Presentation for CIM/MBA Stakeholders

1. Presentation for CIM/MBA Stakeholders Dr. S. Kim Sokoya Professor of Management ksokoya@mtsu.edu 615-898-2352

2. Outline of Presentation • A Short Bio • Brief Overview of B AD 6980 Business Policy/Strategic Management • Pedagogical Approach as it relates to the CIM/MBA program

3. Short - Bio • Undergraduate degree in Management from Eastern Illinois University • MBA and Master’s in Economics • Doctorate in Management from Mississippi State University with emphasis in Strategic Management and International Management

4. Short - Bio • Came to MTSU in 1989 and teach in the areas of Strategic Management and International Management both at the undergraduate and MBA levels.

5. Short - Bio • Research interests are in the areas of: • Strategy and Corporate Performance • Governance and Economic Development • Foreign Direct Investment • Some limited consulting for a Tire • manufacturer and small businesses. • New interest in Strategy and Sustainable Development

6. Brief Overview of B AD 6980 Business Policy/Strategic Management • The course is designed to be a “top /middle management” analytical view of organizations to develop appropriate strategies to gain sustainable competitive advantage. Developing the art of asking the right questions.

7. Brief Overview of B AD 6980 Business Policy/Strategic Management • Emphasis on analytical rigor in evaluating both the internal and external environment of the organization using both financial and non-financial parameters • Emphasis on using strategic leadership as tool of orchestrating an organization ‘s move to the desired level, using the different functional areas of the business.

8. Brief Overview of B AD 6980 Business Policy/Strategic Management • Emphasis on the Strategic Management process. Some of the Major topics discussed in course will include but not limited to the following: • Macro /Micro Environmental Analysis • Industry driving forces and implications • Macro economic policies/trends and implications • Government /Legal issues and implications for specific industries • Porter’s 5 force industry analysis

9. Brief Overview of B AD 6980 Business Policy/Strategic Management • Value Chain Analysis • Understanding Industry and company specific value chain • Vertical Integration Strategies • Strategic Alliances • Balance Scorecard Approach to Performance measurement

10. Brief Overview of B AD 6980 Business Policy/Strategic Management • Developing competencies and Innovative capabilities • Developing “Intrapreneurial “ capacity within an organization • Emphasis on 3 core management process of entrepreneurship, integration, and renewal

11. Brief Overview of B AD 6980 Business Policy/Strategic Management • Using Strategic alliances to build competitive advantage • Strategic Leadership and a learning organization • Ethics and Corporate Social Responsibility

12. Pedagogical Approach • Traditional Classroom Lecture • Some delivered through electronic means, D2L and other online resources. (about 40 % of course content can be delivered outside of the traditional classroom. • Selected Readings • Some of the readings will be focused on strategic concepts and some will focus on industry related issues

13. Pedagogical Approach Guest Lecturers. Mostly from the industry Case analysis Industry and company specific analysis . For this program emphasis will be on industry related organization and companies. Use of non proprietary info from companies represented in class.

14. Pedagogical Approach Use of Industry specific educational resources to supplement class course work. ( e.g. ACI, NRMCA, Portland Cement Association) Expectation from students will include, passing exams, case analysis and presentations.