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Lehman Brothers 2006 High-Yield Bond Conference

Lehman Brothers 2006 High-Yield Bond Conference. March 17, 2006. Forward-Looking Statements.

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Lehman Brothers 2006 High-Yield Bond Conference

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  1. Lehman Brothers 2006 High-Yield Bond Conference March 17, 2006

  2. Forward-Looking Statements With the exception of the reported actual results, this presentation contains predictions, estimates and other forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Act of 1934, as amended. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements of our business to differ materially from those expressed or implied by such forward-looking statements. Although we believe that our plans, intentions and expectations reflected in such forward-looking statements are based on reasonable assumptions, we can give no assurance that such plans, intentions, expectations, objectives or goals will be achieved. Important factors that could cause actual results to differ materially from those included in forward-looking statements include: impact of competition; continued sales to key customers; possible fluctuations in the cost of raw materials and components; possible fluctuations in currency exchange rates, which affect the competitiveness of our products abroad; possible fluctuation in interest rates, which affects our earnings and cash flows; the impact of substantial leverage and debt service on us; possible loss of suppliers; risks related to our asset backed facilities; dependence on key personnel; labor relations; potential liability for environmental, health and safety matters; potential future legal proceedings and litigation; and other risks listed from time to time in the Company’s reports, including, but not limited to the Company’s most recent Annual Report on Form 10-K for the year ended December 31, 2005. 2

  3. Company and Industry Overview Tom L’EsperanceChief Executive Officer

  4. Acquisition Overview • On January 27, 2005, Ontario Teachers’ Pension Plan Board and members of management acquired 100% of the equity interest in Alliance Laundry Holdings LLC • Aggregate cash consideration was $466.3 million, including fees and expenses, which represented a 7.8x purchase price multiple based on 2004 Adjusted EBITDA of $59.5 million • In connection with the closing of the Acquisition, we consummated the following financing transactions: • $150 million 8½ % Senior Subordinated Notes due 2013 • $250 million Senior Credit Facility • $200 million seven year term loan facility • $50 million six year revolving facility (undrawn at closing) 4

  5. Investment Considerations Stable Industry with Significant Replacement Sales Strong and Experienced Management Team Market Leader with Significant Installed Base Growing Revenue and Increasing Cash Flows Most Comprehensive and Innovative Product Offering High Barriers to Entry Leading North American Brands Extensive and Loyal Distribution Network 5

  6. The Company • Alliance is the leading commercial laundry equipment manufacturer in North America • 12/31/05 Net Sales and Adjusted EBITDA of $317.2 million and $60.4 million, respectively • 38% market share • #1 in stand-alone commercial laundry equipment sales • Leading brand recognition across all segments • Only manufacturer to offer full-line of products • Products sold through #1 or #2 distributors / route operators in over 80% of North American markets • Alliance continues to deliver stable and predictable cash flows • Approximately $25 million of net debt reduction in 2005 6

  7. North American Stand Alone Commercial Laundry Market(1) Alliance Market Share #1 Alliance Market Share #1 Alliance Market Share #1 Multi-Unit Housing $122 million(1) Laundromats $287 million(1) On-Premise $108 million(1) • Apartments n Condominiums • Universities • Military Installations • Load capacity: up to 18 lbs. • Self-service wash and dry facilities • Approx. 35,000 locations • Load capacity: up to 80 lbs. • Hotels n Hospitals • Sports Facilities n Prisons • Load capacity: up to 250 lbs. ________________________ 1. Management estimate 7

  8. Market Leadership 2005 Market Share (1) 1. Management estimates. Leader in North America with greater than 2.0x market share of nearest competitor 8

  9. Stable Industry • Industry CAGR of 1.3% from 2000 – 2005 • Industry sales were modestly affected by the recession in 2001 and 2002 ($ in millions) ($ in millions) ________________________ Source: Management estimates. 9

  10. Core Growth Strategies Offer Superior Products and Services • Continue introductions of innovative products and features with industry-leading performance • Introduced new 45 lb. stacked tumbler in February 2006 • Provide exceptional value-added services such as technical training, financing and store design Develop and Strengthen Key Customer Relationships • Continue to partner with industry-leading route operators and distributors • Relationships with key customers all exceed ten years Continue to Improve Manufacturing Operations • Ongoing enhancements in product quality and design • Continuous reductions in cost structure (outsourcing opportunities and lean manufacturing) • Consolidating Marianna operations to Ripon • Targeting acquisitions and strategic opportunities that: • Expand access to international markets • Increase product differentiation to support Alliance’s multi-brand strategy • Expand sourcing initiatives – both ways Pursuing Strategic Business Opportunities 10

  11. Leading North American Brands • Largest installed base • Building brand equity for nearly a century • Value Added Services • Parts sales • Service support • Financing • Laundromat Design 11

  12. Comprehensive and Innovative Product Offering • Industry leading product lines • Innovator in sophisticated electronic controls • Innovative product offerings • T-45 stacked tumbler dryer • Only competitor to offer a full product line • 65 engineers and technicians • R&D spending of more than $20.0 million since 2001 12

  13. Extensive and Loyal Distribution Network Alliance • Alliance’s customers are ranked #1 or #2 in over 80% of North American markets(1) 90 Distributors Laundromat 100 Route Operators(Multi-Housing) 130 Distributors On-PremiseLaundry 50Distributors Dry Cleaners 1. Management estimates. 13

  14. Marianna Consolidation • October 12, 2005 committed a plan to close and consolidate Marianna manufacturing and design operations into Ripon, WI • Expected completion Q3 2006 • Estimated cash costs - $7.7 million • Estimated annual cost savings in excess of - $4.0 million • Similar to Madisonville, KY consolidation in 2000 Ripon WI Marianna FL Marianna Consolidation>$4.0 million savings Before After Ripon WI 14

  15. Re-Entry into U.S. Home Laundry Market • Leverage strong brand equity of Speed Queen® • Targeting mid- to high-end consumers using commercial design • Commercial chassis without vending equipment; longest warranty for the consumer ( 3-year, 100% parts and labor) • Focus on independent distribution and independent retail (“value sellers”) • By not selling to “big box” retailers, Speed Queen® is differentiated as a “sheltered” brand First Full Year Home Laundry Sales - $8.5 million 15

  16. Strong and Experienced Management Team • Senior management average over 18 years of experience in the commercial laundry and appliance industries • Senior management is a significant equity holder • Management team has consistently improved operations and executed numerous strategic initiatives • Consolidation of manufacturing sites and design centers • Continued innovative product development • Developing alliances with key customers • Manufacturing cost reductions and quality improvement programs • Successful integration of strategic acquisitions CEO, President CFO Marianna Ops Controller 16

  17. Financial Review Bruce RoundsChief Financial Officer

  18. 2005 Revenue Mix By Product By Segment North American CLE Sales by Channel 18

  19. Commercial Laundry Revenues Are Growing Historical Revenue $317.3 $265.4 $281.0 $267.6 $254.0 $255.2 • Over 75% of equipment sales are replacement • CAGR of 3.8% from 2000 – 2005 (5.8% from 2001 – 2005) 19

  20. Consistent and Growing Adjusted EBITDA Historical Adjusted EBITDA ($ in millions) 20

  21. Historical Financials & EBITDA Reconciliation Historical Financials ___________________________ Source: 10Q filings. 1. Reflects the difference between GAAP basis revenues and cash basis revenues related to Company’s off-balance sheet equipment finance program. 2. Include executive retention costs, seller transaction costs incurred with business sale, loss on early extinguishment of debt, and costs of a new asset backed facility. 3. Includes non-cash incentive compensation expense, non-cash write-off of inventory step-up and non-cash impairment of trademark. 21

  22. Alliance 2005 Quarterly Financials Quarterly Operating Summary ___________________________ Source: 10Q filings. 1. Reflects the difference between GAAP basis revenues and cash basis revenues related to Company’s off-balance sheet equipment finance program. 2. Include executive retention costs, seller transaction costs incurred with business sale, loss on early extinguishment of debt, and costs of a new asset backed facility. 3. Includes non-cash incentive compensation expense, non-cash write-off of inventory step-up and non-cash impairment of trademark. 22

  23. Alliance 2005 Financial Position Summary Balance Sheet Summary • Approximately $25 million of net debt reduction during 2005 • Leverage of 5.40x well below the maximum 6.50x Total Debt / EBITDA covenant 23

  24. New Asset Backed Facility • $330 million equipment loan and receivables off-balance sheet financing facility put in place June - 2005 • Revolving period ends in June - 2009 • Non-recourse, bankruptcy remote structure to minimize company risk (similar to prior facilities) • Beneficial interests in notes and trade receivables is $16.9 million and $22.6 million, respectively, at December 31, 2005 • Low annual loss ratios __________________________________________________________________ 24

  25. Investment Considerations Stable Industry with Significant Replacement Sales Strong and Experienced Management Team Market Leader with Significant Installed Base Growing Revenue and Increasing Cash Flows Most Comprehensive and Innovative Product Offering High Barriers to Entry Leading North American Brands Extensive and Loyal Distribution Network 25

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