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Johanna Buck Senior Quality Consultant NYSDOH AIDS Institute

NYS HIVQUAL Workshop Thinking Outside the Box: Fostering Creative Thinking for QI April 16th, 2010 9:00 AM – 12:00 PM. Johanna Buck Senior Quality Consultant NYSDOH AIDS Institute. Why Do WE Need Creativity ?. Competition Customers demand dramatic breakthroughs Fiscal New technologies

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Johanna Buck Senior Quality Consultant NYSDOH AIDS Institute

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  1. NYS HIVQUAL WorkshopThinking Outside the Box: Fostering Creative Thinking for QIApril 16th, 20109:00 AM – 12:00 PM Johanna Buck Senior Quality Consultant NYSDOH AIDS Institute

  2. Why Do WE Need Creativity ? • Competition • Customers demand dramatic breakthroughs • Fiscal • New technologies • The old way doesn’t “work” anymore

  3. What is Creativity? • Being able to produce a lot of new ideas • Being able to break down an old way of doing things in order to take a fresh look at it • Being able to identify fresh ways of looking at things

  4. What Type of Environment Nurtures Creativity? • Freedom from criticism – people can take risks without embarrassment • Constant sharing of ideas • Two way flow of communication so that ideas have a place to go • Respect for different “gifts” people bring to a situation • Humor is encouraged

  5. “There’s a world of difference between being somber and being serious.” John Cleese, British humorist

  6. How Can Creativity be Encouraged? • Respect yourself and others • Actively listen • Believe that everyone – including yourself- is fallible • Get out of your office! • Avoid “killer” phrases

  7. How Can Creativity Have Positive, Tangible Results? • By being able to move creativity into innovation • Innovation is the process of selecting, combining, refining and turning the very best ideas into reality • Challenge is to efficiently generate as many good ideas as possible and efficiently convert them into products and services

  8. Creativity Tools! Let’s Play!

  9. Resources to Feed Your Creative QI Process • Creativity, Innovation, and Quality, Paul E. Plsek, 1997 • Serious Creativity, Edward De Bono , Harper Business; 1992 • Creativity, Inc.,Jeff Mauzy and Richard Harriman, Harvard Business School Press, 2003 • Conceptual Blockbusting: A Guide To Better Ideas, Third Edition, James Adams (Stanford University), Perseus Publishing,2001 • The Game Guide: Interactive Exercises for Trainers to Teach Quality Improvement in HIV Care www.nationalqualitycenter.org • Innovation Tools (Tools, Resources and Articles) www.innovationtools.com • Directed Creativity www.directedcreativity.com

  10. Don’t Reinvent the Wheel! NationalQualityCenter.org

  11. “When you come to a fork in the road, take it.” - Yogi Berra

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