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Partners in Learning Conference. Flourishing in the 21st century. Friday March 4, 2011, 9am - 4pm. Goals. Get the message out Double attendance from 100 to 200 Prepare students to flourish in 21st century. Talks that inspire/transform.
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Partners in Learning Conference Flourishing in the 21st century. Friday March 4, 2011, 9am - 4pm
Goals • Get the message out • Double attendance from 100 to 200 • Prepare students to flourish in 21st century
Talks that inspire/transform • Let a thousand artists bloom, Eugene Rodriquez, Art • Dirty math: Engaging students in and out of the classroom, Melissa A., Yuan K, and Doli B. • Transformative education for students of color, Jim Nguyen • How can we use social networks to bridge the gap between the classroom community and student’s social communities? Amy Leonard
TED Commandments • Look within, way down deep • Dream a great dream • Reveal thy curiosity and thy passion • Tell a story • Freely comment on the utterances and experiences of thy students • Speak of thy failure as well as thy success • Laughter is good
Values • What must our students know to thrive in the world they are inheriting? • What preparation do they need to get them there? • How will we get them to know what they need to know? • How will we know we succeeded?
Values • Dialogue with colleagues • Student facilitators • Student success, equity, meeting needs of diverse student body, collaboration • Making it real
Audience • De Anza primary • Foothill • Other CC’s • First time attendees • Returning • Faculty/Support Services/ Administrators/
Incentives • Share best practices • PGA, PAA, Stipends for PT faculty, Good food • Flex Day Credit • Dialogue with colleagues
Funding and Resources • We have funding for any ideas that seem worth the cost! • Printing • Flip Cameras
Marketing Phases • Phase 1 - Call for proposals • Phase 2 - Invitation • Phase 3 - Creative Minds + promotional video
Promotional Video • Inspiring words from last year’s conference planner • Testimonial from last year’s speaker • Testimonial from last year’s attendee • Testimonial from last year’s facilitator
Creative Marketing • Multiple marketing channels • Multiple sensory perspectives • Cross-media marketing • Innovation, Creativity, Outside the Box
Creative Marketing • Segmentation (staff/faculty/divisions/ • departments/programs/administrators) • Personalization • Interactive content • Word of mouth (the power of 1 exponentially) • Social media • Word of finger