1 / 68

Google Display Network - Why Use Google Display Network

Table of Contents<br>Table of Contents ................................................................... 3<br>Introduction............................................................................. 4<br>Why Use GDN? ..................................................................... 5<br>Managed Placements ............................................................ 6<br>Use Every Ad Format ............................................................ 7<br>Use Separate Campaigns ..................................................... 9<br>Avoid Display Select............................................................. 10<br>Disable Mobile Games ......................................................... 11<br>Use Remarketing ...................................................................13<br>Conclusion............................................................................. 15<br>Resources ............................................................................. 16<br><br>You may ask this:<br>1 how does google adwords display network work<br>2 how does google display network work<br>3 how google display network works<br>4 how is quality score calculated on google display network<br>5 how many sites in google display network<br>6 how much does google display network cost<br>7 how much to spend on google display network<br>8 how to advertise on google display network<br>9 how to google display network<br>10 how to setup a google display network campaign<br>11 how to use google display network<br>12 what does remarketing on the google display network mean<br>13 what is display network in google adwords<br>14 what is google display network<br>15 what is google display network impression reporting<br>16 what is google display network wiki<br>17 what is remarketing on the google display network<br>18 what is the difference between google display network and adwords<br>19 what sites are in the google display network<br>20 what types of ads can be shown on the google display network<br>21 when optimizing for the google display network<br>22 where do google display network ads appear<br>23 which feature applies to the google display network<br>24 which report should advertisers run to see which google display network<br>25 who is on the google display network<br>26 who is part of the google display network<br>27 why google display network<br>28 why use google display network<br>

ilya4592
Télécharger la présentation

Google Display Network - Why Use Google Display Network

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Mastering Google Display Network

  2. Copyright ©All rights reserved worldwide. YOUR RIGHTS: This book is restricted to your personal use only. It does not come with any other rights. LEGAL DISCLAIMER: This book is protected by international copyright law and may not be copied, reproduced, given away, or used to create derivative works without the publisher’s expressed permission. The publisher retains full copyrights to this book. The author has made every reasonable effort to be as accurate and complete as possible in the creation of this book and to ensure that the information provided is free from errors; however, the author/publisher/ reseller assumes no responsibility for errors, omissions, or contrary interpretation of the subject matter herein and does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet. Any perceived slights of specific persons, peoples, or organizations are unintentional. The purpose of this book is to educate and there are no guarantees of income, sales or results implied. The publisher/author/reseller can therefore not be held accountable for any poor results you may attain when implementing the techniques or when following any guidelines set out for you in this book. Any product, website, and company names mentioned in this report are the trademarks or copyright properties of their respective owners. The author/publisher/reseller are not associated or affiliated with them in any way. Nor does the referred product, website, and company names sponsor, endorse, or approve this product. COMPENSATION DISCLOSURE: Unless otherwise expressly stated, you should assume that the links contained in this book may be affiliate links and either the author/publisher/reseller will earn commission if you click on them and buy the product/service mentioned in this book. However, the author/publisher/reseller disclaim any liability that may result from your involvement with any such websites/products. You should perform due diligence before buying mentioned products or services. This constitutes the entire license agreement. Any disputes or terms not discussed in this agreement are at the sole discretion of the publisher. Mastering Google Display Network

  3. In end of this EBOOK you can see top 37 tools about marketing automation. Table of Contents Table of Contents .................................................................................................. 3 Introduction ............................................................................................................ 4 Why Use GDN? ..................................................................................................... 5 Managed Placements ............................................................................................ 6 Use Every Ad Format ............................................................................................ 7 Use Separate Campaigns ..................................................................................... 9 Avoid Display Select ............................................................................................ 10 Disable Mobile Games ........................................................................................ 11 Use Remarketing ................................................................................................. 13 Conclusion ........................................................................................................... 15 Resources ........................................................................................................... 16 Mastering Google Display Network

  4. You Can See My own Products: PLR MONSTER Get LIFETIME access to 2000 Products Ready to Sell - For ONLY $7 - keep 100% of the profit App Builder Start Your Own Apps Empire! App Builder $9/year, UNLIMITED Apps, Get Free $1100 App Marketing Easytube Youtube Page 1 in 1 minute Easy System - See How All My Videos Rank Page 1 in Youtube, Yours Can Be Mastering Google Display Network

  5. Call To Action Videos Double Your Video Conversion! Get 52 Call To action Videos With REAL Actors + Video Mixer Software Video Bomber Bomb YouTube With UNLIMITED Unique videos in Just Few Clicks, Fast and Easy Software! Instaquote Get Unlimited Facebook,Instagram,YouTube Unique content! Create STUNNING 100 Quotes in 7 seconds! YouTube Rank Checker YouTube Rank Tracker - Track Fast & Easy Unlimited Keywords & Videos Ranking - $7 One Time Payment! Mastering Google Display Network

  6. Introduction Google’s Display Network (GDN) is one of the most misunderstood paid promotional methods out there. So many marketers don’t understand how to make it work correctly, so they assume it’s not worth it, or they end up losing money and think it’s junk. But the fact is, used correctly, GDN can be one of the most effective and profitable traffic sources out there. GDN reaches approximately 90% of U.S. internet traffic each day! Do you really want to ignore that many people? In this guide, you’re going to learn the secrets of harnessing Google Display Network and getting lots of traffic—quality traffic—at a price so low you’re going to be absolutely shocked! So let’s get started. Mastering Google Display Network

  7. Why Use GDN? The most obvious reason to use GDN is because it reaches so many people. Google claims you can reach 90% of U.S. internet users on any given day with their Display Network. Ninety percent! Of course, reaching that many people is useless if you’re not targeting correctly. That’s one of the things we are going to look at closely in this guide—how to correctly target the right audiences for your campaign. Another reason to use GDN is that it’s so confusing to most people. You heard that right. That’s actually a good thing, because it keeps prices down. Facebook, Pinterest, AdWords… those are all pretty simple overall. But GDN is so confusing to the uninitiated that they tend to avoid it completely, and less competition means lower prices. Finally, they can be extremely powerful if used correctly. They can get much more attention than ads in search, and you’re about to learn exactly how to make GDN work for you! Mastering Google Display Network

  8. Managed Placements There are a number of tricks you can use to get the most out of GDN. Let’s start by talking about managed placements, which is a really goo way to get control over where your ads are placed. Managed placements are the only way to give you specific control over placements, and it lets you choose sites you are relatively certain are relevant to your content, rather than using interests or topic targeting, which means Google will guess which sites are relevant. There are two good ways to find sites to target. The first is to simply search Google for sites. The other is to check your Google Analytics to find the top referrals that send the most traffic to your site currently. This will give you a good idea of the types of sites that are already sending you traffic, and you can target those sites to get even more traffic. Keep your managed placements in a separate campaign so you can judge their effectiveness. Mastering Google Display Network

  9. Use Every Ad Format A lot of people think they can just stick to one or two of the most popular ad formats, but that’s a bad idea because it could cause you to miss out on sites that only accept a limited number of formats. For example, some sites only accept 300x250. Or some might accept only 728x90. If you’re missing that ad format, you’ll miss out on that site’s traffic entirely. I know it can be expensive to have ads created in all those formats, but it’s worth it to ensure you get the widest reach possible. Plus, you may discover that one size significantly outperforms the rest, and that might have been a format you would have skipped if you only stuck to a handful of formats. Don’t forget about text ads, either. While it’s true that in most cases image ads convert much better than text, there are some sites that support text ads only. You don’t want to miss out on that traffic, so preparing some text ads is important. Mastering Google Display Network

  10. Remember, as many as 70% of ads on the display network are plain text ads, despite the lower CTR (click-thru rate). You should always use a good mix of images vs. text in your ads. This will give you the best chance of being able to appear on every site you’d like to appear on, and the best chance to get clicks, as some people respond better to text ads, and others to images. Mastering Google Display Network

  11. Use Separate Campaigns I understand it can be a bit more time consuming to create a large number of campaigns. It’s much easier to just lump everything into one. However, this is a huge mistake. When you lump everything into one campaign, you can’t fully see details you need to judge whether a particular ad is performing well. By keeping each variation separate, you will be able to more easily tell exactly which ones are doing well and which ones are not. You don’t necessarily have to keep every single image in a separate campaign, especially if you’re running a large number of campaigns already, but you DO want to keep separate campaigns for things such as placements, groups of keywords, topics, interests, etc. This will help you decide which ones to keep using, and which ones are not effective and just costing you money. Mastering Google Display Network

  12. Avoid Display Select I’ll preface this by saying that some people have seen success using Display Select, so this isn’t completely set in stone, however even Google has admitted, ?If you currently run Search and Display campaigns separately, we recommend you keep them separate for greater bidding, budgeting, and targeting flexibility.? So why does Google even have the Display Select option if it’s not a good idea? Probably because it does make things a little easier for newbies. Combining search and display does make things a little simpler, however the way it works usually ends up using most of your advertising budget for search, and just shoves whatever is left over into display. Unfortunately, this doesn’t work out well in most cases, because display usually has a better CTR and lower prices. If you let Google make the choice for you, there’s a good chance you’ll be missing a lot of potential traffic from display, and getting a lot of expensive clicks from search. Mastering Google Display Network

  13. Disable Mobile Games Mobile games might be a good option for you if you are advertising something that appeals to mobile gamers, but in general, it’s a good idea to disable displaying your ads in mobile games. In fact, not doing this is outright dangerous to your budget. There are a few reasons for this. One is simply because ads in mobile games typically don’t convert. When someone is playing a game or using an app, an advertisement is usually seen as a bothersome intrusion that they want to close as quickly as possible. It’s extremely difficult to convert these gamers into buyers. But the other reason for this, and it’s a big one, is that a lot of times children play with their parents’ phones and may accidentally tap on ads, costing you money. This is quite common, especially in games that require a lot of rapid tapping when younger children are playing. Mastering Google Display Network

  14. So, if you’re seeing a high number of clicks from mobile, you may be tempted to leave these channels enabled, but if you’re not getting many conversions, it may be because young children are clicking your ads, costing you money with no return. Not only that, but it can skew your stats terribly and make you think your ads are ineffective, when in fact it could be excessive accidental clicks from within apps or games. So, how do you exclude mobile apps from your advertisements, and ensure that your budget is being spent in the best way possible? First of all, you should evaluate whether or not you have irrelevant mobile app placements in your existing advertising. If so, you can quickly eliminate those so that your ads no longer appear to those audiences. You can immediately exclude those specific mobile apps from your campaigns by clicking on the green ?enabled? icon, and choosing to exclude those individually. However, if you wish to exclude ALL mobile apps from your advertisements (and again, I recommend doing so unless you are looking to specifically target these users with a competing app or Mastering Google Display Network

  15. game), you can do to be creating a Placement Exclusion for ?adsensemobileapps.com?. This will immediately prevent your ads from appearing within mobile apps and games. For a detailed, step-by-step instruction guide that will help ensure that you are essentially blocking all mobile apps from showing your ad, visit this website: >> http://www.wordstream.com/blog/ws/2014/10/06/exclude-mobile- apps-adwords Mastering Google Display Network

  16. Use Remarketing Perhaps the biggest trick to getting the most out of the GDN is to use remarketing. Remarketing is the easiest way to ensure you will see a good ROI with the display network (or just about any form of advertising that makes use of remarketing, to be honest.) If you aren’t familiar with the term ?remarketing?, I’ll explain a little bit about what it means. You’ve probably seen remarketing in action many times, but you might not have realized it at the time. Have you ever gone to a site like Amazon and looked at a particular item, and later went to another website and seen an ad for that exact item? No, it’s not some strange coincidence. It’s remarketing! If someone visits your website and views a particular item, the odds are pretty good that they’re interested in that item. That’s why they were there in the first place. But maybe they decided not to buy at that time, for whatever reason. Maybe they wanted to do some comparison shopping first, or maybe they weren’t sure if the product was right for them, or maybe they just didn’t have the money at the time. Mastering Google Display Network

  17. Remarketing will take that visitor and sort of cyber-stalk them around the internet, showing ads for the product the reviewed several times until they (maybe) decide to purchase it. There are many benefits to using remarketing, such as: You’re targeting the people who are most likely to buy something—those who have already shown interest. You can reach those people on millions of websites, even long after they’ve left your own site. You often get a much better CPA than you would with cold ads. You can reach people who have abandoned shopping carts and recapture that lost revenue. In order to use remarketing, you’ll have to install a piece of code onto your site that will track the user on your own site, and then trigger ads on other websites. Learn more about using remarketing on the display network here: >> https://support.google.com/adwords/answer/2453998?hl=en Mastering Google Display Network

  18. Conclusion Google Display Network does take a bit of getting used to, which is one of the reasons it’s not used as much as other advertising methods. This keeps prices down, which is great for those of us willing to take the time to learn about the best ways to use it. You can get a great ROI with the Display Network if you use tactics such as remarketing and are careful not to target too many different keywords, topics, etc. with a single campaign. Hopefully you’ve learned a lot from this guide, and you’re ready to take the plunge into the GDN. You may have to test different methods and ad styles for a while, but eventually you will be able to find a good match for your site, and you’ll see great returns. I hope you’ll take this information and use it, and I hope it helps you take your business to the next level. Good luck! Mastering Google Display Network

  19. Resources You Can See My own Products: PLR MONSTER Get LIFETIME access to 2000 Products Ready to Sell - For ONLY $7 - keep 100% of the profit App Builder Start Your Own Apps Empire! App Builder $9/year, UNLIMITED Apps, Get Free $1100 App Marketing Easytube Youtube Page 1 in 1 minute Easy System - See How All My Videos Rank Page 1 in Youtube, Yours Can Be Mastering Google Display Network

  20. Call To Action Videos Double Your Video Conversion! Get 52 Call To action Videos With REAL Actors + Video Mixer Software Video Bomber Bomb YouTube With UNLIMITED Unique videos in Just Few Clicks, Fast and Easy Software! Instaquote Get Unlimited Facebook,Instagram,YouTube Unique content! Create STUNNING 100 Quotes in 7 seconds! YouTube Rank Checker Mastering Google Display Network

  21. YouTube Rank Tracker - Track Fast & Easy Unlimited Keywords & Videos Ranking - $7 One Time Payment! Top SEO TOOLS Article Rewriter Article Rewriter is the best and free SEO tool that allows you to rewrite the article with flexibility. === Reverse Image Search Reverse image search is a content-based image retrieval (CBIR) query technique that involves providing the CBIR system with a sample image that it will then base its search upon; in terms of information retrieval, the sample image is what formulates a search query. === Keyword Position Checker This free keyword rank checker or the keyword position tool works as a website rank checker to check your keyword ranking or SEO ranking in the top search engines for specific keywords to determine what is working, and what needs more work. === Mastering Google Display Network

  22. Grammar Checker A grammar checker is software or a program feature found in a word processor and is used to find improper grammar. === Domain Authority Checker Domain Authority or DA is that statistical measure which is used to find out the reputation of a particular website which is provided by SEOmoz or better known as Moz. It is a statistical number from 0 – 100 which was developed by Moz in order to determine how does a domain rank in results of Google search engine. === Google PR Checker Google PageRank Checker or Google PR Checker is one of the few methods that you can use to determine the relevance or importance of a particular web page. === Image Compression Tool Image compression is reducing the size of a graphics file or an image with no compromise on its quality to a level that might be inacceptable. === Reverse Image Search Mastering Google Display Network

  23. Reverse image search is a content-based image retrieval (CBIR) query technique that involves providing the CBIR system with a sample image that it will then base its search upon; in terms of information retrieval, the sample image is what formulates a search query. === Page Authority checker PA checker will give you the individual Page Authority as well as the Domain Authority. You’ll also find out the number of Linking Roots Domains in addition to the total number of Links pointing to each page. Finally, the simple Status section will let you know if there are any issues with the Page Authority. === Spell Checker Spell checker (or spell check) is an application program that flags words in a document that may not be spelled correctly. === Backlink Checker The backlink check tool is running a series of tests to determine how many backlinks are pointing to the website or link you entered. === Alexa Rank Checker Mastering Google Display Network

  24. Use this Alexa Rank Checker to analyze your own websites or to generate custom deliverable reports for clients. === Backlink Maker Backlink maker enables you to generate High PR backlinks free by one click. Our backlinks generator tool works automatically. === Domain Age Checker Domain Age Checker finds the age of any domain, including your competitors or URLs you might want to purchase. === Website Ping Tool Free Ping Tool: Index New Content Quickly And Easily. Enter your website or the direct link to the newest blog post. Select the category that best describes the nature of your website. Click “Ping Now”. Sit back and watch this amazing free ping tool do all the work for you! === Website Seo Score Checker Website SEO Score Checker Monitor Your Website’s Score Easily! To use this SEO score checker, please copy and paste your domain or page URL, and tick on the box to certify that you are not a robot and click on the “Check Mastering Google Display Network

  25. SEO” button to generate the detailed report. This is the fastest SEO report generating tool. === Keyword Density Checker Keyword density checker helps webmasters analyse the density from their keywords in any webpage. === Website Page Size Checker Website Page Size Checker is one of the many SEO tools that SmallSeoTools has developed over these years. === Google Cache Checker Google Cache Checker allows you to check your cached copy of your most recent customized web page content. === Mozrank Checker MozRank Checker is the tool which you can use to measure the keywords and the page rank of a particular website or webpage. === Link Tracker Link tracking is used to track if people are clicking on links associated with your banner advertisements. Mastering Google Display Network

  26. === Reverse IP Domain Checker A reverse IP domain checker takes a domain name or IP address pointing to a web server and searches for other sites known to be hosted on that same web server. === Check Server Status This tool can be used to identify any potential issues with your website by checking the server status. Enter up to 100 websites (one URL per line) in the large text area, and then click a button to see the HTTP code and status for each website. === Word Count Checker Word Count Tool, a free online tool to count the number of words from a block of text. === Class C IP Checker Class c IP checker finds duplicate IP addresses as well as duplicate class c blocks. === What is my IP What is My IP is one such tool that you can use if you want to know what is my private IP or the IP of someone else. Mastering Google Display Network

  27. === Website Page Speed Checker If you still have a high bounce rate, use this tool to check your page speed. === Website Page Size Checker Website Page Size Checker is one of the many SEO tools that SmallSeoTools has developed over these years. This wonderful tool, as the name suggests, is a page size checker that can be used to know the page size of any specific URL. It is a magic tool that users can use to check website size online. === Code to text ration checker Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page. === Website Links Count Checker This free tool can be used to count how many outgoing links are on a particular page, and it’s as easy as entering the URL for that web page then clicking a button. === Mastering Google Display Network

  28. Meta tags Analyzer This Meta Analyzer tool will quickly analyze any specific web page (simply paste the URL you want to analyze) and display the Meta Title, Description, and Keywords. Use this tool at your own discretion, to identify any issues on your own website or to assess competitors if you need inspiration and a fresh perspective when researching keywords or search phrases that you should optimize for. === IP Location This IP Location lookup tool is easy and free to use. You may enter up to 100 IP addresses (one IP address per line) which is very convenient. The results will tell you the Country, State/Region, City (within a 25 mile radius), zip code, time zone, and status per each IP address you entered. === Traffic Travis Free Download Traffic Travis is an all-in-one SEO program that will help you improve your website's search engine rankings. === Lipperhey Lipperhey offers free website analysis, free keyword suggestions, free SEO analytics and free backlink checker. === Mastering Google Display Network

  29. Screaming Frog SEO Spider Tool The Screaming Frog SEO Spider is a website crawler, that allows you to crawl websites' URLs and fetch key onsite elements to analyse onsite SEO. === Addons Mozilla Addons Mozilla are small pieces of software that add new features or functionality to your installation of Firefox. === Xml sitemaps An XML sitemap is a document that helps Google and other major search engines better understand your website while crawling it. === Seo Site Checkup SEO Site Checkup offers an easy-to-understand and comprehensive set of SEO tools to help you understand your website from a search engine's perspective. === IIS SEO Toolkit The IIS Search Engine Optimization (SEO) Toolkit helps Web developers, hosting providers, and Web server administrators to improve their Web site's relevance in Mastering Google Display Network

  30. search results by recommending how to make the site content more search engine-friendly. === Seer interactive SEER's SEO Toolbox. An all-in-one toolbox made for SEOs. Made for marketers, not programmers. Can't program? No problem! It's all spreadsheets. Everything is in one place. Pulling data from many sources? That won't be a problem. === Big Web stats BigWebStats provides detailed statistics about any website. Using our reliable stats of websites across the web, you can find out how your website is stacked up against your competitors. === SERP metrics Flux SERPmetrics flux reports show search engine volatility over the last day & month. High flux means a high level of change in the SERPs. === Buzz Stream Extractor With Buzzstream Extractor you can extract Page Title, Description and Keywords from URLs. Enter a list of URLs Mastering Google Display Network

  31. and this tool will return the title tag, keywords and description for them. === PageRank extension Browser Extension Shows web rank and SEO stats of current web page, quick access to Geo IP Location, Whois, Alexa, backlinks, indexed pages and more. === Quirk Biz Quirk is nor Mirum. It is a global digital agency that creates experiences that people wants and businesses needs. === List Sitemap Generators Sitemap files generally contain a collection of URLs on a website along with some meta-data for these URLs. This tool generally generate "web-type" XML Sitemap and URL-list files (some may also support other formats). === XML Sitemap Validator XML Sitemap Validator ensures that your sitemap is working correctly and can be read by search engine crawlers. Mastering Google Display Network

  32. === Geo Sitemap Generator Create your geo sitemap and KML files and upload them to Google for FREE! Using the geositemap generator saves you tons of work and money! === Get Listed Moz Local Listings Made Easy. Moz Local helps local search engines – and new customers – find your business online. === Yext Yext is a data management tool that is designed to keep track of your business' location-related information on multiple directories. === Seo Book's rank checker Want to know where your website ranks in the search results? Our Firefox Rank Checker extension allows you to easily check your website rankings in Google (US and international), Microsoft's Bing, & Yahoo Search. === Seo Book's spelling/keywords typos Mastering Google Display Network

  33. Use this tool to generate a list of typos and common misspellings for pay per click ads and domain names. This software/script should help you in the generation of a low competition keywords to save money on PPC ads. === Word Stream WordStream helps online marketers maximize the performance of their paid search and social campaigns, driving traffic, leads, and sales for lower costs. === Internet Marketing Ninjas Internet Marketing Ninjas is a full service Internet marketing and search engine optimization company offering service-driven results and superior customer support. === Net Vantage Marketing Netvantage Marketing is a search engine marketing consulting company providing search engine optimization, social media consulting, ppc management, and web analytics. === Seo Mofo This free tools gives you a sneak preview of what your page will look like in Google’s search results. Mastering Google Display Network

  34. === Search Latte Search Latte allows you to build Google searches in any combination of Google supported top level domain, country and language. === SEO SERP A simple tool to quickly check the position of a list of sites given a keyword. === URI Valet URI Valet combines over 10 structural tools in one to perform technical audits, site reviews and more. === Live HTTP Headers Live HTTP Headers is a software add-on for the Firefox or Chrome browser that is used to view a website's header information. HTTP header information is useful for troubleshooting, analyzing and tuning a website. === Seo Tools Excel plugin Mastering Google Display Network

  35. Excel plugin for working with online marketing. Create SEO reports and dashboards. More than 100 functions for growth hacking your company to the top. === Google Developers Google Developers (previously Google Code) is Google's site for software development tools, application programming interfaces (APIs), and technical resources. === GT metrix GTmetrix gives you insight on how well your site loads and provides actionable recommendations on how to optimize it. === Web Page Test WebPagetest is an open source project that is primarily being developed and supported by Google as part of our efforts to make the web faster. WebPagetest is a tool that was originally developed by AOL for use internally and was open-sourced in 2008 under a BSD license. === Google Developers Page Speed Tools Analyze your site performance by using Google Developers Page Speed Tools. With PageSpeed Insights Mastering Google Display Network

  36. you can identify ways to make your site faster and more mobile-friendly. === Google Analytics Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. === Robots Checker This robots.txt checker is a "validator" that analyzes the syntax of a robots.txt file to see if its format is valid as established by Robot Exclusion Standard (please read the documentation and the tutorial to learn the basics) or if it contains errors. === SEO Browser SEO Browser is a fast, efficient, and comprehensive SEO analysis tool that can help you examine and understand the component parts of a Web page. === Schema Creator Schema Creator tool, helps web designers better understand and utilize Schema.org. === Google Markup Helper Mastering Google Display Network

  37. This tool will help you add structured-data markup to a sample web page === Cygwin Desktop Cygwin is: a large collection of GNU and Open Source tools which provide functionality similar to a Linux distribution on Windows. a DLL (cygwin1.dll) which provides substantial POSIX API functionality. === AWStats Desktop AWStats is an open source Web analytics reporting tool, suitable for analyzing data from Internet services such as web, streaming media, mail, and FTP servers. === SEO Site Checkup SEO Site Checkup offers an easy-to-understand and comprehensive set of SEO tools to help you understand your website from a search engine's perspective. === Tom Anthony This tool returns the HTTP response code for a whole list of URLs, and includes which URL they are redirected to where pertinent. You can optionally fetch each URL twice, with varying user agents and compare them. This can help Mastering Google Display Network

  38. turn up cloaking issues, such as those page redirecting for GoogleBot. === BROWSEO Browseo helps you to identify issues with your site and with competitors' sites. Browseo is 100% free === STAT Search Analytics What’s STAT? It’s limitless rank tracking and SERP analytics. Built for experts. Priced for scale. With dedicated service rolled right in. === Ping-o-Matic Ping-O-Matic is a service to update different search engines that your blog has updated. Why Ping? Pinging lets dozens of services know you've updated your site and increases traffic to your blog. === Seo Mofo Snippet Optimization Tool This tool simulates Google's search engine results pages (SERPs). Use the form below to enter the title, meta description, and URL of your web page, and this tool will generate a virtual search result listing based on your input. === Mastering Google Display Network

  39. SEO Cloaking Checker The SEO Cloaking Checker detects whether a Web site uses "cloaking," a server technique that some sites utilize to try to fool the search engines into awarding rankings the Web pages do not deserve. === Hreflang Tag Generator Generate easily the hreflang annotations following Google's specifications for your pages by using the hreflang tags generator tool. === Technical seo Test your robots.txt with this testing tool. Check if a URL is blocked, which statement is blocking it and for which user agent. You can also check if the resources for the page (CSS and JavaScript) are disallowed! === Page Comparison Page Comparison Tool compares the page titles, meta information, and common keyword phrases between different phrases. === Page Comparison Mastering Google Display Network

  40. Alexa Rank Comparison Tool to Compare Two or more sites alexa ranks and Alexa graphs and traffic stats. === Spider Stimulator Spider Simulator, is a tool for giving you a quick preview of what a bot sees on your website page. It can simulate what search engines do when crawling your website and its pages, telling you exactly how your page/s look like in the eyes of search engine spiders or bots. === Website Page Snooper Website Page Snooper tool will provide you the source code of any website you want to get. This tool allows you to view any online page's HTML source code, help you analyze the structure of the code or to find out invalid code, you can also view the Header information of the page. === Visitor Hit Counter The visitor hit counter is ideal for retro websites, small business websites, or brand new websites that need to give new visitors a boost in confidence. The visitor hit counter is a front-end tool that simply shows how many visitors have been on a website or web page. Each time a new visitor visits that website or page, the counter will increase by one more number. === Mastering Google Display Network

  41. XML Sitemap Generator XML Sitemap Generator goal is to let you create an XML sitemap that can be submitted to Google, Bing and other search engines to help them crawl your website better. === Who is Checker The fastest and easiest way to collect important information, this Whois Checker tool analyzes up to 10 domains at a time. Find out if a domain is registered, gather the email address for domain administrators, find out the domain registrar & name servers, view the expiration date and status… all in a matter of seconds! === Google Index Checker Google Index Checker quickly and easily access stats about how many specific URLs (web pages) that Google is able to crawl or index on a website. === Domain IP Look-up Small SEO Tools Domain IP Look Tool, is a tool which can convert your given domain address into IP. This Domain IP Lookup Tool will tell you about the IP address of the domain and its status. === Mastering Google Display Network

  42. Redirect Checker The redirect checker enables you to check if an URL / Page is redirected. If this is the case the redirect tools will displays the HTTP status code and the destination URL. === Similar Page Checker Similar Page Checker helps you to know how much of the similarity of two pages and what is similar. === Link Price Calculator Link price calculator is a super-fast tool to calculate the estimated price for adding links to others sites. You can enter up to 100 URL to detect links price for each. === Reciprocal Link Checker Reciprocal Link Checker. This tool will check to see if any given list of sites are linking to your website. It is a great tool to keep track of your reciprocal links to make sure your partner has not removed the link, without visiting their page. You can put up to 100 URL's of sites that you would like to check. === Cloaking checker Mastering Google Display Network

  43. This tools tries to detect whether a website is 'cloaking' it's contents for search engines i.e it checks whether a different version of text is displayed when a search engine bot views the website compared with a normal visitor viewing the website. === Keywords Suggestions Tool Get keyword suggestions to optimize your PPC campaigns and blogs. These can include single words and phrases that are derivatives of the base term. You might notice there are commercial suggestions too. Pick the ones that are more relevant to your base term. === Website Keywords Suggestions Tool Get The Best, Most Popular, and Relevant Keywords For Your Website. Whether you want to add content to your website, write a blog, or publish articles to optimize your site, this tool will give you a filtered list. Bring in more traffic to your blogs and sites and be on top of rankings on popular search engines like Google. Don’t waste time; find what people are typing on the search box and gain a competitive edge. === URL Rewriting Tool URL Rewriting Tool will help you turn your long dynamic URL into a shorter and static one. Mastering Google Display Network

  44. === Keywords Rich Domains Suggestions Tool This tool will give you a list of domain names that are rich in keywords. Having the right domain name coupled with rich keywords for easy search can give your SEO ranking a boost. === Domain Hosting Checker Discover who is hosting a particular site. Just enter the URL of the website you would want us to look up and see the result in seconds. Ideal for those who would are canvassing for companies to host their sites that can offer the best uptime guarantee. Start the haunt with this Domain Hosting Checker! === Online MD5 Generator Transfer files and send messages securely with the help of our Online Md5 Generator. Md5 stands for Message Digest 5. Enter the string on the box provided and our generator will compute (using cryptographic hashing algorithm) for the Md5 hash, which is a 32-hexadecimal character sequence. You can then send the Md5 hash generated to your recipient. Have it cracked and should it yield the same results, then the integrity of such file or string is verified. Mastering Google Display Network

  45. === Website Link Analyzer Tool Website Link Analyzer is a brilliant tool to analyze you website total no-follow and do-follow links by search engine spiders, the tool is offered by Small SEO Tools. === Google Malware Checker Google Malware Checker detects malware on every website you visit including your own business site. === Screen Resolution Stimulator Screen Resolution Simulator simulate your web page in different screen resolutions. === Online URL Encoder Decoder Use this URL Encoder/Decoder for free especially when adding special characters to a URL parameter. Also known as percent encoding, URL encoding replaces unallowable characters with a % and additional two hexadecimal values. Decoding finds significance should you want to know an email campaign or newsletter’s referrer as well as that of AdWords campaign === Password Encryption Utility Mastering Google Display Network

  46. Password encryption tool provides users with an excellent way to protect sensitive information by using different encryption methods. === Password Strenght Checker With this tool, you will get to know its level of difficulty and strength in just a few seconds. Strengthen your passwords! Nothing beats an unpredictable and extremely difficult password. === Adsense Calculator Google Adsense Calculator is used to estimate your google adsense earnings based on page impressions, page CTR and cost per click or calculate any one of the values from the other three. === CSS Minifier CSS Minifier, as the name implies, is a tool that is used to minimize your CSS instructions. A couple of years ago, people could just wish that there was a tool that they could use for minimizing their CSS codes. === HTML Minifier It is a tool or program that is used by web developers to reduce or compress HTML code by eliminating redundant Mastering Google Display Network

  47. line breaks, white spaces, tabs and other pointless objects in the code. It is the best and the simplest way to boost a website. === JS Minifier JS Minifier is a javasript compressing tool that is used for minifying and compressing javascript files. The tool works amazingly by reducing the file size as it removes all the unnecessary whitespaces, newlines, indentation and extra characters. It also helps Javascript obfuscation, making it hard to read and copy. === Favicon Generator Tool Favicon Generator Tool easily creates a favicon (favorites icon) for your site. A favicon is a small, 16x16 image that is shown inside the browser's location bar and bookmark menu when your site is called up. === Meta-tag Generator Meta-tag Generator generate your meta tags online instantly to boost your search engines rankings. === Change text case Change Text Case is one of the very handy tools or web applications that allows you to conveniently change the Mastering Google Display Network

  48. text case of any given text to Sentence case, lower case, UPPER CASE, aLtErNaTiNg cAsE or Capitalized Case. It works by incorporating in the text and only working on the specified section of the text that can be selected and highlighted manually by user. === Password Generator Password generator makes it easy and safe to generate random passwords for strong security. === Open Graph Checker Open Graph Checker is a tool that enables user to check the open graph tags of web page which facilitates the web page in becoming a rich object in a social graph. It is a type of meta tag, in a way, as it enables the web page to have a more affluent experience on the social networking websites. === Open Graph Generator With the open graph generator you can easly generate the open graph meta tags for your website. === QR Code Generator QR Code Generator is a custom QR code generator tool that helps users in generating machine- readable QR Mastering Google Display Network

  49. Codes which consist of an array of black pattern and white background, only readable through devices such as a camera or a scanner. It is normally used for the storage of data or information about a particular thing to be read by only a machine. === HT Access Redirect Generator The Htaccess Redirect Generator is a tool that you can use to generate a friendly redirect in the .htaccess file which is the most efficient method to redirect the visitors. When you redirect users this way, there isn’t any delay as the server will first check for the file before serving the page to the browser. === Merge Words Online Tool This tool provides you some best suggestions by merging words that you provide. The working of Merge words online tool is very simple. There are three types of merge that you can do. One is to find domain names by merging words. Second is to find very helpful footprints for your niche. And the third is to make proper and useful words for the AdWords campaign. === Check GZIP Compression Check GZIP Compression checks if GZIP compression on your web server is enabled and save at least 50% of your bandwidth usage. Mastering Google Display Network

  50. === Get HTTP Headers HTTP headers is a HTTP status code or HTTP response that allows additional information to be passed from the client and the server when a user tries to access the page or a request is made to the server. It is the information that is sent in response to the request that is sent to the website and the page. === Robots TXT Generator Robots Txt Generator (by Ann Smarty) is an easy-to-use tool to create proper Robots.txt directives for your site: Easily copy and tweak Robots.txt files from other sites or create your own. When search engine spiders crawl a website, they typically start by identifying a robots.txt file at the root domain level. === SSL Generator The SSL Checker also known as the Secure Sockets Layer Checker is a tool that enables you to identify and resolve the issues with your SSL certification. It works by verifying the correct installation of an SSL certificate on a server. === Pokemon go Server Status Mastering Google Display Network

More Related