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Academic Consumer Research: Shaping a Sustainable Future for Consumers

Explore the evolution of consumer research in the academic realm, emphasizing consumer interests, specialized practices, and the impact of technological change. Discover key historical milestones and influential figures in the field.

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Academic Consumer Research: Shaping a Sustainable Future for Consumers

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  1. CONTEXT-SETTINGAcademic research in the consumer interest Bob Kerton University of Waterloo

  2. 1. THE PRODUCER IS THE CONSUMER 2. THE DARK SIDE OF SPECIALISATION SHARP WHITES CIR 3. 1912 AER: “THE BACKWARD ART OF SPENDING MONEY” OR THE URGENT NEED FOR CIR 4. 1936 COLSTON WARNE & CONSUMER REPORTS 1954 COLSTON WARNE FOUNDED the AMERICAN COUNCIL ON CONSUMER INTERESTS CIR 5. . THE MOST CITED RESEARCH ARTICLE IN ECONOMICS GEORGE AKERLOF ON UNBALANCED INFORMATION … A NEED FOR CIR 6. CIR & the CONSUMER SPRING IN CANADA 7. WHAT DOES ‘TECHNOLOGICAL CHANGE’ CHANGE? 8. ACADEMIC CIR IN CANADA: DIMENSIONS, DEFINITION, FUTURE

  3. THE PRODUCER IS THE CONSUMER

  4. THE DARK SIDE OF SPECIALISATION SHARP WHITES CIR

  5. 1912 AER: “THE BACKWARD ART OF SPENDING MONEY” Wesley Clair Mitchell OR, THE URGENT NEED FOR CIR Frances Oldham Kelsey

  6. 1936 Consumer Reports 1936 COLSTON WARNE & CONSUMER REPORTS 1954 COLSTON WARNE FOUNDED AMERICAN COUNCIL ON CONSUMER INTERESTS CIR

  7. THE MOST CITED RESEARCH ARTICLE IN ECONOMICS: GEORGE AKERLOF ON UNBALANCED INFORMATION … A NEED FOR CIR

  8. CONSUMER RESEARCH COUNCIL 1970s CIR & the CONSUMER SPRING IN CANADA

  9. WHAT DOES ‘TECHNOLOGICAL CHANGE’ CHANGE?

  10. ACADEMIC CIR IN CANADA: DIMENSIONS, DEFINITION FUTURE

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