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Anomalies cognitives

Anomalies cognitives. Contexte Point de référence Disponibilité Superstition Processus Projection. Contexte. Ancrage Contexte Cadrage Prééminence Importance. Accessibilité. Disponibilité Certitude Focalisation Isolation Primauté Régression Représentativité Ségrégation.

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Anomalies cognitives

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  1. Anomalies cognitives • Contexte • Point de référence • Disponibilité • Superstition • Processus • Projection

  2. Contexte • Ancrage • Contexte • Cadrage • Prééminence • Importance

  3. Accessibilité • Disponibilité • Certitude • Focalisation • Isolation • Primauté • Régression • Représentativité • Ségrégation

  4. Superstition • Crédulité • Disjonction • Superstition • Suspicion

  5. Processus • A base de règles ? • Processus • Temporalité

  6. Projection • Mauvaise représentation • Projection

  7. Tversky & Kahneman • “Dmrs have trouble handling information and forming perceptions consistently, use decision making heuristics that can fail maximize preferences, sensitive to context and process to satisfy rationality” • “subjective judgments generally do not obey the basic normative principles of decision theory” • “the axioms of rational choice are often violated consistently by sophisticated as well as naïve respondents, violations are often large and highly persistent”

  8. The decision process Information Perceptionrationality ? Perception / beliefs Attitudes Processrationality ? process Choice Affect Motives Preferencerationality ? Preferences

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