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Winter 2014 full lab data collection focusing on shopping decisions, pricing preferences for headphones, and grocery shopping choices. Participants anonymously indicate purchasing preferences for various items.
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Full Lab Data Collection Winter 2014
Full Lab • To allow us to anonymously identify each participant please write the final two digits of your student number in the upper right hand corner of your response page. • This lab is concerned with shopping decisions.
Full Lab • Part I • What would you be willing to pay for the following set of headphones? SennheiserHD201 Lightweight Over-Ear Binaural Headphones
Full Lab • Part II • The following grocery items are on sale at your favorite store. For each item indicate how many you would likely buy if you were doing your grocery shopping.
Full Lab #1 5 for $ 3.75 Coca-cola: 375 ml bottles
Full Lab #2 $ .20 each Mr. Noodles Instant Noodles
Full Lab #3 $ 1.00 each Campbell’s soup
Full Lab #4 $2.50 each McCain’s Pizza Pops Package of 4
Full Lab #5 $1.50 each (limit 5 per customer) Ben’s Smart Bread
Full Lab #6 $ 2.00 per bag Doritos Corn Chips 326 g
Full Lab #7 $ 1.50 each (limit 5 per customer) Michelina’s Frozen Pasta Dinners
Full Lab #8 $ .75 each Kraft Dinner
Full Lab #9 5 for $ 5.00 Old South Frozen Orange Juice Concentrate
Full Lab #10 $ 4.00 (Limit 5 per customer) Kraft Peanut Butter 1 kg
Full Lab #11 $ 4.00 a bag Frozen Chicken Breast 1 kg bag
Full Lab #12 5 for $ 3.75 Yop Yogurt Drinks