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Difference Between Content Marketing and Native Advertising

The native advertising looks a bit similar to content marketing. Here at "www.infrawebsoft.com" find the difference between the two of them.

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Difference Between Content Marketing and Native Advertising

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  1. DIFFERENCE BETWEEN CONTENT MARKETING AND NATIVE ADVERTISING

  2. Marketing is all about communicating the value of product and telling stories that capture the audience and move them to act upon.

  3. CONTENT MARKETING AND NATIVE ADVERTISING Content marketing and Native advertising both look same so far as both provide useful information about the customer in a branded experience. Content marketing is non-promotional while native advertising is a paid note with goal of promotion.

  4. Content marketing delivers the KPIs better than the native marketing. If you want to set up the content campaign, spend time and figure out what the audience wants. To grow your campaign you need both content marketing and native advertising.

  5. DIFFERENCE BETWEEN CONTENT MARKETING AND NATIVE ADVERTISING

  6. FACTORS Content Marketing Native Advertising Marketing Goals • Build Brand • Expand Reach • Increase • Visibility • Drive Sales • Leadership • Build Brand • Expand Reach

  7. CHANNELS CONTENT MARKETING NATIVE ADVERTISING • Website • BLOG • Email • SOCIAL MEDIA • ADWORDS

  8. CONTENT MARKETING NATIVE ADVERTISING No of Leads Social Shares Campaign View Site Traffic High Quality Links Social Engagement

  9. RESOURCES NATIVE ADVERTISING CONTENT MARKETING Need Content Optimization Need Budget For Advertising Require Content Creator

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