the journey together.

9. Lesson #3: The Old Ways Of Doing Network Marketing No Longer Work Take a look at the above picture. Many people are still doing the Network Marketing business using the square wheel, the old ways of doing things. When someone tries to recommend them to use a rounded wheel, they are quick to reject giving excuses that they are too busy. It reminds me of a hamster in a hamster wheel. They do not realize that activity is not accomplishment. They are busy with activities but still end up in the same location.

10. In order for you to move on to the next level, you’ll need to have an open mind and do things differently. If the old ways are not working, you need to change. To move to the next level, you need to do things you have never done before. It may be uncomfortable at the beginning but like all things, you will get used to it. So are you ready to change? If you answered ‘YES’ then congratulation, and keep on reading. You are in for a surprise…

11. Lesson #4: The 4 Main Problems Faced By All Network Marketers When you talk to a prospect, they probably have these 4 objections on their mind. They may not tell you about it, but in order to close them you have to handle these objections. These objections are not new and most of you probably have faced them along the way when you are doing your prospecting. So let’s have a look at each of them separately. 1. STATUS People make decisions based on the status they will be in when they make the decision. When the status is high, people will make a positive decision to join you. However, when the status is low, people will make a negative decision not to join. Generally with Network marketing, the status is low. Here are some reasons why the status is low. 1. Scam and Quick Get Rich Scheme. Many people associate network marketing with scam and quick get rich scheme. As such the business is not legal and unfair. To make matter worst, many people lose money doing the business. I know of a friend who lost more than RM 1,000,000 (about $300,000) in a Network marketing program. This is because he was asked to purchase excessive stocks in order to achieve high ranks. By the way the company is legal, but it is the leader who misled their team. You can achieve the highest rank, but you only make money when you move the products and have an active team.

12. 2. The non-professional activities I still remember in my first Network marketing company, I went to prospects homes with a demo bag. I did product demos for my prospects in order to impress them to purchase. Can you imagine what the prospects think? This is not my cup of tea as you do not expect me to do this too! Prospect will be put off by what you do! I still see distributors sitting in coffee shops late at night and early in the mornings talking to prospects and showing the plan. I do not know about you, but I’ll ask myself this question? Is thiswhat I have to do? Then I’ll make a decision whether to join? There are also those who unethically steal other peoples’ distributors and customers. This really gives a bad image to the industry! 3. Expectations Many people see Network marketing as low class and suitable for housewives and those who cannot get a decent job. Well, the reason is that anyone can get involved with Network marketing and there are many who conduct the business unethically. 2. PROSPECTS Traditionally a new distributor will be asked to make up a prospect list of about 200 names. There are a few problems with this approach:

13. 1. Many of the prospects do not have any experience in managing a business. Most of all, many of them are close to you. Do you know that the people close to you are the most difficult to prospect? They know you too well and have seen you fail previously. So many of them will ridicule you, instead of supporting you! 2. What happens when you have gone through the whole list of prospects? For many people, there are no more prospects and they will stop prospecting. The business will then stop growing. So why do we focus on the small list when there billions out there who are potential prospects. At the time of this writing there are more than 2 billion members in Facebook and 500 million professionals in LinkedIn. Yes there are more than 2 billion prospects in the 2 social media sites. However, you need to know what to do and have the right tools to approach it. I can provide you a few tips on using social media. 1. You have to use attraction marketing instead of the usual ‘push marketing’. 2. You need to brand yourself. Remember that people buy form people they know, like and trust. 3. You need to identify your ideal prospects, connect, communicate and close them. Since you are not going to approach all of them, you need to learn how to pre-qualify and then pre-frame your prospects. When you do it correctly, there is no rejection and the process becomes fun! Check your follow up email as I’ll provide you another of my FREE ebook on using LinkedIn in one of the emails. So we now know the main objections from prospects. In order to succeed you need to be able to break down all these objections. If you can break down these objections without the prospects telling you, you’ll be able to win them over.

14. 3. SELLING Can I ask you a question? Do you like to sell? I believe the answer is ‘NO’ and I am sure many people out there are negative about selling. The old way of doing Network marketing is ALL about selling. No wonder the industry have a low status. Prospect may not tell you, but in their mind they will be thinking, ‘I need to push my family and friends to buy from me’. This immediately put the status down. No wonder it is not easy to recruit people into the business. Having said that, it is ‘SELLING’ that makes the world go round! You can manufacture the best products but someone needs to sell it! However, too much focus is in selling and this is why Network marketing has a negative image. If you recruit 100 sales people you’ll have a sales team. But if you have 5 leaders, you’ll build an empire! Later on, I’ll disclose how to overcome this problem of selling products… 4. COMMUTING Most Network marketers travel to many cities and countries to build their business. This is very stressful and expensive. It is a waste of time and money to travel just to do presentations. You can use the Internet and do Online presentations first. Only when you have a small number of committed leaders, you can travel to conduct trainings and assist them.

15. In most organizations, weekly meetings are crucial to success. Most of these meetings are at night and require commuting from your home to the place of meeting. To many distributors, it is a hassle as they have to travel which require time, expenses for petrol and parking. To do presentation to a prospect, you also need to travel to meet the prospect. To add to this, the prospect may not turn up for the appointment. I am sure you are beginning to see why commuting is not a good option. Later I will reveal to you how you can do your prospecting from the comfort of your own home and at your own time.

16. Lesson #5: How To Overcome These Problems Okay in this lesson we will take a look at how to handle the above four problems. The truth is that you’ll need a SYSTEM that everyone in your team can follow and duplicate. Let’s resolve these one by one. 1. STATUS People usually associate Network Marketing as low class and therefore lower their status. What you need to do is to increase the status. This can be done by NOT associating with products and Network marketing. It is a matter of changing the name to Franchising. When you mention franchising, you are associating with companies like McDonald, Kentucky Fried Chicken, Burger King to name a few. The status is now different! So we are not selling a Network marketing program or products, but a business franchise. This will attract business minded people rather than the tire kickers. Of course there must be value attached to the franchise although the cost is much lower than other franchise businesses. Take a look at how I set up a franchise system here: Online System: http://dreamhacker.pro/r/richard/ Auto webinar: http://www.dreamhacker.me/webinari By the way these can be replicated for my team members. This is a SYSTEM set up to assist my team members. 2. PROSPECTING You can make up a list of names of people you know. This can be between 100 to 300 names. There are 3 problems here: 1.Many of the prospects on the list have no experience in business or Network marketing. Many of them will fail! 2.These prospects are probably close to you such as family members, colleagues and close friends. They know you too well and have seen you

17. struggle and fail before. So what do you expect their decision will be? Okay, you do it first and prove it to me… If you have been in the business long enough you’ll realize that the people closest to you are the most difficult to convince. 3.What happens when the new distributor exhaust the name list? No more prospects. Therefore, the prospecting will stop and the business will slow down and will suffer a natural death. What about calling cold prospects? Well, this is not a good option as the distributor will disappear faster! So what is the solution? Have you heard of the Internet and Social media sites? There are more than 2 billion prospects on Facebook and 500 million prospects on LinkedIn. Can you really run out of prospects? In fact you can identify the right prospects, pre-qualify them and then pre- frame them. Yes, I know many people are claiming to use Social Media to prospect. If you do not know what you are doing, the failure rate will be very high. I have seen many facebook and LinkedIn profile pages and I can tell you that many of them are doing it the wrong way. You can advertise and spend money to get prospects. All you’ll end up is losing a lot of money and getting discouraged. The right way of doing it is to brand yourself and generate FREE endless leads from these social media sites. Check your follow up email as I’ll provide you another of my FREE ebook on using LinkedIn in one of the emails.

18. 3. SELLING Many people associate Network Marketing with selling. People do not like to sell although the truth is that we are selling all the time. As an example when you watch a good movie, you’ll probably talk about it to your friends. Isn’t that selling, but without any compensation! People associate selling with selling the Network marketing program and products like health supplements. To overcome this we need to change the selling to education. We are living in the Information Age and education is a big thing and big business. So rather that selling products like health supplement, we can be selling an Online education program which is more professional. Take a look at this video that I created to sell our Online course. http://dbn.evsuite.com/mm-usd/ So what do you think? 4. COMMUTING With today busy schedule, may people do not find time to attend meetings and go out for prospecting. Also in the current financial situation many people are looking to cut down cost and expenses. In order to resolve this issue, we have the Millionaire Maker Online Course. In this course you’ll learn how to prospect using LinkedIn from the comfort of your own home. Once you learn how to use LinkedIn to prospect, you can do your prospecting from the comfort of your own home. I believe that this overcome the problem of prospecting and selling. It also increase the status as there is no selling of products directly. The good news is that when a person enrolled for the course they will indirectly become your downline as they will opt for the lower price. Another advantage is that you can approach prospects from other Network marketing companies, Insurance, Real properties and other professions that involve selling. They will join to learn how to generate free endless leads using LinkedIn.

19. We have come to the end of this important lesson and I hope that you are beginning to get some ideas.

20. Lesson #6: What Are The Benefits Having a good system is crucial to success. As you have probably heard before… people fail, but a SYSTEM will not fail. Those who fail are those who do not follow the system. The main benefit of having a SYSTEM is that the new distributors now have a pathway to follow. You need to have a System that can be easily duplicated to other team members. With a System, there is 80% chance of success. The other 20% is for you to follow the System and taking massive action.

21. Lesson #7: Here Are My Recommendations I hope that you are beginning to see that you can be successful in Network Marketing. All you need is a Great System to assist you. I do not know how well you are doing in your Network marketing program. However, if you are looking to succeed with a proven existing System, I would like to offer to mentor and work with you. There are 2 packages that you can choose from… 1. The bigger package. This is becoming a Franchsie Partner. You can take a look here again: Online System: http://dreamhacker.pro/r/richard/ Auto webinar: http://www.dreamhacker.me/webinari 2. For those who would like to enrol for the smaller package, you can join the Millionaire Maker Online Course. Here is the video again: http://dbn.evsuite.com/mm-usd/ By the way when you join as a Franchise Partner you’ll have FREE access to the Millionaire Maker Online Course. I’ll leave it to you to make a decision. Please contact the person who shared this ebook with you. The name and contact details are on top of the page. Yes, you can rebrand this ebook with your details as well and pass it to others. You can rebrand here: https://app.rebranderpro.com/books/9nKFy0w/rebrand

22. Lesson #8: Taking Action Congratulation for coming this far! This shows that you are a person who is looking to improve himself. In his book, ‘Think & Grow Rich’, Napoleon Hill states that information is only potential power. It only becomes latent power when you use the information to take action towards your definite purpose in life. I have provided you with the information necessary to succeed. Now you need to take action. Regardless of whether you decide to join us or not, you need to take massive action. Like Grant Cardone says, ‘you need to 10 times your thinking and 10 times your action. Do not compete but instead dominate! So take massive actions to change your life.

23. Lesson #9: Conclusion Well we have come to the end of this ebook. I really hope that you find this ebook useful. Learn from it and apply it to your Network Marketing business. Take massive action and I am sure that your success is along the way. I would like to invite you once again to work with us if you are looking for a new home. Most people think that it takes a long time to change. The truth is that change can happen in an instant. It is the decision to change that takes a long time. I strongly believe that everything happens for a reason. I do not know you but we cross path through this ebook and I think that this is no accident. Whatever, your decision, I wish you well and hope that you’ll achieve great success. Please keep in touch to tell me about your progress. I would like to remind you that you can rebrand this ebook with your details. Here is where you can rebrand. https://app.rebranderpro.com/books/9nKFy0w/rebrand In ending, please join our Facebook group so that we can keep in touch: https://facebook.com/groups/mydreamhacker Once again thanks for your time. Best wishes and God Bless,