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The Digital Universe: 2010 Update

The Digital Universe: 2010 Update. The Digital Universe Keeps Growing and Growing. In 2009, during a difficult time for the traditional economy, the information economy continued to boom: The amount of information created and copied in the world grew by 62%.

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The Digital Universe: 2010 Update

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  1. The Digital Universe:2010 Update

  2. The Digital UniverseKeeps Growing and Growing In 2009, during a difficult time for the traditional economy, the information economy continued to boom: The amount of information created and copied in the world grew by 62% Source: IDC Digital Universe Study, sponsored by EMC, May 2010

  3. The Digital Decade – Are you Ready? Growing by a Factor of 44One Zettabyte (ZB) = 1 trillion gigabytes 2020 35 ZB 20090.8 ZB Source: IDC Digital Universe Study, sponsored by EMC, May 2010

  4. The Digital Universe in the Clouds, 2020 By 2020, more than a third of the Digital Universe will either live in or pass through the cloud TotalDigital Universe35 ZB Touchedby Cloud 12 ZB Source: IDC Digital Universe Study, sponsored by EMC, May 2010

  5. The Crisis in IT Management From 2009 to 2020 . . . The number of information containers – files, packets, images – (what is actually managed, protected, and stored in the Digital Universe) will grow 67 times The amount of information will grow 44 times But the number of IT professionals in the worldwill grow only 1.4 times 2009 2020 Source: IDC Digital Universe Study, sponsored by EMC, May 2010

  6. User Creation = Enterprise Worries One Exabyte (EB) = 1 billion gigabytes UserGenerated1 ≈900 EB EnterpriseTouch2≈960 EB Overlap ≈600 EB Enterprise-generated ≈240 EB 2010: 1,200 EB 1Consumers and workers creating, capturing, or replicating personal information.2Transported, hosted, managed, or secured. Source: IDC Digital Universe Study, sponsored by EMC, May 2010

  7. Social Networking Invades the Enterprise No 48% Both 24% Self-directed 65% Don’t Know 10% Corporate 11% Yes 42% Q: Do employees at your company use social networking for business through a corporate or self-directed initiative? Q: Has your company published official social media guidelines for employees? Source: IDC 2009

  8. The Need for Information Security Percentage of the Digital Universe 50% Lockdown 40% Confidential 30% Custodial 20% Compliance 10% Privacy 0% 2010 2020 Source: IDC Digital Universe Study, sponsored by EMC, May 2010

  9. Unprotected Data Needing Protection 18 ZB 16 ZB 14 ZB Unprotected in 2020 = Size of entire digital universe in 2018 12 ZB 10 ZB 8 ZB Needing Protection 6 ZB 4 ZB Protected 2 ZB 0 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Source: IDC Digital Universe Study, sponsored by EMC, May 2010; chart does not include data that does not need protection

  10. The Decreasing Cost of Managing Information will be an Incentive to Create More Information Total Investment in the Digital Universe: $4 Trillion in 2009 Zettabytes 0.6¢ 40 35 0.5¢ 30 Investment per Gigabyte 0.4¢ 25 Zettabytes 0.3¢ 20 15 0.2¢ 10 0.1¢ 05 0 0 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Source: IDC Digital Universe Study, sponsored by EMC, May 2010

  11. Implications for Enterprise IT • Explore Cloud Computing • As a response to a stable number of IT professionals managing rapidly-growing amount of information and number of information containers • As a driver of innovation: IDC estimates that for every dollar spent on Cloud Computing will generate $6.5 in additional business revenues • Invest in new tools for Information management and security • Develop a sense of urgency in top management and the business units Meeting the challengeswill be an opportunityto differentiate your company To learn more: www.emc.com/digital_universe

  12. © Copyright 2010 EMC Corporation. All rights reserved.

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