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Construction Communications

Construction Communications. Communication is an expectation. Inform our customers about improvement projects Raise awareness of: Construction zone locations Type of work Alternate routes Construction timetable Impacts to traffic. Audiences. Business owners, residents, property owners

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Construction Communications

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  1. Construction Communications

  2. Communication is an expectation • Inform our customers about improvement projects • Raise awareness of: • Construction zone locations • Type of work • Alternate routes • Construction timetable • Impacts to traffic

  3. Audiences • Business owners, residents, property owners • Motorists, pedestrians • Media • Legislators, local officials • Law enforcement and emergency services • General public

  4. How we communicate is changing • Expectations from the public are higher than ever • New tools make the process easier, faster, more complex and • ACCURACY is essential because communication is immediate

  5. News media • Stories break by the minute via the Web, text messages, tweets, Facebook • Less defined media roles

  6. Reporters • Young reporters who move from topic to topic; not necessarily experts in any field • Talk radio • Citizen journalists • Bloggers/tweeters • Anything you say in public could show up in media (and likely will)

  7. Construction communication expectations • Timely, accurate information • WisDOT staff serve as spokespersons • Please direct all media and legislative contacts to the RCM • Please keep the RCM informed of developing or potential issues • Communicate with contractors

  8. Weekly construction update Highway: McCleary Bridge, located on Marathon County N Location: Robin Lane to Lake Street Schedule: September 2003 to April 2005 Cost: $8.7 million Description: Urban reconstruction and replacement of McCleary Bridge Traffic Impact: Roadway open to traffic during construction. Motorists should expect minor delays. Short-term northbound lane closures expected during the week of June 14. • Work completed since last update: • American Asphalt placed asphalt in the medians and along the guardrail. • Van Ert completed placing the signal lights at the intersection of Marathon County N/Marathon County NN. • Van Ert turned the signals light on in flashing yellow mode for Marathon County N and flashing red mode for Marathon County NN. • Anticipated work schedule for the next week or so: • Van Ert plans to resume work on the streetlights on the bridge. • Sommers plans to continue forming and pouring the bridge approaches, sidewalk, and curb and gutter.

  9. When to send an update • At least one week prior to construction starting • Every week after • E-mail an update by close of business Wednesdays (5 p.m.)

  10. Send update to • RCM - Kristin McHugh (kristin.mchugh@dot.wi.gov) • Communications specialist- Samantha Cypher (samantha.cypher@dot.wi.gov) • WisDOT project manager • Project development supervisor • Updates are not for external distribution

  11. What happens to the update information? • All state highway project updates are combined into one release, which is sent out on Thursdays • Release is sent to media, legislators, WisDOT Web site, and others • Some information may be sent through 511 Twitter account

  12. Important weekly update reminders • E-mail updates only, please • Information in the update is a preview of what will happen next week • Keep traffic impact information easy to understand

  13. Thank you Questions?

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