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On-Page SEO Checklist for 2020 | Infipi

Practice on-page site SEO technique and boost your traffic with the best SEO service providers in Gurgaon - Infipi.

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On-Page SEO Checklist for 2020 | Infipi

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  1. On-Page SEO Checklist Everything you need to know for your online business...

  2. Are you running your business online? Do you own a website? How are you making your online presence to reach potential audience? Making a new website for online presence of your business is no question, a daunting task! But after having your website it’s maintenance is a major task and it all starts with On Page SEO of your website ensuring that you keep up to date to provide peak performance for your website and visibility for targeted audience. To start with SEO, you need to know some tips and tricks that must be deployed in your website for better performance. Let’s proceed for On Page SEO site checklist that every digital marketing company in Gurgaon follows...

  3. Contents... • Introduction - On Page SEO • What a search engine crawler look for? • On Page SEO checklist • Conclusion • About Infipi

  4. What is On-Page SEO? Search Engine Optimization is the only process every website owner needs to start to get your business online visibility. Every new website holder have had a question “What’s this SEO and digital marketing?” Do this really work for my website? Well, the answer is Yes! SEO is the main part of digital marketing where you have to work on your website, for your website to let your website get visible to the right customers.

  5. On Page SEO is the first step that an SEO agency takes care of. Before starting that, you must know some tips and tricks of SEO that will help get your website to the top. Not understanding the right way of practicing SEO will leave your website in the dark which means no one is able to see your business online that means no one will know you even exist! “No visibility, no traffic, no visits to your store, no sales!” Now, here’s a question: How do beginners do that? Is there a need to learn SEO from scratch? Oh, no no! Wait. Anybody can do it but the thing is you need the right path with important strategies, tips and tricks!

  6. Use the right tool and optimizing the website will become quite easy! Let’s start with some On Page SEO techniques. So, for a new website this presentation provides the basic guidelines to getting a solid seo start and shows you where you can get the help you need to implement everything that needs to be done. On Page SEO, working on your website and optimizing the website code and content as per user and search engine crawler perspective.

  7. What a search engine crawler look for? Search engines like Google, Bing, Yahoo always ensure that they provide the best and relevant information to the user query for what they are searching. • How’s this relevancy determined? 4 main points that every search crawler look at when determining which website is best suited to show up in search engine result pages having relevant information as per user query : • Content • Performance • Domain Authority • User experience

  8. On Page SEO checklist! • Keyword Research • Before you start adding content to yourwebsite, search for appropriate keyword that suits your business and to find out which word your audience is using to search for your product/services. • To find proper keyword, the intent of your website content and your business goal must be considered.

  9. Here are some free keyword research tools, that some digital marketing company in gurgaon uses: • Ubersuggest • Keyword Planner • Keywordtool.io • Wordstream • Google suggest

  10. 2. Craft Great Content Now, when you have your right keywords what your audience is searching, it’s time to start writing a good quality content for your website & optimizing it. The content can be a text, audio, video or any infographic, blog, web page content, etc. The search crawlers visit your website, read the content and try to figure out what your website is about and on the basis of that it will decide for which search query your website content suits and rank for. Note that the content must be written taking users as the first priority and then search engine crawlers because it’s the user that visit your website and consume your services!

  11. Pay extra attention to: • Write catchy titles to grab user attention • Focus on adding relevant keywords to your information that will bring people to your site. • Every webpage needs to have unique topic targeting different keyword. • Your content must have unique information that is readable and understandable to user. • Add new content such as blogs to your website on regular basis to keep your readers updated and website fresh • Your content should be more than 500 wordsso that it can solve the user problem and can answer their queries.

  12. 3. Optimizing Code While writing content, don’t forget to optimize your website code so that search engine can read your content too. Let’s look at how you can properly optimise your site’s code and help your site rank higher in search engines: • SEO friendly URL structure • Avoid dynamic URLs • Use canonical tags • Create an XML sitemap • Keep your meta title upto 60 characters

  13. Meta description must be a summary of your content with call-to-action lines. It shouldn’t exceed 160 characters. • Use only one H1 heading tag for each webpage • Every image must have alt tags • Internal linking for better website navigation • Avoid over-linking on same keyword and broken links. • Website must have Robots.txt file • Proper Google Webmaster (GSC) setup for your website • Use of Google Analytics • Getting quality and authority backlinks to your site to improve Domain authority

  14. Things to check post launching the content... • Test Usability Test your website for great user experience. It must be user-friendly that is easy to navigate and provide information that’s easy to find and useful. • Site Speed Improve website loading speed by compressing images, videos, and website’s script after optimizing the content.

  15. 3. Mobile Speed Check Mobile traffic contributes around 60% of overall website traffic. Thus, mobile friendliness is a major ranking factor in Google eyes.

  16. Conclusion… If you follow these steps, you’re setting a healthy base for your website so it can receive more organic traffic. But remember to be patient as it takes time for search engines to index your site and start ranking it. Bottom line: “It takes time and it’s a lot of hard work but if you stick with it and do it right, it does pay off.”

  17. SEO Agency In Gurgaon - Infipi Now, you have learned all such important things about on page SEO checklist. Infipi - a leading web design company in Gurgaon with expertise in e-commerce website development using different CMS making it responsive, user-friendly, mobile friendly and attractive to reach more customers to your online business. The company also specializes in all digital marketing services like SEO, PPC, SMM, SMO, content marketing, etc and generating more leads and conversion by running paid campaigns on Google adwords and facebook ads. Hire us now and kick start your online business!

  18. Stay In Touch - Infipi Infipi Technologies Pvt Ltd • Tel: +91 8527005505 • info@infipi.com • Spaze itech Park, Ground Floor, U 28A, Tower B2, Sohna Road, Sec-49, Gurgaon 122018 Website: www.infipi.com

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