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ArtPrize and Downtown Grand Rapids, MI

ArtPrize and Downtown Grand Rapids, MI. Starting the conversation that changed the arts world. Starting a conversation. Get the community talking about: The role of art The magic line of appropriateness What constitutes as art What you like vs. what we like Seeing yourself as an artist

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ArtPrize and Downtown Grand Rapids, MI

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  1. ArtPrize and Downtown Grand Rapids, MI Starting the conversation that changed the arts world

  2. Starting a conversation • Get the community talking about: • The role of art • The magic line of appropriateness • What constitutes as art • What you like vs. what we like • Seeing yourself as an artist • The moments you shared exploring Downtown

  3. Encourage everyone to participate • Anyone 18+ can enter • Only $50 to enter • ArtPrize website connects artists with venues • Artist and venues develop curatorial relationship • Over 4,000 unique artists entered through first four years

  4. Make Downtown the Venue • Hundreds of venues include: • Traditional Institutions • Open Spaces • The Public Realm • Geographic Features • Restaurants • Businesses • Offices • Contextual Inspirations

  5. Empower People to Choose their Winner • Attendees vote via paper ballots, web, and app interfaces: • Popular votes narrow field to a Top Ten • People learn how the community is favoring certain pieces • Democratizes the role of and appreciation of art • Top vote getter wins $250,000 first prize

  6. First Year Results: Overwhelming • When launched in 2009, ArtPrize exceeded everyone’s expectations: • 200,000 people attended • Restaurants ran out of food and beverage and had to close • More than 1,200 art pieces entered • People’s choice award now on display at local wine bar

  7. Community Oriented Installations

  8. Generating Worldwide Recognition • ArtPrize puts Grand Rapids in the media both nationally and internationally • Largest cash prize of all art contests on the planet • Hotels sell out well in advance of event • Named on of “The Top Five Worldwide Events for 2013” by Time Magazine • Regular coverage by WSJ • 2012 GQ Feature

  9. Economic Impact • 2011 Grand Valley State University – Economic Impact Analysis • Analysis of 2011 ArtPrize showed a $15.4 annual economic injection to local economy • Hotels and restaurants regard ArtPrize as the biggest week in sales for the year

  10. Lasting Legacies • Many pieces in private space become permanent “public” art • Permanent pieces range from mosaics to statues to graffiti art • Legacies contribute to a more vibrant public realm • ‘Nessie’ relocated within the City to the John Ball Park Zoo

  11. Keeping the Conversation Going • All forms and content permitted • ArtPrize does not filter or censor entries – that is the call of the venue • Art pieces range from whimsical to mature • Open source format enables unique collection each year

  12. ArtPrize: Innervating the Streets and Skies

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