BUS 330 UOP Course Tutorial/ Tutorialrank

1. BUS 330 UOP Course Tutorial For more course tutorials visit www.tutorialrank.com

2. BUS 330 UOP Course Tutorial ASHFORD BUS 330 Entire Course ASHFORD BUS 330 Week 1 DQ 1 Role of the Marketing Function What are some activities of the marketing department? Explain how the marketing function determines customer value. Respond to at least two of your classmates’ posts. • ASHFORD BUS 330 Week 1 DQ 1 Role of the Marketing Function • ASHFORD BUS 330 Week 1 DQ 2 Products and Services • ASHFORD BUS 330 Week 2 DQ 1 Product Life Cycle • ASHFORD BUS 330 Week 2 DQ 2 Product Usage Categories • ASHFORD BUS 330 Week 3 DQ 1 Customer Relationship Management

3. BUS 330 UOP Course Tutorial ASHFORD BUS 330 Week 1 DQ 2 Products and Services ASHFORD BUS 330 Week 2 DQ 1 Product Life Cycle What is a popular item today that you’ve seen go through the product life cycle? Explain the characteristics for each phase of the product’s life cycle. • It can be harder to sell an intangible service than a tangible product. After reading Chapter 3 of the text, pick one of the cells in Table 3.4: “Service Classifications” and name a service offered in that class—for example, business remodeling service under consulting and operations.

4. BUS 330 UOP Course Tutorial ASHFORD BUS 330 Week 2 DQ 2 Product Usage Categories ASHFORD BUS 330 Week 3 DQ 1 Customer Relationship Management Describe how you might apply insights about developing long-lasting relationships with customers to retain or reactivate past visitors. • Which items, if purchased, might create complementary demand for another item in the line? Explain how it might accomplish this?

5. BUS 330 UOP Course Tutorial ASHFORD BUS 330 Week 3 DQ 2 Demographics and Trends ASHFORD BUS 330 Week 3 Written Assignment Trends toward western-style consumption are underway in both nations. Given the emphasis on the youth market in the US over the last 60 years (ever since the baby boom), what can you predict for marketers in these newly youth-oriented consumer economies, as they follow the same path? • Explain how these trends overlap. Select a trend and describe how it has contributed to more than one of these population changes. You must use the text and at least one additional scholarly source

6. BUS 330 UOP Course Tutorial ASHFORD BUS 330 Week 4 DQ 1 Functions of Marketing Management ASHFORD BUS 330 Week 4 DQ 2 Marketing Plan what approach you would use to convince the client the marketing plan can be successful. You must use the text and at least one additional scholarly source. How would you apply the four functions of the marketing management process in your role? In your answer, identify how a marketing manager might realize when it is time to focus on one function or another. You must use the text and at least one additional scholarly source.

7. BUS 330 UOP Course Tutorial ASHFORD BUS 311 Week 3 Journal Your Experiences ASHFORD BUS 311 Week 3 Quiz 1. Question : The United States has laws that prevent an employer from terminating employees without due cause. • Reflect for a moment on your ideas prior to taking this class about contracts, legal reasoning, or employment law

8. BUS 330 UOP Course Tutorial ASHFORD BUS 330 Week 5 DQ 1 Corporate Social Responsibility ASHFORD BUS 330 Week 5 DQ 2 Marketing Ethics and Children Describe ethical considerations with regard to marketing to children. When the marketers’ pitch includes a cause component • If you worked in the marketing department of BP or Toyota, explain your department’s responsibility related to these issues. You must use the text and at least one additional scholarly source.

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