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The Personal Information Session

The Personal Information Session. Brian Dycus July 2013. Agenda. Event Description Purpose Group Exercises Discussion & Next Steps . Goal. Introduce a new tool for admissions officers Promote your campus more effectively Increase application rate. Personal Information Session. What?

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The Personal Information Session

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  1. The Personal Information Session Brian Dycus July 2013

  2. Agenda • Event Description • Purpose • Group Exercises • Discussion & Next Steps Goal • Introduce a new tool for admissions officers • Promote your campus more effectively • Increase application rate

  3. Personal Information Session • What? • Who? • Where? • When? • Why?

  4. Unbalanced Recruiting Efforts Concerns • Unsystematic Approach • Candidate Driven • Unstructured Information • Impersonal Approach

  5. Personal Information Session Advantages • Information Session • Structured Information • Personalized Approach • Admissions Driven • Clear Admissions Step

  6. Personal Information Session Agenda • Discover Candidate Profile • Establish Value Proposition • Identify Obstacles • Build Commitment • Clarify Next Steps • The ORDER matters • The PROFILE matters • The COMMITMENT matters • The MEDIUM doesn’t matter

  7. Group Exercise – Your Proposition • Faculty • Student Experience • Academic Support • Career Services • Course Schedules • Tuition

  8. Group Exercise – Candidate Profiles Motivations Needs / Obstacles Relevant Features • Career • Education • Situation

  9. Advantages • Clearer admissions process • Trackable steps • No “stealth applications” • Practice makes perfect Considerations • Choosing your format • Time management decisions • Streamlining the tool

  10. Discussion & Next Steps

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