Enhancing Loan Car Management at Sewell Cadillac: A Strategic Approach
This project, conducted for Sewell Cadillac under the EMIS 4395 Senior Design course, aims to address the growing challenges associated with the loan car (LC) program. With high demand and frequent stockouts leading to customer dissatisfaction, our objective is to develop an effective Loan Car Inventory Management tool. This includes process alterations to ensure timely returns and efficient recycling of loan cars. By implementing strategic recommendations, we seek to optimize fleet management and enhance overall customer experience.
Enhancing Loan Car Management at Sewell Cadillac: A Strategic Approach
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Presentation Transcript
Client: Sewell Cadillac Contact: Bob Carpenter (President, GM) 7310 Lemmon Ave Dallas, TX 75209 Course: EMIS 4395: Senior Design Team: Quinn Myers
Problem Background: THEN • Pioneer in offering Loaner Cars • 1 Limitation • Walk-ins welcomed, encouraged • Success SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Problem Background: NOW • Come one, come all • Loan Cars (LCs) in high demand SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Problem • Stockouts often occur • Enterprise Supplement • Customers slow to return LCs • Customers unhappy with LC avail. • Current costs too high SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Objectives • Provide tool: Loan Car Inventory Management • Suggest process alterations: • Timely Returns • Efficient Recycling SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Single Loan Car Cycle Wash / Gas Loan Car Office Service Center Customer A Customer B SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Loan Car Fleet Cycle 90 Day Cars 12 Month Cars Loan CarFleet Enterprise New Cars Used Cars SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Data Received 1 SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Data Received 1a SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Data Received 1b SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Data Received 2 SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 1: Scorecard SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 1a: Scorecard Assumptions SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 2: Simulation SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 2a: Demand SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 2a: Demand SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 2b: Returns SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 2b: Returns SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 2c: Rentals & Cost SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 2c: Rentals & Cost SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Tool 3: Scorecard Results SMU EMIS Senior Design: Sewell Cadillac: Quinn Myers: May 2010
Client: Sewell Cadillac Contact: Bob Carpenter (President, GM) 7310 Lemmon Ave Dallas, TX 75209 Course: EMIS 4395: Senior Design Team: Quinn Myers
