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TARGETED ONLINE ADVERTISING

In today's global media landscape, premium brands face challenges in effectively reaching niche audiences. ESN offers innovative solutions in targeted display advertising, achieving remarkable results. Recent successes include targeting expatriates for major airlines with a 3.5x ROI and connecting luxury car brands to affluent demographics in the US, resulting in a 0.45% CTR. Our services ensure brands can engage AB1 consumers through tailored digital advertising strategies. We empower high-profile brands to maximize their display ad spend, delivering superior results and measurable outcomes.

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TARGETED ONLINE ADVERTISING

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  1. TARGETED ONLINE ADVERTISING 2012

  2. Premium brands have always struggled to effectively reach their target audiences wherever they may be… ESN has opened up new perspectives in this global media consuming world

  3. Premium niche targeted display advertising • Some of our recent successes: • Targeting Chinese, Japanese, Korean, Indian and British citizens living abroad for flights to return home for a major airlines – result ROI = 3.5 times budget in actual sales. • Targeting Americans and international business owners in Mexico and Latin America for a major international telco provider. • Targeting a premium foreign but US based demographic for a major European luxury car brand – result: 0.45% CTR. • Targeting European executives living in the US for an international MBA – result: application download goals met.

  4. We bring brands the opportunity to communicate effectively to AB1 consumers through digital advertising and a full range of digital media services • Targeted • Effective • Measurable

  5. Targeting effective niche audiences ESN provides the world’s most prestigious brands the unique ability to make the most of their display ad spend by targeting and aggregating relevant niche audiences to reach and untapped AB1 consumers.

  6. Some of our current prestigious advertisers

  7. Internet Advertising continues to outgrow all other forms of advertising Source: Internet Advertising Bureau: PWC Report

  8. Display advertising is the fastest growing format of Internet Advertising Source: Internet Advertising Bureau: PWC Report

  9. ESN delivers higher results and better targeting than standard Ad Networks

  10. Targeted Advertising Segment Examples

  11. We bring a full range of client services to deliver exceptional campaigns.

  12. HEAD Office: Amsterdam, The Netherlands www.esndigital.com

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