1 / 24

The Memo Is Dead Should We Still Teach Students How to Write One?

The Memo Is Dead Should We Still Teach Students How to Write One? . Amy Newman, ABC, New Orleans, October 2013. Resurrecting Assignments. Gasping for Air. Mourning the Demise. Resurrecting Assignments. Gasping for Air. Mourning the Demise. Gasping for Air.

habib
Télécharger la présentation

The Memo Is Dead Should We Still Teach Students How to Write One?

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. The Memo Is DeadShould We Still Teach Students How to Write One? Amy Newman, ABC, New Orleans, October 2013

  2. Resurrecting • Assignments Gasping for Air • Mourning the Demise

  3. Resurrecting • Assignments Gasping for Air • Mourning the Demise

  4. Gasping for Air

  5. Surveyed Managers Spend No Time Writing Memos Lennox, Newman, and Wolfe, ABC Europe 2012

  6. “Memo” Is the New Q-tip

  7. “Letters” Look a Lot Like Email

  8. Resurrecting • Assignments Gasping for Air • Mourning the Demise

  9. Will We Lose Learning Objectives?

  10. We need to spend more time teaching complex, multi-channel, audience-focused communication skills.

  11. New Communication Model Newman, Business Communication: In Person, In Print, Online, 9e

  12. Resurrecting • Assignments Gasping for Air • Mourning the Demise

  13. Breathing New Life into Assignments • Add surrounding communications • Switch audiences • Incorporate graphics • Change formats

  14. Add Surrounding Communications

  15. Switch Audiences

  16. Incorporate Graphics

  17. Incorporate Graphics: Example

  18. Change Formats

  19. References Andrew Beaujon, “Tim Armstrong Apologizes for Publicly Firing Abel Lenz,” Poynter, August 13, 2013, http://www.poynter.org/latest-news/mediawire/221096/tim-armstrong-apologizes-for-publicly-firing-abel-lenz, accessed August 14, 2013. Martin Dickman, Termination of Disability Annuities, United States Railroad Retirement Board, April 21, 2013, http://www.nytimes.com/2013/07/07/opinion/sunday/payback-on-the-lirr.html?nl=todaysheadlines&emc=edit_th_20130707&_r=1&, accessed August 6, 2013. Alison Doyle, “Resignation Email Letter Sample: Sample Letter of Resignation to Send by Email,”About.com, “Job Searching,” http://jobsearch.about.com/od/resignationletters/a/resignemail.htm, accessed August 13, 2013. Peter Kafka, “Tim Armstrong Apologizes for Publicly Firing Patch Employee,” All Things Digital, August 13, 2013, http://allthingsd.com/20130813/tim-armstrong-apologizes-for-publicly-firing-patch-employee/comment-page-1/, accessed August 14, 2013. Leslie Kaufman, “AOL Chief Apologizes Over Firing of Worker,” The New York Times, August 13, 2013, http://www.nytimes.com/2013/08/14/business/media/aols-armstrong-apologizes-to-staff-for-firing-of-employee.html?nl=todaysheadlines&emc=edit_th_20130814, accessed August 14, 2013. Cynthia King, “Introduction to the Rhetoric of Layoff Memos,” Business Communication Quarterly, September 2010, Vol. 73, No. 3, pp. 320 – 322. David Lennox, Amy Newman, Maria Wolfe, “How Business Leaders Communicate in 2012: Classroom Strategies for Teaching Current Practices," ABC Europe, Nijmegen, The Netherlands, May 2012.

  20. References (cont’d) “Yahoo! Email: No More Working from Home,” BizCom in the News, February 25, 2013, http://www.bizcominthenews.com/bizcom_in_the_news/2013/02/yahoo-memo-no-more-working-from-home.html, accessed August 13, 2013. Amy Newman, Business Communication: In Person, In Print, Online,9e, (Mason, OH: Cengage Learning, 2013). Amy Newman, “JPMorgan Chase Loses $2 Billion,” BizCom in the News, http://www.bizcominthenews.com/bizcom_in_the_news/2012/05/jp-morgan-chase-loses-more-than-2b.html, accessed August 13, 2013. Kara Swisher, “‘Physically Together’: Here’s the Internal Yahoo No-Work-From-Home Memo for Remote Workers and Maybe More,” All Things Digital, February 22, 2013, http://allthingsd.com/20130222/physically-together-heres-the-internal-yahoo-no-work-from-home-memo-which-extends-beyond-remote-workers/, accessed August 13, 2013. Jim Stevenson, Layoff Notice, SRI Homes, May 20, 2008 http://www.castanet.net/content/1211400840ice.jpg, accessed August 6, 2013. Phillip Stover, Budget Forecasting, Layoffs and Answers to Questions, San Diego Unified School District, March 5, 2011, http://bloximages.chicago2.vip.townnews.com/voiceofsandiego.org/content/tncms/assets/v3 /editorial/b/26/b26ae576-4a91-11e0-a317-001cc4c03286/4d77ecd634f78.pdf.pdf, accessed August 6, 2013. United States Senate, Permanent Subcommittee on Investigations, Committee on Homeland Security and Governmental Affairs, “Exhibits,” Hearing on JPMorgan Chase Whale Trades: A Case History of Derivatives Risks & Abuses, March 15, 2013, http://trendfollowing.com/whitepaper/jpm.pdf, pages 327 accessed August 13, 2013.

  21. Thank You! Amy Newman Cornell University amynewman@cornell.edu

More Related