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Social Networking as a Productivity Tool

Social Networking as a Productivity Tool. Rachel Coburn Keith Maxey Alyssa Thompson. http://www.youtube.com/watch?v=H61WvxOm1AM. What is social media ?. Social Media as a product tool. The possibilities of growth are endless ! Opportunities are right at your finger tips more than ever

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Social Networking as a Productivity Tool

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  1. Social Networking as a Productivity Tool Rachel Coburn Keith Maxey Alyssa Thompson

  2. http://www.youtube.com/watch?v=H61WvxOm1AM What is social media?

  3. Social Media as a product tool • The possibilities of growth are endless! • Opportunities are right at your finger tips more than ever • Extremely useful for growing businesses; small and large “Social networks are clearly becoming progressively more important influences on consumer beliefs, attitudes and purchasing, for better or for worse” -Francis Buttle, 2009

  4. Linkedin • The “hotspot” for job seekers and employers • Encourages growth of established companies through employee relations and future employee relations • Growing rapidly through real estate groups and companies, maybe helping the economy?

  5. Facebook • The most popular social networking site (best reach) • Uses the “Like” system to create an appeal of control for users; feedback oriented • Uses heavy advertisement to create content that is appealing to certain customer; creating a more customized, to-your-fit feel

  6. Twitter • Second fastest growing social networking site • “Cyber social news” more based for actual news • Feedback oriented“tweets”, “retweets” and “favorite”

  7. Pinterest • Third-fastest growing social network site. • Huge referral rate- more than anyone else • Customization and organization of likes • Unique because of demographics (popular because women made it that way!) (70%) “Pinterest, on the other hand, lets you post pretty much anything on any topic. You can be a gaming geek and pin images of your favorite RPGs or you can be a bride-to-be and pin your fantasy Vera Wang dress.” -Sophie Woodrooffe, 2012

  8. http://www.youtube.com/watch?v=258qxuOM-7Q How social media has invaded pop culture using YouTube

  9. Social Media & Business • Multiple Outlets for Information • Reach New Clients • Feedback on new products • Opens Avenues for Handling Issues • Peer Reviews Highly Trusted

  10. Weaknesses • Lacks Tangible Aspects to Purchasing In-Store • Small Businesses Falling Behind • Power Restored to Consumers • Strengths Outweigh Weaknesses

  11. Excellent ways to lose followers and likes

  12. Posting too Often

  13. Saturating with Marketing –Style Posts

  14. Devaluing Your Customer Base

  15. Saying something without thinking it through

  16. Misuse and Backfire

  17. Chrysler trouble

  18. Future • Must Adapt to be Relevant • Instant Customer Service • Customizable Shopping Experience

  19. Social networking you can wear? • OSMO Custom Social Network Wearable • - Used by “Loopt” social site. An electronic piece of clothing (flex-image fabric) you can customize that syncs with your iPhone’s apps for geological uses from Loopt to find friends. Yes? No?

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