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What is Big Data and Why Do We Need it?

What is Big Data and Why Do We Need it?. Article By : Colin White August 23 rd , 2011 http://www.thevirtualcircle.com/2011/08/big-data-2/ Presented By : Kushal Mittal Dhruv Sharma Team 14. What is Big Data ?. Not only VOLUME Multi-structured Data Web logs Social media

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What is Big Data and Why Do We Need it?

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  1. What is Big Data and Why Do We Need it? Article By : Colin White August 23rd, 2011 http://www.thevirtualcircle.com/2011/08/big-data-2/ Presented By : Kushal Mittal Dhruv Sharma Team 14

  2. What is Big Data ? • Not only VOLUME • Multi-structured Data • Web logs • Social media • Sensor generated • Analytics on data

  3. Use Cases of Big Data • Digital Marketing Optimization, Agility Dividends[3] • Social Media and Sentiment Analysis • Fraud Detection • Machine Data Analysis

  4. Managing and Analyzing Big Data • Analytic RDBMS • Packaged Hardware and Software Appliances • Only Software Platforms • Non-Relational Systems • MapReduce • Column Oriented Databases • Key-Value pair Databases

  5. Which Solution to Use?

  6. Challenges [1] • Continuous data volume growth. • Ease of Storage • Cost of Storage • Irrelevant data • Lack of Repetition

  7. Advocating Open Source • YouTube - Open Source + Commodity Hardware Vs. Oracle Exadata [3]

  8. Relationship With the Course • Relational Data Model • Data Warehousing • Data Mining • BigData and Cloud

  9. References • Big Data – A Glimpse at the Future. • http://www.thevirtualcircle.com/2011/09/big-data-4 • Big Data Knows You Even if You Don't Know Big Data. • http://www.forbes.com/sites/tomgroenfeldt/2011/11/15/big-data-knows-you-even-if-you-dont-know-big-data • Big Data vs. Traditional databases : Can you reproduce YouTube on Oracle's Exadata • http://www.zdnet.com/blog/btl/big-data-vs-traditional-databases-can-you-reproduce-youtube-on-oracles-exadata/52053 • Using Big Data to Earn the Agility Dividend http://blogs.cio.com/business-intelligence/16528/using-big-data -earn-agility-dividend

  10. Thank You !!

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