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TENDER CAMP

TENDER CAMP. Party. Opportunity. Online social applications like LinkedIn, Twitter… are being used more and more often for B2B networking and communication. LinkedIn: 70 millions users / professional profiles Twitter: 145 millions users / live feed channels

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TENDER CAMP

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  1. TENDER CAMP Party

  2. Opportunity • Online social applications like LinkedIn, Twitter… are being used more and more often for B2B networking and communication. • LinkedIn: 70 millions users / professional profiles • Twitter: 145 millions users / live feed channels • Outsourcing, either to offshore or near-shore firms & freelancer, has become an important part of resource management within many organizations. • € 281.5 billions global market size • €1584 millions Finnish market size Party

  3. Existing Problems • Social fatigue & Non-weighted recommendations: • People get bored easily from doing the same networking “tasks”. • People are too lazy to find out what recommendation is “trustworthy”. • Incoherent B2B experience: • B2B social applications lack transactional features • Deals cannot be closed and project cannot be managed / tracked in the same place. • Online B2B marketplaces lack social features • Harder to communicate and build trust effectively . Party

  4. Initial Focused User Group • General Traits • Location: Finland • Industry: IT (Software / Web Application Development) • Organization: Individuals, small & medium-size companies • Positions: IT Managers of small & medium-size companies; Freelancers , Students & Sales Managers of small software / web development firms Party

  5. Initial Focused User Group • Statistics (2005 :: CESIS + StatisticsFinland) • Number of active small & medium companies in Finland: 234,000 • Number of employees in those companies: 1,328,000 • Average employees per company:5-6 people • Number of university & polytechnic students in Finland: 300,000 • Potential market size of focused user group: 267,000 users • Estimated current size of focused user group: 55,000 users Party

  6. User Profile #1 • IT Manager (info) • Estimated Number of Users in Finland: 23,000 • Expertise:HR, software development, project management • Computer Skill & Behavior: above average, use apps mostly in the office • Apps used for B2B: emails, forums, Linkedin, Liidit.fi, Freelancer.com… • Problems: it is not easy / possible to • Findreliable people & firms to finish the projects • Limit search within a specific city in Finland (in-shore outsourcing) • Minimize time of findingapplicants & maximize quantity of applicants • Manage all projects online without having to open several Excel files or send a bunch of emails everyday Party

  7. User Profile #2 • Students / Freelancers (info) • Estimated Number of Users in Finland: 30,000 • Expertise:Software designing & programming • Computer Skill & Behavior: high, use apps almost anywhere possible. • Apps used for B2B: emails, Twitter, Linkedin, Liidit.fi, Freelancer.com… • Problems: it is not easy to • Establish initial trust to project owners without having to meet offline. • Cope with the risk that project owners make sudden changes in the requirements or refuse payment due to the quality of delivery. • Showcasethe actual scale of finished projects (how challenging those projects were, how famous the clients are…) besides the price of project. Party

  8. User Profile #3 • Managers of Software / Web App Dev Firms (info) • Estimated Number of Users in Finland: 400 • Expertise:varied • Computer Skill & Behavior: above average - high, use apps in various places • Apps used for B2B: different sets of application, whatever works best • Problems: it is not easy to: • Establish initial trust to project owners without having to meet offline • Cope with the risk that project owners make sudden changes in the requirements or refuse payment due to the quality of delivery • Showcasethe actual scale of finished projects (how challenging those projects were, how famous the clients are…) besides the price of project. Party

  9. Core Features • Our goal: an application that can provide a seamless B2B experience by leveraging social activities • 1st feature: posting testimonial to a user profile. • 2nd feature: simple project posting - bidding system. • 3rd feature: posting testimonials to a user’s projects. Party

  10. Innovations • Prestige System • Every company has a certain amount of “prestige”. It can’t be measured perfectly, but its existence is undeniably important. The Prestige Point System wants to solidify such idea in Prestige can come from within a company, by the people working for it, or from outside, by other companies or people who have worked with it. Prestige can also come from the existing statistic of the company itself. Party

  11. Innovations • Prestige is measured based on: • Public status: Public (+ public market code + company code) or Private (+ company code) • Governmental or non-governmental company • Years of operation • Total & latest revenue • Total & latest profit • Amount of testimonials from other companies / individuals. • Prestige of companies/individuals that gave the testimonials (recalculated quarterly). • Testimonials can be given to either company profile or on a project to project basis. Party

  12. Innovations • There is more than 1 layer of Prestige: • Prestige in each city – stated in each testimonial (sum of all formulas) • Prestige in each country (sum of Each City’s Population * Prestige). • Prestige in each continent (sum of Each Country’s GDP * Prestige). • Global prestige (sum of all Continent’s Prestige + other measurements). Party

  13. Innovations • Prestige point system should be built based on: • Opinions from some potential end users / companies. • Self-measuring from the team itself & advices from board members. • 1 famous Finnish economist (for both professional measuring and marketing purpose). Party

  14. Innovations • Tender Process System • Similar to Freelancer.com or ifindconsultants.com • More privacy to project posting (secret projects) • Invite other people to join the project Party

  15. Pricing Plan • Basic account • Free for all • Premium account for personal users • 16€/month • 192€/year • Premium account for company users • 70€/month • 840€/year Party

  16. Financial Plan Party

  17. Naming The Application • TenderCamp.com • Tender = call for bids, short for “invitation to tender” • Camp = base, short for “campaigns” (business) & “camping” (social activity) • Easy to type • Easy to remember • Represents functionality (B2B project bidding + social media) • Allows scalability (general terms, can extend to project management tools) • .com domain is still available Party

  18. The Team Trung Tran Programming, application logic design Pierre-Jean Lecrique Marketing research, business plan Joni Kallio Graphics / UI design, additional programming Party

  19. Progress Report + Plan • Week 2 • Mockup design (50%) • User story (90%) • Business logic (40%) • Development plan (5%) • Week 3 • Mockup design (cont) • User story (cont) • Business logic (cont) • Development plan (cont) • Graphic design • Business plan Party

  20. Company Account • <tab> CONTACT INFORMATION <tab> • Online : • Email(s): (x3 text box) • Webpage(s): Short description (x3 text box) | URL: (x3 text box) • Head Office: • Street Address: (text box) • Postal Code: (text box) • Post Address: (text box) • Country: (drop-down list, all available countries) • City: (text box) • Phone number(s): (x3 text box) • Fax: (text box) • Add Office (button [signed in: add another set of address] [not signed in: redirect to Premium Company Account]) • Another Office (text box, default = “Another Office”): … same as Head Office Party

  21. Project Posting • <tab> <tab> • Online : • Advanced Information: • P Party

  22. User Account • <tab> CONTACT INFORMATION <tab> • Online : • Email(s): (x3 text box) • IM screen name(s): (x3 text box) • Webpage(s): Short description (x3 text box) | URL: (x3 text box) • Current Place: • Street Address: (text box) • Postal Code: (text box) • Post Address: (text box) • Country: (drop-down list, all available countries) • City: (text box) • Phone number(s): (x3 text box) • Fax: (text box) Party

  23. Company Account • COMPANY PROFILE • Head Office : • Street Address (text box) • Postal Code (text box) • Country (drop-down list, all available countries) • City (drop-down list, all cities available in the chosen country) • Head Office : • Street Address (text box) • Postal Code (text box) • Country (drop-down list, all available countries) • City (drop-down list, all cities available in the chosen country) • Advanced Information: • Public status (drop-down list, Public/Private) • Company register number • Industries (text box, auto-complete, tags) • Years of Operation (drop-down list, 0-2/ 2-5/ 5-10/ 20-50/ 50+) • drop-down list (default “--”), “Public” (+ text box “Public Market Code”) or Private • Years of operation • Total & latest revenue • Website: Party

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