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Design as tool for growth

Design as tool for growth. Engineering and design. A culture of innovation? Image and recruitment Marketing R&D support Leadership and management support Implementation. Culture of innovation?. 69% say they have a culture of innovation 64% have refined product design

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Design as tool for growth

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  1. Design as tool for growth

  2. Engineering and design • A culture of innovation? • Image and recruitment • Marketing • R&D support • Leadership and management support • Implementation

  3. Culture of innovation? • 69% say they have a culture of innovation • 64% have refined product design • 51% collaborated on innovation • 36% with clients or customers • 49% adopted new business models • 43% have an R&D strategy in place

  4. Image and recruitment • Creative Alliance:2000 contacts across the West Midlands, 100 applications per vacancy • Walsall College: 416 C&D, 156 engineering • Walsall Works has • 393 young people for mfg & eng • 266 for creative & digital • Graduate Placement schemes • Walsall Works/Apprentice Grant for Employers

  5. Marketing • 78% of manufacturers cite competition as a barrier to growth • 49% accessing new markets • Creative and Digital Industries • 10% of all UK companies • Double the growth of average UK economy • Includes “design”

  6. R&D support • 46% of manufacturers say growth is due to R&D • Technology Strategy Board grants • SMART awards • Innovation Vouchers • SBRI • Knowledge Transfer Networks • Innovation 1st, WMG SME support

  7. Leadership & Management

  8. Leadership & Management • MAS • Growth Accelerator • 10,000 Small Businesses • SME Fast Track • www.mentorsme.co.uk

  9. Implementation • Black Country LEP investment fund • Equity funds • Loan funds • Dan_carins@blackcountryconsortium.co.uk • 01384 471115 • www.the-blackcountry.com

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