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The Woolies Fridge

The Woolies' Fridge

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The Woolies Fridge

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  1. Woolworths • Business challenge: • How to know the customers needs and wants to improve the service, so the percentage of customer loyalty could improve. • How to provide efficiently products to customers.

  2. The Woolies' Fridge Woolies's customer centre Wall Inside the house Outside the house Alert Security panel Minimum stock list Customer

  3. Products replenishment and payment Outside the house Product Customer Employee

  4. Asking customers about products of the competition Why? Because I love that brand! Coles' product Customer

  5. Use of the Information System to know customer preferences and competition Fridge Fridge Fridge Information about customer's preferences and competition We have now the brand that you like! Database Nice! Get me two! Fridges Data Analysis Improvement

  6. Operating platform Client: Pricing monitoring devices • Server: • Data warehouse • Data analytics • Coordination of deliveries • Payment reception Client: Delivery teams – mobile devices Client: Fridge Client: Fridge

  7. Operating platform Main server: Strategic planning • Server: • Data warehouse • Data analytics • Coordination of deliveries • Payment reception • Server: • Data warehouse • Data analytics • Coordination of deliveries • Payment reception • Server: • Data warehouse • Data analytics • Coordination of deliveries • Payment reception

  8. Data structure Client Consumes Requests Deliver Fridge Delivery team Products Stores Orders Commands Server

  9. User interface

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