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Feeding the Web: Blogs as Makeshift Content Management Systems

Feeding the Web: Blogs as Makeshift Content Management Systems. Troy Swanson, swanson@morainevalley.edu Library 2.0, May 2, 2007. The Meaning of Life: Managing Content. Dewey, LC, ISBN DNA HTML & WWW My Accountant Dictionaries. Tim O’Reilly Web 2.0 is about Control of Data.

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Feeding the Web: Blogs as Makeshift Content Management Systems

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  1. Feeding the Web: Blogs as Makeshift Content Management Systems Troy Swanson, swanson@morainevalley.edu Library 2.0, May 2, 2007

  2. The Meaning of Life: Managing Content • Dewey, LC, ISBN • DNA • HTML & WWW • My Accountant • Dictionaries

  3. Tim O’ReillyWeb 2.0 is about Control of Data • “That goes back to a major theme of web 2.0 that people haven't yet tweaked to. It's really about data and who owns and controls, or gives the best access to, a class of data.” Tweney (2007), Wired, 4/13/2007 • So, how well do you manage your Web content? • How easily does content flow to your Web site?

  4. Content Management Systems • “Such systems separate the construction and displays of Web pages from their content. CMSs allow for controlling the look and feel of Web pages centrally while distributing responsibility for the content.” Powel & Gill (2003) Educause Quarterly #2

  5. CMS Parts • Streamline & Automate Content Admin. • Implement Web-forms-based content admin. • Distribute Content Management and Control • Separate Content from Layout and Design • Create Reusable Content Repositories Powel & Gill (2003)

  6. Managing Content Blackboard Content Homepage Content MV Library Aggregator Librarian’s Brain BLOGS Personal Aggregators Content Web Searches Content Staff Forum

  7. The Moraine Valley Library’s Blogs(bringing blogs to campus) • MLS hosts our blogs • Six Different Blogs • Library News • Information Resources • Construction News (infrequent updates) • Staff Forum • Blog Development Blog • Frankenstein News (not updating)

  8. Purposes • Marketing & Promotion • Knowledge Base for research questions, news, organizational history • Web posting available for nontechnical staff • Searchable research tool for students (“topic shopping”) • Internal/external communications (staff & news blogs)-- but be careful with names, id’s, opinions, etc.

  9. Research & Search Tips Blog Headlines

  10. News Blog Headlines

  11. Frankenstein Blog Headlines

  12. RSS • “Really Simple Syndication” • RSS Resources • “Publish and Syndicate Your News to the Web,” a workshop/tutorial from “RSS in Government”: http://rssgov.com/rssworkshop.html • Fagan Finder’s “All About RSS”http://www.faganfinder.com/search/rss.shtml#dis • It Really Is Really Simple: RSS for Educatorshttp://www.infinitethinking.org/2007/04/it-really-is-really-simple-rss-for.html

  13. Displaying RSS in a web page • Computer code reformats (parses) content for display • You can do the coding or you can use a remote parsing “service” • Resources • A List of RSS parsing programs and services from “RSS in Government” of the Utah State Library Division is available at: http://rssgov.com/rssparsers.html • We used an older iteration of Feed2JS (http://jade.mcli.dist.maricopa.edu/feed/) from Alan Levine of Maricopa County Community Colleges. • Search terms: “parsing rss feeds” etc. • Aggregator Page: http://www.morainevalley.edu/LRC/blogs.htm

  14. On-Campus Politics… • Our Goal: Decentralize creation of Web content • Organize Content...to some degree • Administration’s (Justifiable Fear): Publication without oversight • Need for standards, clear purpose of each blog, clarification of responsibilities • Clarification of relationship between MLS & MVCC (who owns content)

  15. On-campus Politics • Clearly, document • Definition of terms • Mission statement • How related to MVCC Core Values • Statements of purpose for each blog • Guidelines for posters • List of posters with their posting privileges • SLS agreement • Final Approval—to our surprise • (They didn’t get it...still don’t.)

  16. Advantages of Blogs as CMS • Fairly Easy to Set Up • Allows Manipulation of Content Across Platforms • Fairly Easy for non-techie people to use

  17. Disadvantages of Blogs as CMS • Not a “true” CMS system • Not full manipulation of content (can’t turn content on or off, place by date, etc) • Limited to placing content via RSS • Use of categories sometimes awkward

  18. Obstacles & Challenges • Building staff commitment takes time • Once in place, difficult to change • Our use does not build community in ways that other blogs might • (They do what they do, and that’s what they do.)

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